Will the 315 party s disclosure of Burger King s problems affect Burger King s customer flow?

Personally, I think it will affect Burger King's foot traffic. After all, people nowadays are very concerned about their health. Therefore, as long as it involves their own health problems, most people will still take care of it, so the number of people who eat burgers will be relatively reduced.

Definitely, the quality issues in the F&B industry are paramount, and after being named and criticized in 315, it is natural for people to be suspicious of the brand, resulting in a decrease in customer traffic.

Of course, it can affect the flow of customers, and everyone is not at ease with such food. There are also a lot of people who don't want to eat because it's not safe.

I think that the problem of the 315 party and the problem of Burger King will still affect the passenger flow of Burger King to a certain extent, because the living conditions of residents are better now, and they will pay more attention to their health.

Yes. Many guests are concerned about the quality of Burger King's food, and they won't eat Burger King anymore for their own health.

It did not affect the customer flow, and consumers still thought that Burger King's use of expired ingredients should be just an exception, so they did not take it to heart.

After the 315 party, it will indeed affect the traffic of Burger King, because people will think about their own safety and health, and will not take the risk of eating burgers again.

Yes. Because after this incident, many people must have begun to pay attention to it, and they will eat less.

Of course, it will affect the traffic of Burger King, and if it is revealed that Burger King has a problem, then there will definitely be people who will not eat Burger King, which will greatly reduce the traffic of Burger King.

After the Burger King incident at the 315 party, I don't think it will continue to be popular for a while.

In all walks of life, there are always some black-hearted businesses who do not hesitate to endanger the health of consumers in order to make huge profits. The annual 315 party is a party specially held by the state in order to expose these black-hearted businesses, which is to remind the people of the whole society through the Internet to deceive consumers. As we all know, CCTV is the most authoritative channel in television, and it represents the will of the country.

However, due to the impact of the epidemic this year, the 315 party has been delayed until the national epidemic situation has improved and stabilized, and the country held this year's 315 party. <>

In this year's 315 party, the well-known Burger King was born, and many viewers were surprised. Everyone knows that the standard of Burger King's operation is that every hamburger they sell meets the high-end standard, that is, the standard of the crown, in addition, they also emphasize that every burger is bought and made by consumers, and it is absolutely fresh. <>

The Burger King incident occurred in Nanchang, after receiving a complaint from a customer, the reporter disguised himself as a convenient person to go to the interview, and found that the Burger King restaurant in Nanchang was arbitrarily changing the time bar of the bread, and if the use date of the bread expired, the staff would directly change it. In addition, Burger King's kitchen has a machine to detect whether the bread has expired, put the bread in the machine, if it is not expired, it will always show a green light, if it is about to expire, the green light will flash, if it has expired, the machine will flash a red light to remind the waiter that the bread has expired, because Burger King's standard is that as long as the broken bread must be thrown away, but we were shocked by the actual operation of the staff at this Burger King restaurant. Employees will remind the machine that the food that has expired on a certain bread will turn green after pressing the button several times, and then continue to sell to consumers after processing.

After the 315 party was broadcast, I believe that everyone will not eat Burger King's hamburger in the near future, after all, the catering problems that occurred at the original KFC finally came out of this turmoil after many years.

No. Nowadays, people are very concerned about food hygiene and safety, and the fact that Burger King makes burgers out of expired bread will make people not want to go to Burger King.

I feel that people should not choose to consume for a period of time, and now they have closed their doors for rectification, the impact of this matter is still relatively large, it has been exposed, and most people will not choose anymore.

After the Burger King incident broke out at the 315 party, I estimate that it will be difficult to continue to be popular with people, after all, no one will like the merchants in question, and they will only avoid them!

After being exposed, it was affected so much, anyway, I decided that I would not eat Burger King again in the future, and the popularity will definitely be affected, after all, there are quite a lot of people in the same industry now.

In addition, in terms of food safety, Burger King's official website in China has set up a column of "Safe Selection", in which it clearly states that it has always taken "food safety first" as the basic principle and "carefully selected good ingredients". "It not only strengthens the daily supervision of first-class merchants, but also establishes cooperation with third-party testing institutions to monitor the entire food purchase channel and food processing process. ”

The 2020 315 party was postponed due to the impact of the new coronavirus epidemic and was finally scheduled to be held on the evening of July 16, at which problems such as sea cucumber farming, Burger King, Gaoyang towel production base, GM-Wuling's Baojun 560, Vanke's fine decoration, and Qutoutiao were reported. Many of them on the night of the party, Burger King, Qutoutiao, Baojun Automobile, Hi Xue.com, etc. immediately issued an apology, need to rectify, and will investigate the problem of the notice, at the same time, on some online sales**, the merchants involved, the products of the companies involved have been removed from the shelves. First of all, at the 315 party, Shandong Jimo sea cucumber used dichlorvos, antibiotics and other items that can not be increased when breeding sea cucumbers, because the sea cucumbers cultivated in the greenhouse are easy to be infected with diseases when changing the water, they are prevented with antibiotics, in order to eliminate other aquatic organisms that are not conducive to the growth of sea cucumbers, they are poisoned with dichlorvos, in addition, there are many chaos in the breeding of sea cucumber industry.

