Why are luxury cars super resistant in the extremely cold car market?

Consumption upgrading, the steady growth of the replacement group, the first half of this year's car market differentiation is the same as in 2018, the entire market as a whole declined, but the luxury car market has achieved contrarian growth, the main reason is the market.

At present, China's auto market has also ushered in a consumption upgrade. Consumption upgrading is a continuous process, since the beginning of the automobile market, there is a demand for consumption upgrading after buying the first car.

Keep up with the rhythm of the market and launch new BBA"In addition to the market itself, it is also inseparable from its own continuous introduction of new products to cope with the market environment, and BMW, which has the strongest performance, is the best example of relying on new products to drive sales.

Previously, BMW China President Liu Zhi said to **. "The market environment is not good, and BMW will continue to introduce new products and improve services to ensure the market. According to data released by the China Automobile Dealers Association, the inventory coefficient of high-end luxury and imported brands in June was down month-on-month.

As we all know, this is related to the strong efforts of car companies in June. On the one hand, the industry environment is up, and many car companies are **.

Because there is a reason why people buy it expensive, of course the quality is good.

Because in the high-end market, the so-called extreme cold still does not exist.

Because their word-of-mouth is there.

Terminal preferential policies and product upgrading.

Their reputation is their best sign.

Because the performance of luxury cars is good. Otherwise, why is it so expensive?

Because the materials used in luxury cars are very good.

Because of their brand effect, their performance supports.

That's because it has a very good configuration.

That's because the luxury car is well configured in all aspects.

According to the data, the overall sales of luxury cars in the first half of the year exceeded 1.4 million, a year-on-year increase.

Because there is always no shortage of people to buy luxury cars.

The performance of the luxury car is good in all aspects.

This is because luxury cars are always good cars, and there will be no shortage of people to buy.

Because it's a luxury car, only the rich can afford it.

There are always a lot of luxury cars to buy, and the luxury car brand effect is good for high performance.

Luxury cars are only sold to those who have money, and ordinary people have no impact at all.

Because there are so many people who can afford luxury cars.

This is because luxury cars are the most valuable and there will always be people who buy them.

Year-on-year growth. among others"bba"The combined sales volume of the three major brands exceeded 1 million units, accounting for about 72% of the market share, and maintaining significant growth.