How to expand customers online?

One. Free promotion 1) Exchange volume The exchange volume is mainly for the exchange of banners, pop-up windows or open screens. Before the APP volume exchange, you need to clarify the target of the volume exchange, and then you can do the volume exchange according to the goal.

Before changing the volume, I must be clear about what I have, what I can give to the other party, and what I specifically need. Some small tips for volume exchange are actually a kind of business negotiation, and you can cooperate a few more times. For example, when the opponent is large, can we clarify our own advantages, can we give each other a longer display time?

Or an extra ad slot? Similarly, if the other party is smaller than us, we can also ask for multiple ad slots, promotion channels, or longer exchange times. When changing the volume, you should also pay attention to check the data at any time, such as if the effect is not good,...

If you want to expand customers online, you need to know what kind of people your product is more suitable for, analyze the characteristics of these people, and then formulate corresponding strategies, and then you can add friends through Reed assistant online, and then establish a community to carry out centralized operations, I think it's okay.

In fact, network promotion does not necessarily need to have ** (of course it is better), the Internet has developed to this extent, and the method of network promotion has been far more than the official promotion, or based on the narrow scope of software technology promotion. After the network promotion entered the era of integration, through the use of readers, netizens and understanding of network needs, the huge network resources as a co-ordinated, classified, sustainable penetration of the new ** and group interaction platform.

Wang Zhaofeng landed the business model.

1. Look for featured projects.

The key to the success of any extension is to have a good special effects project first. If there is a lack of projects with substantial effects to expand customers there, it can only reach a one-shot deal, and cannot bring sustainable development to the beauty salon and health center. Therefore, the premise of any extension is to have a good project.

Good extension project products can consider Miyun beauty series products and Tibetan health care product series.

2. Low threshold strategy.

Love to take advantage is the biggest characteristic of Chinese women, and there is no meaning to belittle female friends here. Chinese are accustomed to living a hard life, and no matter what stage of development they have reached today, they still subconsciously have the concept of being diligent and thrifty. Therefore, the application of the low-** strategy is to seize the weaknesses of Chinese women.

5. Cross-industry alliance to expand customers.

Beauty salons and health centers can cooperate with stores in other industries such as clothing stores, place each other's store images, or if there is a public platform, you can exchange the *** system, beauty salons have a lot of senior customer groups, I believe that stores in other industries are happy to exchange customer resources with beauty salons.

6. Wi-Fi Wi-Fi Extension.

In the era of mobile Internet, people's desire for wifi is like a mouse loves rice. The beauty salon and wellness center must be in the core living area. If not, through various connections, place a high-power wireless router in a friend's house in the core living area of the city, and provide wireless wifi service for free.

Before entering the wifi network, implant the advertising page of the beauty salon health center.

7. Tourism incentives.

First of all, find a suitable contract travel agency, and I believe that all travel agencies want to stare at such fat because our customers are high-class customers. The travel agency is required to pay a minimum internal agreement, and the difference during the tour fee is that the beauty salon hands over the customer face-to-face to the travel agency in the form of cash and settles it personally. Customers who have made an annual pass can enjoy such a low-cost travel opportunity, and in order to prevent travel agencies from killing customers in the middle of the journey, our beauticians follow up the whole process.

8. Experiential consumption.

The application of the method is to capture the emerging market group through the method of experience, which can quickly obtain some customers who have never done beauty salon and health center services. For old customers, more valuable services can be recommended through the experience method.

9、**。Held a monthly lottery, seasonal gift activities, monthly lottery small prizes, seasonal lottery awards, small prizes are products and gifts, within 3 months to the beauty salon consumption reached a certain amount of consumers have the opportunity to participate in the on-site lottery activities, there are more than 10 kinds of prizes, among which the most attractive awards are the special car service across the country.

10. Replacement.

Also known as the ** method, the application of this method is mainly to prevent the loss of old customers.

The fastest way to attract customers is to do activities for your target customers. Low-price activities can be launched, but it is necessary to do a good job of secondary sales to customers in the store to ensure the final profitability.

Gifting merchandise can further increase the appeal of the event, while discount cards can enhance the customer locking effect. Therefore, the final details of the event are still determined according to the merchant's own situation and expected effect.

Conventional methods of customer drainage:

1. Analyze customer portraits. First, identify your customer base. We can't blindly think that customers can be served, only by making targeted divisions, can we do a good job in the accurate positioning of stores and cultivate loyal customers.

2. Clever use of drainage channels. There are two main ways to attract traffic to stores: online and offline. Online drainage can be carried out through multiple channels on online platforms such as Meituan, Xiaohongshu, Dianping, and Douyin.

In addition to the natural advantages of store location, the traditional offline drainage method has become the main means of expanding customers through event publicity. Including going to the first to do activity promotion, through the introduction of old customers and other ways, to attract more customers into the store to consume.

3. New product drainage. The introduction of differentiated products or items is an effective way to enhance competitiveness and increase store traffic.

Hello answer, I'm honored to be able to answer your question, I need a little time to sort it out, please wait a moment Buy a dummy, a dummy is the traffic in the computer room, these traffic can only play an auxiliary role, and if you want to really improve, you have to start from the live content itself.

