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Now the prospect of custodian institutions is still very good, with the opening of the two-child policy, more and more school-age second children, parents have limited energy, many will send their children to custodians, the market potential is large, the prospects are good.
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Let's do a close-up analysis. In the past decade, China's education line will not change in response to exam-oriented education, and comprehensive quality education is only the ultimate educational goal. As a result, exam-oriented education will continue to accompany Chinese education further.
But exactly how far away, there is no exact data to indicate and confirm. The deep-rooted regional culture will inevitably restrict the renewal of new cultural concepts, and the feudal traditional culture inherited from ancient times to the present, such as the Four Books and Five Classics, and various imperial examination systems are imperceptibly influencing China's cultural and educational concepts. As a result, generations of students with lofty ideals continue to repeat the mistakes of history, wear new shoes and walk the old road, and walk the so-called road of innovation without changing the soup, which is difficult to escape the suffering brought about.
To this day, or someday in the future, in response to the existence of examination-oriented education, they will inevitably regard after-school care classes as an inevitable product of educational reform.
Therefore, it can be said that in the next ten years, the extracurricular care class will have a good development prospect. As long as exam-oriented education is not banned for a day, extracurricular care will have a broad market space for its survival. According to market analysis, a school came up with such amazing data in a questionnaire survey:
More than 150 of the school's 185 students are enrolled in after-school care classes, accounting for 84 percent of the total number of students. It is enough to show that the after-school care class is a hot cultural industry, and it is also an ideal educational institution that teachers and parents are looking forward to.
It should be said that extracurricular childcare classes are the consignors of examination-oriented education, and it does not exist for examination-oriented education, such as some art extracurricular childcare classes. Rather, it is constantly improving and expanding in response to exam-oriented education. The relationship between the two is mutually reinforcing.
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In contrast to the fact that the child only has two or three hours on weekends and Sundays, the child's stay in the institution is five days a week, and the child stays at the nursery for more than five hours a day. Then there are too many problems for parents to worry about such as children's personal safety, food and hygiene, food and clothing, eye and tooth care, etc. And human desires are endless.
At the same time, with the development of social productivity, many people will have funds for children's consumption. Under the influence of these multiple factors, all parents of children will inevitably spend more money in order to keep their happiness index from declining, and buy the greatest value of the custodian agency in the custody of their children - the dividend is large, and the index (quotient) will be large! This sentence was written in the book, and the comment is right, I hope it will help you.
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Child care refers to the targeted care method developed by the childcare institution for children aged 0-3 years old, based on accommodation, supervision and education. Modern scientific research has found that children from birth to 3 years old are a critical period for brain development, and promoting the early development of children aged 0-3 years has huge social and economic benefits.
The gap between supply and demand promotes the further development of the childcare industry.
With the contradiction between the career development willingness and fertility willingness of the new generation of parents born in the 80s and 90s, as well as the discrepancy with the concept of taking care of children from the grandparents in the family, coupled with the potential safety hazards of nannies and children in recent years, the demand for childcare services by parents of infants and toddlers is relatively strong, and the contradiction between supply and demand of infant and toddler care services is more prominent.
According to the 2020 survey on the demand for childcare in Chinese families, families are busy with work, and families are considering the growth of children, and the proportion of cost-effective childcare institutions is.
The development prospects of the custodian class market are still very good, why do you say so? Because childcare is a rigid need, most families now have a demand for childcare classes, because many children's families are dual-career families, in this case, parents have no way to pick up and drop off their children to and from school, guide children to do homework, so at this time, childcare classes have become a good place for primary school students.
The other is that the policy has not affected the custodian class, but the "double reduction" policy still has an impact on the custodian class, but the overall impact is not large, so in this case, the demand for the custodian class will naturally become larger and larger.
So, how to start a good childcare class?
When it comes to opening a custodian class, it is naturally very important to choose a good way to open a custodian class, otherwise there will be no market competitiveness in the later business process, and the other is that it will be very difficult to operate, in this case, it will be difficult to open a good custodian class.
Therefore, now the hosting class generally chooses to cooperate with the brand, learn from the successful experience of the brand, quickly open a local market with the help of brand authorization, and quickly gain a firm foothold in the market.
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Improve children's learning status, reduce the burden on parents, cultivate children's sense of time and responsibility, and cultivate children's good character.
1. It can improve the child's learning state, if the child is supervised when learning, the learning efficiency will be higher, and there are other children of the same age in the nursery class to learn together, there will be a good learning atmosphere, for the child, the learning attitude will change, and the learning will become interested.
2. It can reduce the burden on parents, so that parents can save more worry and effort, parents can focus more on work, do not need to worry too much about their children's learning, and do not need to check their children's homework.
3. Cultivate children's sense of time and responsibility, children need to complete their homework according to the teacher's plan in the nursery class, and will no longer be distracted and lazy.
4. Cultivate children's good character, some children are only children, their parents are more spoiled, and their personalities are more withdrawn and selfish, and being with many children of the same age can improve children's language expression skills and emotional intelligence.
Every child's personality is different, some children like to be alone and quiet, so parents do not have to let their children go, everything must follow the child's ideas.
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The advantage of childcare classes is that parents have more time to pick up and drop off their children, and their children's homework is also tutored by professional people. With the company of peers, safety and security are guaranteed.
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Childcare can improve the child's learning state, if the child is supervised when learning, the learning efficiency will be higher, and the childcare class has other children of the same age to study together, there is a good learning atmosphere, for the child, the learning attitude will change, and the learning will become interested.