The second, at the party, the problem of Burger King was raised. In many Burger King stores, there are discrepancies between the food sold and the ingredients that should be put on the instructions, and there is a phenomenon of cutting corners, and in some Burger King stores, it has been found that some store employees will put less tomato and less cheese when operating. Like this and the phenomenon of cutting corners, it is relatively light in the phenomenon of **, and the more outrageous phenomenon is that there are many stores that find that their bread has reached the expiration date, not only do not throw away the bread, but also tear off the original shelf life label at will, replace it with a new label, and then continue to make these expired bread into burgers and sell them. In the notice, the stores said that they completely deviated from the "customer is king.""The company apologized to the majority of consumers.

Finally, I hope that the relevant departments of ** can strictly investigate and make such phenomena disappear.

Their official Weibo responded to the incident, apologized and said that they would carry out a comprehensive rectification, and the store in question has been closed for rectification.

Burger King launched a response late at night, saying that it had paid attention to the problem of Burger King's restaurant management at the 315 party, Burger King attached great importance to this, and conducted an investigation into the closure of these restaurants, and the restaurants mentioned in the report in Jiangxi belong to the same franchisee, and the behavior of these restaurants seriously deviated from the purpose of serving customers, which was a mistake of Burger King, and betrayed the trust of consumers in him, and expressed deep apologies.

Burger King's response revolves around not making such mistakes in the future, and increasing internal quality management.

A working group was set up to investigate the closure of these restaurants. And issued a statement saying that it violated the purpose of the company and betrayed everyone's trust in Burger King, for which he expressed his deep apologies. Fully cooperate with the investigation of the first department, seriously deal with this incident, and ask **, consumers, ** supervision.

I feel that it must be carefully investigated first, rectify the problem in a timely manner, and then issue a statement to the public to explain the reasons and apologize for the harm caused by this matter. After all, this kind of thing, the attitude of how the parties deal with it is very important.

I think the 315 party exposed the problems of Burger King, and Burger King will definitely issue a statement about this matter, saying that they have corrected this matter, and the problem has been completely corrected, so as to reduce the loss of one of its customers.

Burger King responded that it has immediately set up a working group and conducted an investigation into the closure of the relevant restaurants, and will fully cooperate with the ** department to investigate, and seriously deal with the incident and take it as a warning.

Burger King issued a statement that night saying that it attaches great importance to this matter, immediately set up a working group, and closed these restaurants for rectification and investigation, and also actively cooperated with the investigation of relevant departments.

It's definitely no problem to turn over, just like the problem of Ken Mouji and McCoo's chicken before 315, the popularity of the foreign fast food industry in China is not at all something that can be defeated by this point, and the Chinese people's love for fast food such as fried chicken will not be affected by this news.

How to say this, I personally feel that after Burger King passed the 315 incident, Burger King in some big cities should be very affected, and for some third- and fourth-tier cities, I personally feel that the impact is not great, and the relevant food safety awareness is indeed relatively weak, and many of them are elderly people with children, so basically it will not be affected.

Therefore, the Burger King incident this time, if you want to talk about the impact, should be half and half, but the overall impact on it is not great.

Burger King can still turn over, after all, the people's model is not so good, in addition, this matter, in fact, not everyone knows that they are afraid of the king in the back, strengthen health management, and then in these positive publicity, they can slowly restore their fame, after all, the brand before Burger King is still okay, not a particularly bad brand, so to do some appropriate crisis public relations, or can save their interests.

It is very difficult for Burger King to turn over after this 315** incident, after all, the things reported by 315 are very serious, and the ** degree is still very high.

Everyone has understood the whole operation process of your Burger King, and found that there is a problem, so everyone must realize that safety is the first, safety is the first, and you should not go to the Burger King more when you see it.

So if you don't go to Burger King, it will be difficult for Burger King to turn over.

It is still able to turn over, as long as he pays attention to ensuring its health and safety standards. Because at present, he has also gained a group of customers who love him. Brands like this chain. As long as you pay attention in the later stage and don't make the same mistake again, you can generally attract some fans to return.

After this 315** incident, Burger King can still turn over, after all, there were many food safety problems before, and now they are all in business, as long as they are rectified through hard work, appropriate marketing methods, and verified by practice, they can still turn over, thank you.

Burger King after the 315** incident, it must be able to turn over, although 315**, he is to protect the rights and interests of consumers, but in order to attract the market or stick to the original intention, and he can get the maximum economic benefits, it is impossible to stop there, he will continue to change himself, change another way of publicity to attract users to let them go to the store to buy, because although there is this phenomenon, but I think everyone will not stop the desire to buy and continue to go to their store to consume. Like this kind of 315 activity, he is talking about some shortcomings and loopholes, but it does not necessarily stop there.

After the 315** incident, Burger King may turn over, because this is related to the company's awareness and appropriate measures to deal with the public relations of the credibility crisis, and it depends on how the factors such as strict management and quality control in the later stage can save the unfavorable situation;

It should also roll over.

Even if it is 315**, but people's attention generally has a downward trend, just like news is time-sensitive, after a while, people will forget. There may be a phased impact on the benefits, as long as the goal and route are formulated, through a few better plans, it should be able to regain the image.

Burger King can't turn over after the 315** incident, it only belongs to the fast food industry. Any quality problems in the fast food industry are very easy to occur, especially as a foreign brand, its public relations capabilities are relatively strong in China, but the deterioration of Sino-US relations, such as Burger King, if it can turn over, proves that Sino-US relations are gradually easing. Although China has the intention to suppress some well-known foreign brands, it is possible that this time Burger King will be a victim of many well-known foreign brands.

Although Burger King was ** at the 315 party, it will turn over sooner or later, as long as they can uphold good food and adhere to quality, I believe it will still get better, after all, ** is just the personal behavior of a store, KFC has not been **, isn't it good now?