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**When the store is draining, many people want to know if there is a good way, especially if they want a quick way, so do you know the fastest way to drain traffic? Let's take a look at the specific drainage skills, and if you have ideas, let's learn this article and see how to get traffic.

In the early stage, we must first do a good job in the beautification of the store and the baby seriously. You can go to the homepage and type in the first few names of your baby to see what the keywords that pop up are, and then you can use them.

You have to learn to shop and post it.,Can't directly post advertisements.,Otherwise, you'll die miserably.,I didn't understand at first.,There's an account that was blocked and depressed.。 I was hanging around in the **post bar at the beginning, and there are many sellers' posts that can benefit you a lot. When you slowly see through it and have experience, you can try to write posts to seek Shenjing, although it may not bring a lot of conversions, but the traffic will soar.

Find some peer groups and chat in them, I just started chatting in the group, and a seller came to buy it.

There are also activities, your traffic is very small, and just opened, you can use more discounts to drive customers, the store's store sign is a good place to display, it is recommended to use ps to do some ** pictures, free shipping is the buyer's favorite, you can start from here.

A complete set of drainage techniques.

1. Optimize the distribution of titles and shelf time. In terms of title optimization, the base rent of the main product plus the keywords of large traffic on the whole network, as the main product, the sales volume will rise faster than other products through promotion channels, so that the big words will enter the title, and the competitors will have a greater chance of grabbing the big word search and display. Other products are coupled with more precise keywords, which have less traffic and are less competitive.

Divide and do to achieve a comprehensive access to various types of traffic. At the same time, in terms of loading and unloading the shelves, ensure that there are products on and off the shelves in each time period, and arrange the main products to be put on and off the shelves during the public security traffic period to obtain more traffic and conversions.

2. Multi-platform promotion of paid traffic. In the case of a small amount of free traffic in the early stage, it is very important to vigorously attract paid traffic. Among the existing paid traffic, the commonly used ones are **passengers**, **through trains.

If the foundation of the store in the early stage is not ideal. Mainly as a guest, the promotion of the through train.

3. All kinds of activities are registered in full swing. In addition to the product drainage of paid promotion, the store also needs to set up the corresponding activity style, which is mainly selected for the event. In terms of profit margins, the activities that can be registered are registered in the early stage, and the drainage in many aspects supports the data of the whole store.

**The traffic of the store is a very basic and important factor for the store, if the store has no traffic, then the sellers must need to optimize the store for the purpose of drainage, and also need to find a way to improve the traffic of the store, so that there is hope to improve the conversion of the store.

The premise of drainage marketing requires you to find the target customer first, and if you want to find the target customer, you need a variety of channels, not much to say about offline channels, you can use offline customers to the store for coupon drainage, gift drainage, sponsorship of other merchant gift drainage, free experience drainage, cross-industry alliance drainage, etc. Now that everyone uses mobile phones to access the Internet, let's talk about online marketing and customer acquisition channels.

1. E-commerce service platform marketing and customer acquisition.

Now many stores are operating online and offline at the same time, if you want to get more customers and get more ** volume, these merchant platforms are indispensable online, if you can settle in these platforms, then it is recommended that you settle in the platform, because now users are also used to spending in the platform.

If you can't settle in, you can also apply to settle in their self-** platform, these self-** platform headlines, through writing**, short**creation, in the form of self** your store, so as to get more customer traffic. If you are not good at writing and creating, you can find someone to help you create.

Second, the local city ** marketing customer acquisition.

Generally speaking, we often use the local ** platform in the same city, where many locals post information or look for services every day, and they can also post on it. In addition, there is also a self-leading platform, through the self-leading platform, the published information can be on the headlines, get more **, and can also be used for marketing drainage, but it is not for you to directly send advertising information, but content creation, content marketing.

In the past two years, short ** has been very popular, and it has also become a part of people's lives, you can get customers through short ** marketing, you can register first, operate slowly, and then market to a certain number of fans, instead of playing the marketing card at the beginning, and consider whether it is from the other party's point of view. Just like running a store, you need to take it slowly.

If you still feel that you can't do the above 3 methods, don't worry, let's share a simple and effective drainage method with you. This method is to use "props" to assist workers to help maintain new and old customers! As a timeless product, just a few sticks can capture the "heart" of customers, and the specific operation steps are as follows.

First of all, when the customer enters the store to consume, when he is about to leave after buying the order, the cashier will hand over a card to the customer in time, and explain that the next time he comes to consume, he will get it by virtue of the activity; If you are a customer who often comes to the store to consume, you can collect it directly in the store if you send this activity to the circle of friends, and if you apply for a membership card in the store, you can get it in the store at any time this month.

Using this method to drain traffic, it is absolutely discounted, and there will not be too much cost, and it can also attract customers to a greater extent while improving the quality of the store.

Everything needs to go through a process, from learning to practice, and then to successful application, so that you can understand the essence of store drainage, I hope you can gain something after reading these dry goods shared today.

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