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E-commerce major, I think the development prospects are still very impressive, because e-commerce, for our future some enterprises are mostly going to take this road.
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E-commerce employment direction, can be engaged in enterprises and institutions of the first web design, construction and maintenance, or network, content maintenance and network marketing, enterprise goods and services marketing planning and other professional work, or engaged in customer relationship management, e-commerce project management, e-commerce activities planning and operation, e-commerce system development and maintenance, as well as in schools at all levels engaged in e-commerce teaching.
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Well, about e-commerce students, the employment program is better than the first one in hotel management, and the second one, that can, mainly inside a marketing company. And then do some of that, e-commerce management and so on.
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The employment direction of students in the School of E-commerce is to sell things and engage in e-commerce in shopping malls.
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There are three main aspects of work that can be done:
Mainly engaged in e-commerce web design, database construction, program design, site management and technical maintenance; E-commerce platform art design (representative position: ** artist): mainly engaged in platform color processing, word processing, image processing, ** processing and other work.
2) Segmentation of business talent positions: enterprise network marketing business (representative positions: network marketing personnel):
Responsible for the sale of e-commerce systems and the provision of e-commerce support services, customer management, etc. E-commerce entrepreneurship: With the help of e-commerce as a platform, the virtual market is used to provide products and services, and it can directly provide services for the virtual market.
3) Segmentation of the position direction of comprehensive management talents: comprehensive management of e-commerce platform (representative position: e-commerce project manager): this type of talent requires both a deep understanding of computers, networks and social economy, and project management capabilities.
Comprehensive management of enterprise e-commerce (representative position: manager of e-commerce department): mainly engaged in the overall planning, construction, operation and management of enterprise e-commerce.
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To solve this problem, we must first figure out what e-commerce is, e-commerce is a very broad concept, in a nutshell, it is the electronic business, the original traditional sales, shopping channels moved to the Internet, breaking the geographical restrictions, making it simple to become global, networked, intangible, personalized. It includes many aspects, if you are interested, go and find out first!
E-commerce is the trend of the progress of the times, there is a good saying: the 21st century is the era of e-commerce, either e-commerce, or no business to do, China's Internet will be from the "era of netizens", "the era of netizens" to the "era of online business", if we miss the Internet today, we miss not only an opportunity, but a whole era.
Let's talk about the major it wants to learn and the direction of development!
E-commerce is a new interdisciplinary discipline integrating computer science, marketing, management, law and modern logistics. Cultivate the basic theories and basic knowledge of computer information technology, marketing, international logistics, management, law and modern logistics, and have the ability to use the network to carry out business activities and use computer information technology and modern logistics methods to improve enterprise management methods and improve the ability of enterprise management level of innovative compound e-commerce senior professionals. At present, there are three major work directions:
Design, program direction, network marketing (after graduation, can be engaged in the first network design, construction and maintenance of enterprises and institutions, or the maintenance of the network, the first content and network marketing, the marketing planning of enterprise goods and services and other professional work, or engaged in customer relationship management, e-commerce project management, e-commerce activities planning and operation, e-commerce system development and maintenance, and engaged in e-commerce teaching at all levels of schools). E-commerce courses, computer network principles, introduction to e-commerce, network marketing fundamentals and practice, e-commerce and international, e-commerce marketing writing practice, marketing planning, web design, flashaction, e-commerce construction, e-commerce management practice, ERP and customer relationship management, e-commerce logistics management, e-commerce professional English, news gathering, writing and basic skills, etc.!
I hope you are going further and further on the road of e-commerce!
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Cultivate high-level technical application professionals who can meet the needs of enterprise information management and service frontline, master modern computer and network technology, be familiar with economic management theories and knowledge, and can engage in e-commerce business and marketing activities by means of the Internet and advanced digital media technology. After graduation, students are mainly oriented to the front line of e-commerce and marketing business services of enterprises and institutions, and are engaged in job skills and management in business, network marketing, information technology services, etc.
Main courses: Principles and Practices of E-commerce, Enterprise Informatization and E-commerce, E-commerce Logistics Management, Marketing Practice, Network Marketing, Business Development, ERP Practical Application Training, E-commerce Simulation Training.
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Now the development is getting faster and faster, some people will be online, so this major is also more promising, after learning e-commerce, you will learn to operate on the **, after learning you can be an online marketer, ** design or operation, e-commerce artist, web artist and so on. In general, e-commerce is a good choice for teenagers nowadays.
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There are several major trends in the future of e-commerce, and the key words are: mobile, platform, third, fourth and fifth tier cities, Internet of Things, social shopping, O2O, cloud services, big data, precision marketing and personalized services, and Internet finance.
The first trend, mobile shopping. At the end of last year, the number of mobile phone users had reached 500 million, while the number of PC users was 100 million, and the growth rate of mobile phone penetration was much greater than that of PC. That is to say, in 2017, mobile phone users will exceed PC users, which means that the main battlefield of e-commerce in the future is not on PC, but on mobile devices.
Mobile users have many characteristics, first of all, the frequency of purchases is higher and more fragmented, and the peak of purchases is not during the day, but at night, weekends and holidays. And mobile shopping will revolutionize the life of PC e-commerce, we have to be ready, we have to meet this new revolution. To do a good job in mobile shopping, we can't simply move PC e-commerce to mobile, but to make full use of the characteristics of this mobile device, such as its scanning features, images, voice recognition features, sensing features, geographic, and GPS features, which can really bring mobile to thousands of households.
The second trend is platformization. You can see that large e-commerce companies have begun to have their own platforms, in fact, this truth is very clear, because this is the process of making the most full use of their own traffic, their own goods and services to maximize the benefits, because there is a platform, you can use the resources of the whole society to make up for the richness of your own goods, increase the richness of your own goods, and increase your own services and geographical coverage.
The third trend is that e-commerce will penetrate into third, fourth and fifth-tier cities. On the one hand, the penetration of mobile devices continues, many third, fourth and fifth-tier cities rely on mobile phones and pads to access the Internet, and these cities first increase their economic income, coupled with the inconvenience of local shopping, coupled with the poor availability of goods, and the retail is lagging behind advanced countries.
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In recent years, with the rapid growth of global e-commerce, China's e-commerce has also developed rapidly, making a serious shortage of e-commerce talents, because Internet users are increasing at a rate of 100% per year, the industry's talent shortage is quite amazing, it is expected that China needs about 2 million e-commerce professionals in the next 10 years, from the perspective of social survey practice, the vast majority of enterprises (mostly small and medium-sized enterprises) have been potato cover faction has entered the ranks of e-commerce, Adopt the combination of traditional economy and network economy for production and operation. According to this phenomenon, it can be known that small and medium-sized enterprises are in urgent need of e-commerce talents, so the employment prospects of e-commerce are promising, and the national policy is vigorously supporting the development of e-commerce business, and the Ministry of Commerce has paid great attention to e-commerce professionals.
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