How do convenience stores and department stores make mini programs?

Step 1: Preparation.

Before creating convenience stores and department stores, you first need to prepare the Mini Program, the Mini Program merchant payment number, and the Mini Program app key. After these preparations, the production of fresh mini programs begins.

Step 2: Select a production type.

In the market, most of the convenience stores and department stores and supermarkets are developed by template, and template development is more suitable for small and medium-sized enterprises.

Step 3: Use a third-party development platform.

Log in to the third-party development platform to register, the general platform, will provide a free trial function, you can try the background function.

Step 4: List the product.

Before listing products, first go to "Product Category", set up the product category, and start "List Products".

Step 5: Shop decoration.

Before putting the product on the shelves, start the store decoration, drag and drop the basic components on the left into the mobile phone frame, set the components on the right side, complete the setting, click submit, and after the submission is completed, you can see the displayed renderings in the mobile phone frame. After all the components are built, click "Save & Publish" to "Set your store as homepage", and then click "Publish".

Step 6: One-click publishing.

The process of one-click release is: scan the code to authorize, publish the Mini Program, submit it for review, pass the review, and officially release it.

Convenience stores and department stores and supermarkets want to develop Mini Programs, and there are several development methods that can be adopted, which you can choose according to your actual situation:

Self-development: Self-development means that you set up a development team to develop Mini Programs. The benefits of this way are:

From development to later maintenance, upgrades, revisions, etc., it is more convenient to communicate. But to form a team, you not only have to pay the cost of recruitment, but also need to pay the salaries of the technicians. Due to the need for a certain amount of financial support, it is often only chosen by large enterprises that are not short of money.

Third-party drag-and-drop platform generated:

The third-party drag-and-drop platform generation is to use the resources provided by the third-party platform to "one-click generation" of the applet on the third-party platform. The advantages of choosing this platform to develop Mini Programs are: low cost, convenience, and speed.

However, the mini programs of this kind of platform are often developed based on templates, so they often fail to highlight the characteristics of the enterprise and the characteristics of the product, and cannot leave a deep impression on customers. In addition, most of these platforms are paid on a monthly or annual basis, which virtually increases the development cost of enterprises and merchants.

Find a professional Mini Program development service provider.

Finding a professional Mini Program development service provider is a more commonly used development method. The advantages of this method are: firstly, it can save the trouble of forming a team and save labor costs; Secondly, each function and page can be customized and developed according to the characteristics of your own enterprise and products.

This is conducive to enterprises to do a better job in marketing and promotion.

1. The popularity of mini programs has attracted a large number of merchants to settle in the mini programs, and offline retail stores and convenience stores have turned to mini programs, so that offline stores have achieved drainage through WeChat mini programs, and also doubled their turnover. So how can retail stores and convenience stores use Mini Programs to transform?

1..Scan the code offline.

4.Nearby applets.

Nearby Mini Programs" can help merchants quickly and low-threshold display Mini Programs in designated locations, so that they can be easily found and used by surrounding users.

5.Mini program (template message).

Personalized services for members are mainly done through template messages. Once a member completes WeChat payment, the Mini Program can push three accurate coupons to users within seven days.

6.Let**.

In the heart of loving to take advantage of small advantages, the goods are slightly discounted, or more small gifts are given, and the small program is full of tricks, so that the people can feel the real benefits and attract customers to recognize your store.

7.Full delivery.

Nowadays, most convenience stores and supermarkets have increased delivery services, such as shopping over 50 and home delivery, so customers can place orders directly in your mini program, and they can enjoy door-to-door delivery service when they reach the delivery amount.

8.Ground push. For large supermarkets, local push may be the closest promotion method to user scenarios. In fact, another advantage of local push is that it is as close as possible to the people around the store, which can effectively attract surrounding traffic.

9.Pay face-to-face and skip the line.

