How does corporate culture help a company?

1. Guidance (compass: guide employees).

Corporate culture guides employee behavior.

Haier's cultural concept of "sincerity forever" led Haier to invent a washing machine that can be used to wash sweet potatoes in order to solve the problem that farmers say that washing machines cannot wash sweet potatoes.

Behind this is the "compass" role of Haier's excellent corporate culture.

2. Motivation (engine: motivate employees).

Corporate culture can also continue to motivate employees, and material rewards from rules and regulations can motivate employees in the short term. However, the role will gradually decrease, and when the employee's income reaches a certain level, the role will become smaller and smaller. At this time, corporate culture is needed to motivate employees, so that employees can continue to create value for the enterprise like an engine.

3. Binding force (horse reins: binding employees).

Corporate culture enables employees to be principled and understand what can and cannot be done. It is well known in the industry that the procurement department of DJI drones takes rebates, which has brought great losses to DJI drones, because DJI drones are developing too fast and the culture of integrity has not yet been formed.

Fourth, cohesion (adhesive: cohesion of employees).

If the corporate culture is recognized by the employees, then in addition to the work, there will be a spiritual contract between the employees, which can make the employees more trusting and closer. Just as the Puritans did business with each other, the Wenzhou people in China preferred to cooperate with the Wenzhou people, and the Chaoshan people preferred to cooperate with the Chaoshan people, and this is the reason.

5. Coordination (lubricant: integration of employees).

What should we do when there is a conflict between employees and between departments?

The role of corporate culture is reflected, everyone agrees with the corporate culture, and whose opinions are close to the corporate culture will listen to whom. At Huawei, the people closest to the business department are always promoted to management, because all Huawei people agree that they know the real needs of customers only after staying in the business department.

6. Optimization force (disinfectant: sublimation employees).

Corporate culture can not only help employees at work, but also help employees form correct values and form a set of judgment standards in dealing with people. The rigorous and quality-seeking attitude formed in the work will also make employees have high standards and strict requirements for themselves in their daily lives.

Mr. Xie Min, Dean of Jinghua Consulting Business School, Chief Consultant of Jinghua Consulting will explain the role of corporate culture for you, we all talk about corporate culture, what is corporate culture, and what is the use, ** for your analysis!

The purpose of a business is to make money.

Performance and business are the most basic things, such as what corporate culture, employee culture, and how the boss treats employees, etc., are all details, and they are all icing on the cake.

It is necessary to pay attention to it when the foundation is good.

Corporate culture can guide the values and behavioral orientations of the enterprise as a whole and its members. It is manifested in two aspects: one is to guide the thoughts and behaviors of individual members of the enterprise; The second is to play a guiding role in the value orientation and operation and management of the enterprise as a whole.

This is because once the corporate culture of an enterprise is formed, it has established its own system of values and normative standards, if the value and behavior orientation of the members of the enterprise and the system standards of the corporate culture have a contradictory phenomenon, the corporate culture will correct and guide it to the values and normative standards of the enterprise.

The role of corporate culture.

1. Cohesion function.

Common values, beliefs and interests are the cornerstone of enterprise cohesion. For an enterprise, the common goal promotes the enterprise to produce a strong centripetal force; The pursuit of common values has formed a strong spiritual pillar for employees. In order to achieve the goals of the enterprise, each member of the enterprise will condense into a group that is in the same boat and burst out with great energy.

2. Active intervention function.

A mature corporate culture can effectively intervene in the thinking and behavior, strategy, goals, organization, system, and process required by the enterprise to solve the external survival and internal resource integration, and these intervention rules can be modified according to the changing conditions.

3. Decision support function.

Corporate culture guides the strategic managers of the enterprise to choose decisions that are in line with the long-term interests of the enterprise, and consciously show behaviors that are in line with the interests of the enterprise in the process of organizing and implementing the decision.

4. Radiation function.

Corporate culture not only plays a radiation role between employees and departments within the enterprise, but also radiates to the outside of the enterprise, to the community and to the society. An excellent enterprise is to complete effective communication with the outside world in the radiation process of its own culture and establish a good corporate image. The radiation of corporate culture is the concept radiation, the second is the product radiation, the third is the personnel radiation, and the fourth is the best radiation.

5. Incentive function.

The incentive function of corporate culture comes from the spiritual power of corporate culture itself, which also stimulates the enthusiasm of employees and maximizes their enthusiasm and potential. An enterprise has an excellent corporate culture, it has an inexhaustible spiritual strength, and the cultural atmosphere and value orientation formed by the corporate culture is a kind of spiritual incentive.