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The advantage of childcare is that children can complete it in school, and the homework left in school does not have to do homework when they go home, and parents will have a lot of peace of mind, without having to look at their children and check their children's homework.
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Oh, the advantage of hosting is that you don't have to worry about it, you don't have to worry about it, and you can leave these things to the hosting company, so they can rest assured that they can do it, so this is the best way, and you can have no worries about your own words.
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Children can strengthen their awareness of learning, consciously cultivate good learning habits, correct their slackness in learning, and improve their learning efficiency.
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Childcare allows parents to take some of their tasks off the line, have their own breaks in the middle of the day, and feel more energetic in the afternoon.
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Parents can do other things better by eliminating the time to take care of their children, which is also conducive to the rapid growth of children and the cultivation of independent spirit.
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Attend a childcare class. One advantage is that parents don't have to help their children's homework, and the family atmosphere will be much more harmonious, and one is that it is much more convenient for parents to pick up their children at night.
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There are still advantages to my management, because you don't need to worry about the hosting, or you don't need to bother, because the custodian will be responsible for you.
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This will train your child to be independent.
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The historical development process of infant and toddler care institutions
Children's education is one of the priorities of the country's development. With the development of infant and toddler care institutions in China along the way, China's infant and toddler care institutions have been inseparable from the huge demand of Chinese residents for infant and toddler care from the initial welfare trusteeship to today's inclusive preschool education and childcare services.
Due to the busy work of parents and the focus on education, the demand for childcare is large
- Most parents send their babies to nursery because they are busy with work and concerned about their children's growth
According to the survey disclosed by the Strawberry Pi Data Survey and Computing System, in 2020, the reasons why Chinese families sent their children to nursery schools were mostly due to the inability to take care of the children at work and the belief that childcare institutions were good for the growth of children.
With the change of modern young families' concept of family and children's education, the demand for childcare institutions will gradually increase.
ββ65% of parents have a strong demand for childcare for infants and toddlers aged 0-3
According to the latest survey conducted by the Prospective Industry Research Institute in 2021, only 5% of the families surveyed do not need infant and toddler care services for children under the age of 3 at all, that is, the remaining 95% of families have a demand for infant and toddler care services for children under the age of 3, of which about 84% are families with strong needs.
The type of institution does not match the actual needs of parents
- Parents prefer public childcare institutions
There is a certain imbalance between the supply and demand of 0-3 year old infant and toddler care services in China, and parents prefer public childcare institutions, which may be due to the fact that parents think that public institutions are more authoritative and have relatively high protection for children's education and care.
-- The proportion of public childcare institutions is relatively small
Although parents prefer public childcare institutions, in fact, as of 2019, there are 10,000 public kindergartens in China, accounting for only the total number of kindergartens.
ββThe above data ** in the Prospective Industry Research Institute"Analysis Report on Market Prospects** and Investment Strategic Planning of China's Childcare Industry".
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With the increasing demand for education in society, private education will become the leading trend of people's livelihood and economic development.
At present, there are also tutoring and education trusteeship enterprises in the society, but there are very few enterprises that can improve and comprehensively educate, and even fewer can allow entrepreneurs to join, because the annual franchise fee of hundreds of thousands is not what ordinary entrepreneurs can pay. Looking at the big cake of wealth in the education industry, entrepreneurs who want to devote themselves to the education industry are discouraged.
1. The identity is legitimate. Requirements vary from region to region. There is a standardized name and the necessary organizational structure; have the necessary venues, facilities and personnel suitable for the midday care service; Establishment using non-state-owned assets; Have more than 30,000 yuan in funds; Comply with sanitary and fire protection conditions as prescribed by laws, rules and regulations.
2. Site selection. Many investors are not impressed with the location, but in fact, the choice of store location is a long-term investment, which is related to the future economic benefits and development prospects of your store. For the location of the store, friends who want to open a childcare class must pay attention to local conditions, and it is best to choose a densely populated residential area, kindergarten, school and other places.
3. Funding. After choosing the address, there is another link that cannot be ignored by the investors who start the custody class is to raise funds. If you're going to run a school, then the need for money will be bigger!
For novices, joining a chain brand is the lowest investment risk, and there is a direct replication operation of the successful operation plan.
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Nowadays, families can be said to be more stressed, and busy, there is no time to spend more time on children, so this childcare class is sometimes very important, relatively speaking, I think if you do it more intimately, it will definitely have a future.
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Hosting is a rigid demand, so the future development will not be bad. After all, today's parents are busy with work and have no time to take care of their children, and there are more dual-income families. In this case, hosting addresses the needs of parents.
Therefore, for the current hosting market, it will get better and better. However, with the competition in the hosting industry, branded hosting will become a trend. Therefore, parents will send their children to the promotion brand care.
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1.Custody class development market: Custody class has been established for a long time, but in recent years it is very good, and now the custody class has gradually become a dark horse industry in many industries in today's society, not as saturated as other industries, and does not need to invest too much money, the development of custody class.
2.The development trend of the hosting class: The hosting industry is in a white-hot state, and when the competition is extremely fierce, there will be a mixed situation.
3.Create brand power: The brand of the hosting class is the primary consideration of the franchisee, and the cooperation with a professional and reliable platform is the franchisee.
4.Unique Teaching Method: The reason why the brand hosting class has formed its own brand is mostly due to the establishment of the hosting class
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Personally, I'm not very optimistic. Because now the Ministry of Education has issued regulations for schools to carry out free after-school care. It may be that some families with more ordinary conditions will choose this kind of free care in the school more often.
And some of the external fee-based hosting, unless you have some very unique aspects of the course, the service, and the aspect of recruiting students. The others are bound to take a big hit.
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