In large supermarkets like Carrefour, there are always many customers queuing up for settlement during peak shopping hours, and the face-to-face payment developed by the applet is a good solution to the queuing problem, when the customer completes shopping, you can use face-to-face payment, scan the code to pay, avoid queuing, and the supermarket can also reduce the cost of hiring cashiers.

10.Moments ads.

Supermarkets now generally use WeChat to collect money, and WeChat returns advertising fees according to the proportion of the amount, which can be directly used for advertising in the circle of friends, which is equivalent to free advertising in the circle of friends. It can not only drain traffic, but also avoid advertising costs, a win-win situation.

The convenience store applet can not only attract offline consumers online, but also ask users to use the applet in the mini program, the mini program will remain in the list of users, and the physical store has the opportunity to interact with the user 3 times within 7 days, which can promote more conversions.

Second, find a third-party development platform for Mini Program development to make it yourself or let them develop it for you.

With the improvement of people's living standards, there are more and more needs of all kinds, convenience stores have solved a lot of needs for people, and there are more and more convenience stores.

At present, there are three main ways for merchants to make a small program:

1. Apply for the Mini Program directly through WeChat. This kind of applet only has a display function, no function, and is basically a defective product with no commercial value. According to statistics, about 5% of merchants will choose this model.

2. The company has set up a R&D team and developed independently. Most of the people who choose this method are large enterprises or Internet companies, and about 10% of enterprises will choose this model at present.

3. It is a small program developed through a third-party platform. Merchants who choose this model are the most, accounting for about 85%.

The first way to do small programs are basically defective, the second way is not advisable for many companies, because there is no strong technical team. Therefore, I will mainly talk about how to develop a cost-effective applet through a third-party platform. The biggest advantage of this kind of applet is that the development is low, according to the function of the general thousands, or one or two thousand can be realized, and the development cycle is short; It is to meet all your needs and give you the products and services you want, rather than the same UI design, poor user experience, and reduced sales.

The practice of the supermarket online shopping mini program is as follows:

1. Registration

First of all, before registering the Mini Program, you must confirm the information, such as the store name, *****, service type, etc. If you're not sure if your store is eligible, you can sign up for a Mini Program to test it first. In addition, Mini Programs require real-name authentication.

Therefore, when registering in the Mini Program, you must make sure that the information is filled in and correct.

2. Make the first homepage

Many enterprises and businesses will choose to use template development, after all, the cost is low and the development cycle is short. There are many templates on the market, such as: WeChat applet, app, h5 and so on.

Different templates have different functions, and merchants can choose according to their needs. **After the applet is made, the next step is to add "**home" to the "Product Management" page.

3. Set online rules

If you are a merchant who does Mini Programs, you can also set ** rules for Mini Programs. These rules can be set on the shelves, ** adjustments, etc.

1) Product listing: You can set rules on the **Background - **Management Center -** page.

2)**Adjustment: After setting up the **management center in the store**, you can modify the ** of different products in the store according to the different situations of different stores.

4. Improve functions and services

Perfect functions and services are the key to achieving conversion. The functions and services that can be provided by the supermarket mini program mainly include:

Product display: a supermarket catalog is provided for users to view; And it supports drag-and-drop sharing between shopping carts and products.

Service: Customers can evaluate Jianhong Supermarket through the mini program and supervise the merchants. Shoot the book.

It can be made through the small program platform.

The key steps in the production of mini programs in department stores and supermarkets include demand analysis, back-end development, and front-end solanx development. It is necessary to analyze the target users and functional requirements, realize the database design and interface development in the background development, and be responsible for the page layout and style beautification in the front-end development.

The following is how to make a supermarket applet: Choose a mini program maker with a simple operating system and perfect functions, such as searching for the "business opportunity bazaar" applet in the WeChat of the group, and then select or this supermarket template to start building your supermarket applet**: 1. Click on the template to enter the background page, where you can decorate the home page of the applet, set the theme style, and add various sections (carousel, stitching diagram, shortcut buttons, **, title, product list, etc.).