Company culture can't be passed on, it comes naturally. It can be narrated, but it can't be created. Because at its core is a common belief that has been refined together by the members of this group as they move in the same direction, that is, values.

So it often is"Out of reach"Therefore, others only see"Really floor-standing"The whole process of the establishment of the company culture that we have seen in the past is all a learning and training, some assessment standards, a slogan, a set of incentive policies, or directly a set of posters, visual communication design, natural environment visual effects, etc., the external decorations of the company culture can be seen as a part.

In fact, in order to do a good job in the basic construction of the company's culture, in addition to analyzing the company's growth process and looking for values, it is also very important to create a cultural and artistic process optimization link from the institutional level, senior executives, to the employee level, chemical substances, rules and regulations, and spiritual essence. The operation of the enterprise is slowly improved and the range of links is generated. At this moment, the company's scale continues to expand, the company's CEO hires managers to manage the enterprise, enters the process optimization period, and has a large number of management functions, management method steps, and management method assessment system.

The company already has a sound management method operation team, but the key to business management is also to use the process management, management method of reward and punishment mechanism to carry out the management method in the vertical sail, the culture and art of the public excavation and demolition division is still reflected in the specific steps of supervision and control standards, have not been raised to the aspect of the company's values. Cultural management. The company has a very large scale of operation, has a high brand image, the company's management from the process optimization to corporate culture management, the company's sense of mission and values and process management, management methods and norms of conduct organic unity, to promote the employees themselves to actively for the purpose of the enterprise, for customers, for the company's shareholders, for the social development to create wealth, the company has social moral rules, employees strictly abide by the code of conduct of professional ethics, Yu hail horses do not raise the whip to work hard, the boss, employees, shareholders of the company, customers have a common fate，<>

Company culture is a key component of the company's core competitive advantage, that is, the company's ability to innovate. The company culture is:The basic thing that supports the development of the company is that there is no company without company culture. Company culture determines the vitality of the company in the development of the company.

The company and the company culture are one, so that the company culture is indispensable to the development of the company

Corporate culture is to destroy the atmosphere of an enterprise's unique return to Yulute and the formation of an atmosphere among employees, corporate culture can make a business better, have a unique style of leaky stool, and make the employee atmosphere more harmonious.

Corporate culture refers to the core culture of the enterprise, which is of great help to an enterprise and can make the enterprise develop better.

Company culture plays a vital role in the development of a company. At the same time, company culture can also have a significant impact on the company's employees. A good company culture will attract employees and give them peace of mind.

However, a company's family culture doesn't necessarily retain employees. The reason why I say this is because employees will stay in the company because they have a sense of belonging, salary is the key to employee staying, and career development is the core factor for employees to stay. 1. Employees will be willing to stay in the company if they have a sense of belonging.

Therefore, home culture will play a role. For an employee, the most direct reason for whether he is willing to stay in the company is whether he has a sense of belonging to the company. ......Specifically, an employee will only be willing to stay if he feels that he belongs to the company and is willing to contribute to the company.

From this perspective, company culture plays a role in employee retention. 2. Whether employees stay and work, salary is the key factor. Although family culture will make employees feel a sense of belonging and then willing to stay in the company, the key factor that can make employees willing to stay is not this, and selling wisdom is the salary ......The most fundamental purpose of a person to come out to work is to obtain an income and support his family.

No matter how good a job is, as long as the salary is low, it will be difficult to retain ......Therefore, the key factor in determining whether a job retains employees is not the family culture, but the salary package. 3. The core factor that determines whether employees stay is whether they can achieve career development. The key factor in determining whether an employee stays is the salary package, but if the career is not stable, the employee will eventually leave the ......Therefore, the core factor of whether a company can really retain employees is not salary, but career development.

Stool search....Only when you can get a stable career in this company will employees really want to stay and work. Therefore, home culture, while important, is not yet a core factor in employee retention. Only by ensuring that employees have a stable career development can they truly retain employees.

Summary. Companies need a culture because it inspires a sense of purpose in their employees. Corporate culture inspires a sense of purpose in employees.

No matter what the enterprise has its responsibility and mission, the sense of mission is the goal and direction of all employees' work, and it is the source of power for the continuous development or progress of the enterprise.

Companies need a culture because it inspires a sense of purpose in their employees. Corporate culture inspires a sense of purpose in employees. No matter what the enterprise has its responsibility and mission, the sense of mission is the goal and direction of all employees' work, and it is the source of power for the continuous development or progress of the enterprise.

Corporate culture can unite employees' sense of belonging. The role of corporate culture is to allow a group of people from different places to pursue the same dream through the refinement and dissemination of corporate values.