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In order to win in the market competition and achieve the purpose of competing for customers, contracting projects and facilitating transactions, enterprises often use unfair competition methods such as "benefit fees", kickbacks, and "price reductions" to promote goods and services, so as to achieve the temporary development of enterprises. As a result, it was self-defeating, and he shot himself in the foot, and he was punished by the law together with the customer, and the lesson can be described as profound. By next year, it will be 30 years since our reform and opening up, and over the years, China's economy has maintained high-speed growth, and a socialist market economic system has been initially established.
Great development has brought great prosperity, and as a result, we have bid farewell to material shortages and ushered in a buyer's market. As a result, the market competition is becoming more and more fierce, in order to win in the competition, some enterprises ignore the rules of the market, hollow out their minds, and resort to some strange tricks and evil tricks. Competition is not terrible, the key is how to face it, we should strengthen our internal strength, and actively meet the challenge, rather than passively evading and being at a loss.
In the market economy, what does the development of enterprises depend on? In this regard, Sanlu Group has made it with practice. With their investment in science and technology, solid work and high-quality talents, excellent product quality and high-quality service, they have gained inexhaustible forward momentum and vitality.
On the contrary, those who rely on "benefit fees", rebates, commissions, "price reductions" or small favors, and even rely on improper means such as wine, dance, and card fields to seek enterprise development ideas and practices, will eventually be eliminated by the ruthless market, which is proved by countless facts, and the way of competition is unbreakable.
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The development of an enterprise depends on its employees, and when there is no core competitiveness, employees do not have a stage to show their value, so the key to the development of an enterprise depends on its core competitiveness.
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To put it bluntly, relying on talents, this is the first point, the second point depends on the development direction and strategy, and the third point is the first policy. There is also the degree of interaction with the customer.
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I think there are many reasons for the development of enterprises, mainly people and opportunities. Material. Law, Environment and Management.
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Enterprises rely on accurate and long-term market foresight, customer interests, talent strategy, innovation, details and self-improvement as the foothold to get better and better.
1. Accurate and long-term market foresight: able to grasp the biggest trend of market and industry development. If you think half a step before others, you are ten steps closer to success and excellence.
Specifically, having lofty goals – knowing what you want now and in the future; Know what you must and cannot do to achieve that goal; Know what the basic moral code you have to follow is.
2. Customer orientation: take the interests of customers as the starting point for the survival and development of enterprises. Take the customer's needs as the starting point of product planning and design.
Take the customer's consumption experience and feelings as the fundamental basis for improving products and services. Customer satisfaction and loyalty are the fundamental driving force to ensure the survival and sustainable development of enterprises.
3. People-oriented: Employees are the source of enterprise life. The activities of the enterprise are divided into two closely related aspects:
Operation and management. The purpose of business is how to better serve customers, and the purpose of management is how to better serve employees. The ultimate realm of people-oriented is "harmony", and the fundamental driving force to ensure "harmony" is "righteousness" - the principle and method of benefit distribution recognized by employees.
See the feature article "The essence of employee relations is the principle of benefit distribution".
Strategy determines the structure, not the structure of the product, the organization, the process; The goal determines the process, rather than the goal of determining the work result according to the process; The result determines the form, not the result pursued according to the form taken; If there is a successful result, there must be a success in its actions; Without a successful outcome, its actions are bound to be unsuccessful.
4. Independent innovation: innovation is the constant driving force for the company to achieve healthy growth and leapfrog development. The secret of success is: simple things to do, simple things to do repeatedly, repeated things to do, and things to do innovatively.
5. Pay attention to details: details determine success or failure. Details, standards, processes, specifications, quality, dignity. Excellence in ideas, ideas is expressed in behavior, habits, and details of every move.
6. Self-improvement: have the ability to quickly self-discover and solve problems; It has the ability to quickly adjust and adapt to changes in the internal and external environment.
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In the past three years, although the income of my company has been decreasing, and the revenue has been decreasing, it is still relatively good on the whole, so I have not looked for other side businesses, and I have slowly developed and improved in my main business.
After surviving these three years, the method has actually accumulated a lot of experience.
1. Choose excellent talents.
As a good manager, we should pay attention to talent development. It is not enough to choose the right talents, but also to cultivate talents, tap the potential of talents, and truly make the best use of talents.
How does a business grow? Grasp these three points, so that the future of the enterprise is not the best, only better.
2. Help employees develop their strengths and avoid weaknesses.
A good manager should help his subordinates grow. Managers should not only tell employees or instruct them on how to identify and remedy their weaknesses, but they should also help them understand their strengths and weaknesses and then help them remedy their weaknesses. The improvement of each employee's ability will inevitably lead to the improvement of the combat effectiveness of the whole team.
3. Managers should break the routine and use talents without sticking to one pattern.
Excellent managers should break the routine, dare to take risks, show due courage, carefully analyze, boldly reform the employment system, seek truth from facts, and not stick to dogma. Only by grasping everything and talent with a transformative vision can we succeed.
Epilogue. An enterprise manager must always have a sense of change and innovative ideas, so that the enterprise can continue to be strong and survive in the competition for a long time; In order to be keenly aware of situations and details that others have not noticed; In order to continuously discover the needs and potential of each member of the staff; Only in this way can we find flaws and problems from common examples, and then skillfully use these findings to promote innovation and change in organizational management.
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When looking for a job, I value and bend the following aspects of a company the most:
1.Company culture and values: I believe that the company's culture and values directly determine the work and lifestyle of employees. I wanted to be part of a company that was positive and committed to the growth and development of its employees, while also aligning with the company's values.
2.The company's growth prospects: I want to be able to join a company with good growth prospects, which means that the company has the ability to generate stable revenue and growth in the future.
I also keep an eye on the company's business direction and strategic planning to make sure it aligns with my personal career goals.
3.Company reputation and reputation: I believe that a company with a good reputation and excellent reputation has better career development opportunities and a better work experience. I want to be part of a company that is well respected and trusted.
4.Company compensation and benefits: While I am more focused on the company's prospects and culture, compensation and benefits are also an important consideration.
I need to understand the company's compensation levels and benefits system to ensure that I can receive enough income and benefits to support my professional and personal life.
5.Employee training and promotion opportunities in the company: I believe that a company that can provide good employee training and promotion opportunities can provide me with better career development opportunities.
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What is the most important thing for the development of a business? It's the pattern of leaders!
In today's society, the amount of information is very huge. If a company wants to become bigger and stronger, it is not about how good your products are, nor how big your scale is, nor how strong your background is, the core is an excellent team, and the core of a core is to have an excellent leader. The pattern and bearing of the leader are the fundamental factors to measure whether the person can eventually become bigger and stronger.
If all the people in a team are in a company, they feel constrained, constrained, constrained, and unable to focus on doing business, then how can the company develop? When a person is in a company, he is always inspired by the company, and can devote himself to his work, so that he can work hard and make some achievements!
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