2. In the "Store" column, you can add the products in the supermarket and set the category of the goods. In the "Fan Attitude Operation" column, you can create a membership system, set membership points, and increase fan stickiness. Additionally, you can add marketing tools like coupons, groups, distribution systems, and pop-ups through the Marketing Hub.

3. After the preview is correct, click "Publish Now - Register Mini Program - Select Main Category - Quick Registration" in the lower left corner, and then fill in your relevant information as required and wait for approval.

How does a convenience store make a mini program? The following are the steps to build a third-party Mini Program platform:

Requirement Analysis:First of all, clarify the target user group, main functions and characteristics of the convenience store mini program.

Design Interface:Start designing the interface of the Mini Program. The interface design should be concise and intuitive, in line with user habits and brand image.

Configure Zheng or function:Realize functions such as user login, product inquiry, shopping cart management, and order generation. Logical processing is needed to ensure the accuracy and security of the data.

Testing and Optimization:The test should conduct a comprehensive test on each function of the Mini Program, including user login, product browsing, order purchase and other processes.

Released online:

How do convenience stores and department stores make mini programs?

Step 1: PreparationBefore creating a convenience store or department store, you first need to prepare the Mini Program, the Mini Program merchant payment number, and the Mini Program APP key. After these preparations, the production of fresh mini programs begins.

Step 2: Choose the type of production In the market, most of the convenience stores and department stores and supermarkets are developed by template, and the templated development is more suitable for small and medium-sized enterprises. Step 3:

Use the third-party development platform to log in to the third-party development platform to register, the general platform, will provide a free trial function, you can try the background function. Step 4: Before listing products, first go to "Product Category", complete the product category setting, and start "List Products".

Step 5: Before the store decoration is put on the shelves, start the store decoration, drag the basic components on the left to the mobile phone frame, set the bright components on the right side, complete the setting, click submit, and after the submission is completed, you can see the displayed renderings in the frame of the machine. After all the components are built, click "Save & Publish" to "Set your store as homepage", and then click "Publish".

Step code six: one-click release, one-click release The process is: scan the code to authorize - release the applet - submit it for review - pass the review - officially release.

Here's how to make a supermarket applet:

1. Register the Mini Program

Whether you choose to customize the development or template building, the first step is to register the Mini Program. The registration of the Mini Program can be directly entered into the WeChat public platform and the information can be filled in according to the prompts. If it is a WeChat enterprise that has already registered and completed the certification, you can choose to add the Mini Program through WeChat, which can also save the certification fee of the Mini Program.

2. Build a mini program

There are two ways to build a small program, one is custom development, and the other is to use the existing template small program to build, and enterprises and offline stores can choose which development method according to their actual situation. The cost and time cycle of custom development will be much higher than the construction of the template applet, if it is a start-up company or a small offline surplus or store, it is recommended that you choose the existing template applet to build, the construction of this template applet is very convenient, the construction cycle is short, the online is convenient, the cost is low, and you can also build it if you don't know how to do it.

3. Publish a Mini Program

Publishing a small program is also very simple, if it is a template applet, you can publish it directly according to the tutorial provided by the website building company, if it is a custom developed applet, the release of the applet and the website building company will help you get it all, and you don't need to operate it yourself.

1. Integrated e-commerce industry: Empower integrated e-commerce, help offline stores expand new customers online, effectively open up the online and offline diversion of customers, and promote the turnover to soar.

2. Beauty and skin care industry: Applicable to brands and retailers, data integration from the public domain to the private domain, combined with the refined community operation of WeCom, to improve the product repurchase rate, and realize the two-way improvement of brand power and retail power.

3. Catering industry: For office workers, "what to eat" every day is a problem that most people face now. A catering applet can directly display nearby food and drinks, which is convenient for users to solve the problem of eating with one click on WeChat.

Users can order online and order, or they can scan the code to order for dine-in on the spot.