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With the rise of cross-border e-commerce, such as: Amazon, eBay, etc., Chinese companies sail with their own products and are ready to show their skills overseas. Cross-border e-commerce should pay more attention to the protection of foreign-related intellectual property rights.
1. The huge market of cross-border e-commerce is both an opportunity and a challenge for Chinese enterprises.
European and American countries have used "anti-dumping" to build the best barriers to China's traditional foreign trade, and Chinese enterprises have had ups and downs on the road to sea. Intellectual property rights are a kind of rights protection given to enterprises in the market, which is exclusive. Overseas countries attach great importance to intellectual property rights, and most domestic enterprises sell products on the platform with a fluke mentality, but they don't know that the routines are one after another.
2. What is the important role of intellectual property rights in the cross-border e-commerce market?
Intellectual property is an invisible "contradiction". In the face of unfair competition from opponents, you can effectively take up the rights protection and seek compensation. At the same time, the value of a brand or product is often incomparable to tangible assets, which itself represents market competitiveness and is an irreplaceable wealth.
3. Lack of awareness of foreign-related intellectual property rights in China
For a long time, many domestic companies have no specific concept of patents, and the trend of piracy and plagiarism has continued to cross-border e-commerce platforms, which is commonplace for insiders, and the first war is one of the selling points of e-commerce platforms. In the face of patent wars, domestic companies are often accused of infringement and ordered to be removed from the shelves, and the brands they have worked hard to build will also be hit hard, but they are powerless to fight back in the face of unfair competition from their opponents. At the same time, it not only suffered loss of interests due to infringement of rights and interests by other competitors, but also was prosecuted for infringement because of its lack of attention to intellectual property rights.
Foreign markets are attractive, but at the same time, we should pay attention to intellectual property protection while opening overseas markets, so as not to accidentally step into the trap of intellectual property rights and suffer heavy losses.
Hope that your questions are answered
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Foreign trade enterprises should gradually enhance their awareness of intellectual property rights, understand intellectual property rules, and know how to use these rules, with the wisdom of the Chinese, in the near future, they will return their own way to others. Here's advice for your boss.
1. There is a professional intellectual property organization to be responsible for this, and intellectual property is still a very professional field after all;
2. Before your own popular model is launched, you are willing to apply for a patent, and the authorization cycle of foreign patents is relatively long, so you must prepare in advance;
3. Explosive models have their own product cycle, and the consumption time is generally two to three years, when they sell themselves, intellectual property rights are shields, increasing the right to speak (you sue me, I will sue you), and protect the market from intrusion; When you don't sell yourself, intellectual property is a spear, take the initiative, collect licensing fees or sell it directly. Why not?
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There are no clear regulations on cross-border e-commerce trademark infringement, so cross-border e-commerce trademark infringement is now relatively common and very complicated to deal with. To prevent others from infringing on trademark rights, you can pay attention to the following points: 1. Pay close attention to the trademark registration During the trademark application, you must pay close attention to the trademark registration, and at the same time, you should also pay attention to the "Trademark Bulletin".
According to Article 30 of the Trademark Law, any person may file an opposition to a preliminarily approved trademark within three months from the date of publication. In addition, the second paragraph of Article 41 of the Trademark Law also provides that if there is a dispute over an improperly registered trademark or a registered trademark, the applicant may apply to the Trademark Review and Adjudication Board for a determination within five years from the date of approval of the trademark registration. 2. Strengthen the management of trademark logos, and many counterfeit trademark cases investigated and dealt with by the industrial and commercial departments have a lot to do with the registrant's poor management of trademark logos and packaging.
Some trademark registrants have been stolen or lost due to poor storage; In some cases, there is no strict scrutiny of the label printing factory, carton factory, etc., and these factors are common problems that lead to the occurrence of trademark infringement cases. In order to prevent the production and sale of counterfeit products, it is possible to design a marking material that destroys the identification of the product after the consumer consumes it, or the trademark can also be directly marked on the goods. 3. Registered defensive trademarks and joint trademarksDefensive trademarks refer to the well-known business judgment of the owner of the Wuque mark, in order to prevent others from using its trademark on different categories of goods, and registering its trademarks separately on non-similar goods, such trademarks registered on non-similar goods are called defensive trademarks.
China's Trademark Law does not clearly stipulate this. Enterprises can register trademarks on non-similar goods according to general trademarks, so as to prevent others from taking advantage of the reputation of their well-known trademarks.
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Summary. Cross-border e-commerce refers to an international business activity in which transaction entities belonging to different customs borders reach transactions through e-commerce platforms, carry out electronic payment settlement, and deliver goods through cross-border e-commerce logistics and remote warehousing, so as to complete transactions. From October 1, 2018, the Ministry of Finance, the State Administration of Taxation, the Ministry of Commerce and the General Administration of Customs jointly issued a document clarifying the implementation of new tax exemption rules for e-commerce export enterprises in the Cross-border E-commerce Comprehensive Pilot Zone.
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Hello, I'm glad to answer for you, cross-border e-commerce will be a little better.
Intellectual property marketing is more of a comprehensive quality requirement, in addition to knowing the legal basis of the corresponding source of property rights, more about the intellectual property rights to have a broad understanding of the various fields, more knowledge accumulation. For example, trademark sales and copyright sales must have sufficient knowledge and experience reserves in this field in order to have good and effective communication.
Cross-border e-commerce refers to an international business activity in which transaction entities belonging to different customs borders reach transactions through e-commerce platforms, carry out electronic payment settlement, and deliver goods through cross-border e-commerce logistics and remote warehousing, so as to complete transactions. From October 1, 2018, the Ministry of Finance, the State Administration of Taxation, the Ministry of Commerce and the General Administration of Customs jointly issued a document clarifying the implementation of new tax exemption regulations for e-commerce export enterprises in the cross-border e-commerce comprehensive pilot zone.
Cross-border e-commerce has certain requirements for foreign languages, especially English.
Do you still have any questions.
For inexperienced graduates, it is easier to choose which one is easier to get started.
If you have a foundation in English, for example, you can choose cross-border e-commerce if you have level 4 or 6, and cross-border e-commerce is actually similar to the domestic ** Pinduoduo.
Uh-huh, there are four levels.
Then you can choose cross-border e-commerce.
Now e-commerce is developing very rapidly.
The prospect of cross-border e-commerce is very good, and it is relatively easy to get started.
I hope the above is helpful to you If you are satisfied with me, please give me a thumbs up
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In layman's terms, foreign countries have done a lot more than us in the protection of intellectual property rights, and since the business has extended to the world, it is necessary to follow certain rules and regulations. Moreover, intellectual property rights are a kind of protection, which is exclusive and cannot be infringed.
Whether it is e-commerce or traditional industries, it is necessary to do a good job in intellectual property protection, and it is also beneficial to future development.
If you have any questions, please go to the intellectual property service platform of Quanzhidao for consultation.
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