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There are generally three stages for an enterprise to develop a strategic plan. Stage 1: Preliminary assessment, mainly to conduct a comprehensive diagnosis and analysis of the external environment and internal conditions of the enterprise, such as evaluating the competitive environment of the industry, analyzing the business model in the industry, analyzing the core competitiveness of the enterprise, analyzing the advantages and disadvantages of the enterprise, and the opportunities and threats.
Stage 2: Formulate a strategic plan, which generally contains three major parts: goals, target implementation paths, and emergency measures.
Determine the goal of the enterprise, that is, what to do and what tasks to complete in the future development process of the enterprise. In enterprise strategic planning, enterprise goals generally include the overall goals of the enterprise and the goals of the enterprise departments. Once the goal is determined, it is necessary to plan the path to achieve the goal and decide what means, measures, and methods to use to achieve this goal.
In the actual implementation of the goal, there are often various situations that hinder the achievement of the goal, which requires the company to envisage the corresponding contingency plan when formulating the strategic plan. Stage 3: Evaluation and review of the strategic plan, after the basic strategic plan text is formed, a series of evaluation and analysis of the strategic plan such as feasibility analysis, operability analysis, etc., are also required to continuously revise the strategic plan in order to form the final and perfect strategic plan.
However, how to formulate a high-quality strategic plan, which contains a lot of knowledge, if the subject wants to know more information in this regard, it is recommended to seek the help of a professional management consulting company.
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First of all, it is necessary to formulate the general tasks of the enterprise;
secondly, to determine the specific goals of the enterprise according to the overall task;
The third is to determine the optimal business mix or product mix of the enterprise, and to determine the distribution of the enterprise's resources among the various business units or products;
Finally, it is necessary to develop sub-strategies for each business unit (or function).
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Answer]: a
The first step in strategic planning is to define the company's mission and make it clear in the company's mission statement. Mission is the role and responsibility of the enterprise in the overall development direction of the social economy, and it is also the fundamental task of the enterprise or the reason for its existence.
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Make a contour description of strategic management and strategic planning, and establish the overall concept of strategic management and strategic planning
1. Introduce the structure and method of analyzing the external strategic environment; Introduce the structure, content, and methodology of internal strategic environment analysis.
2. Make a more detailed introduction to the company's strategy.
3. How to realize the guiding role of the functional strategy with the overall strategy as the commander and the internal balance of resources and the external strategic environment as the basis. Functional strategies, strategic investment projects and strategic implementation plans.
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