What is corporate culture and how it works in the enterprise

1. Cohesion function.

Common values, beliefs and interests are the cornerstone of enterprise cohesion. For an enterprise, the common goal promotes the enterprise to produce a strong centripetal force; The pursuit of common values has formed a strong spiritual pillar for employees. In order to achieve the goals of the enterprise, each member of the enterprise will condense into a group that is in the same boat and burst out with great energy.

2. Active intervention function.

A mature corporate culture can effectively intervene in the thinking and behavior, strategy, goals, organization, system, and process required by the enterprise to solve the external survival and internal resource integration, and these intervention rules can be modified according to the changing conditions.

3. Decision support function.

Corporate culture guides the strategic managers of the enterprise to choose decisions that are in line with the long-term interests of the enterprise, and consciously show behaviors that are in line with the interests of the enterprise in the process of organizing and implementing the decision.

4. Radiation function.

Corporate culture not only plays a radiation role between employees and departments within the enterprise, but also radiates to the outside of the enterprise, to the community and to the society. An excellent enterprise is to complete effective communication with the outside world in the radiation process of its own culture and establish a good corporate image. The radiation of corporate culture is the concept radiation, the second is the product radiation, the third is the personnel radiation, and the fourth is the best radiation.

5. Incentive function.

The incentive function of corporate culture comes from the spiritual power of corporate culture itself, which also stimulates the enthusiasm of employees and maximizes their enthusiasm and potential. An enterprise has an excellent corporate culture, it has an inexhaustible spiritual strength, and the cultural atmosphere and value orientation formed by the corporate culture is a kind of spiritual incentive.

Corporate culture has the following functions:

1. Enhance the cohesion of the enterprise.

Corporate culture is the glue of the enterprise, uniting the employees of the enterprise tightly. This is because corporate culture can point out the direction of the development of the enterprise, guide the struggle of employees, and give employees spiritual encouragement. Corporate culture can create a fair, just and open environment internally, improve the cohesion of employees, as well as the sense of belonging to the enterprise, and achieve harmonious competition within the enterprise, so as to promote the development of the enterprise.

2. Corporate culture can improve core competitiveness.

Corporate culture is the soft power of an enterprise, and it plays a vital role in the process of enterprise competition. Because corporate culture is the best way to unite employees and let them find a sense of belonging, so as to attract more outstanding talents and retain outstanding talents, it can also make employees cheer up and have the same goals, greatly improve work efficiency, so as to promote continuous improvement of product quality, establish a good brand image of the enterprise, and enhance the core competitiveness of the enterprise.

3. Corporate culture can improve the quality of all employees.

Corporate culture can also improve the overall quality of employees and create civilization. Through the wide dissemination of corporate culture and deep rooted in the hearts of the people, the content of corporate culture can be transformed into the conscious behavior of employees, guided by the content of corporate culture, consciously standardize their own behavior, and over time, form good behavior habits and create a civilized working and living environment.

4. Corporate culture can motivate employees.

The cultural atmosphere and value orientation within the enterprise formed by the corporate culture can play a role in spiritual encouragement, mobilize and stimulate the enthusiasm, initiative and creativity of employees, induce people's potential wisdom, give full play to the ability of employees, and improve the self-management ability and self-management ability of various departments and employees.

5. Corporate culture can restrain employee behavior.

Corporate culture has established the right direction for the enterprise, and can play the role of "soft constraint" for those behaviors that are not conducive to the long-term development of the enterprise, strengthen the self-restraint of employees, make employees clear about the meaning and methods of work, and improve employees' sense of responsibility and mission.

In the cultural system, culture in the narrow sense refers to the spiritual layer. Culture and system should be combined, and culture should ensure the soul of people, which refers to the spiritual layer. Culture in a broad sense is the four levels of the cultural pyramid.

We often say that culture is cast, and the process of casting culture is to refine the mission, vision, core values and other concept systems of the enterprise. A good culture will inevitably promote the development of the enterprise, and the following functions will be experienced:

1. The guiding role sows an idea, cultivates a behavior, and reaps a result; To make a revolution in the depths of the soul and solve the problems of people's concepts, feelings, emotions and attitudes, it depends on corporate culture.

2. Cohesion sense of identity - unite people's hearts and enhance employees' sense of belonging. Departmental Barriers – Collaboration Costs. Tear down departmental barriers, reduce collaboration costs, and integrate enterprises into a unified and coordinated whole, relying on corporate culture.

3. Normative role: As a psychological constraint, corporate culture can standardize behavior and replace part of the formal constraints.

4. The incentive effect can reduce the high cost of material incentives and system standardization supervision, and reduce management costs.

5. Social impactThe construction of corporate culture helps enterprises become excellent members of the society, and has a positive impact on the society and even the environment.

With a good corporate culture, it is the most important thing to be able to land, and Xinyi Consulting believes that the implementation method of corporate culture can be summarized in three sentences: first, it should be the main theme of corporate education, often and repeatedly; the second is to enter into concrete practice, consciously cultivate and cultivate; Third, it is necessary to establish an effective incentive mechanism to guide, promote and maintain. In this way, the core values of the enterprise will take root, blossom and bear fruit in a strong cultural environment.

Excellent corporate culture has a strong vitality, if an enterprise frequently revises its own corporate culture, it also shows that the enterprise has not formed its own unique corporate culture, enterprises can change their business strategies according to the different market environment, but do not easily change their corporate culture.

In the era of knowledge economy, if an enterprise wants to develop in the long run, it must build an excellent corporate culture.

Corporate culture plays a huge role in the development of enterprises and is the soul of enterprises.

1. Corporate culture promotes enterprises to improve their core competitiveness.

2. Corporate culture promotes the sustainable growth of the enterprise.

If an enterprise does not have a good corporate culture, it will lose the momentum for sustainable development and eventually enter the abyss of failure.

There are many small enterprises in China that do not pay attention to the construction of corporate culture, and in the short term, due to some reasons, the business situation may be better. However, this situation will not last, these enterprises can not stand the test of time, because there is no corporate culture to guide, the enterprise is like losing its soul, like a plate of loose sand, and finally eliminated in the competition. In the 80s, there were several well-known electrical enterprises in Shaanxi Province, such as the Yellow River Electric Factory.

The Yellow River color TV produced by the factory once sold well, but due to backward management, it did not form its own set of excellent corporate culture, did not pay attention to innovation, and finally disappeared in the fierce competition.

3. A good corporate culture is a magic weapon for enterprises to recruit and retain talents.

In today's society, the advent of the era of knowledge economy makes talent the key to the survival and development of enterprises. It is very important for enterprises to obtain a large number of outstanding talents and retain talents. Because these are the human capital that can drive the appreciation of the enterprise.

However, in this war for talent, "the most important thing is not money, but corporate culture." ”

If the monetary remuneration is simply the standard, it will only cause employees to have no sense of belonging, frequent job hopping, and enterprises dare not invest in employee training, which will form a vicious circle in the long run, which will have a negative impact on the growth of talents and the development of enterprises.