Meishan dry cleaners join the choice of high end brands

I don't have any high-end brands in Meishan, if you are saying that it is not suitable to open a high-end brand dry cleaner in Meishan, then according to our understanding of the Sichuan market, it can be opened.

However, high-end brands mean high configurations, large stores, that is, higher operating costs, so it is best for you to invest in high-end brands under the premise of having a large order business relationship (such as someone in the circle of relatives and friends opening a hotel, factory, clothing store, etc.).

In addition, by the way, the concept of high-end brands, in fact, laundry is very dependent on the level of operators, whether high-end is not only supported by brand, decoration, fees, and services, but also by testing technology and marketing. For example, we have been operating in the southwest for almost 20 years, but we have not positioned ourselves as a high-end brand, not because the strength is not enough, but because there are more franchisees and more variables, and it is impossible for the franchisee headquarters to force franchisees to reach a certain technical level.

It can only be said that when the investor takes the initiative, he will give advice and help in marketing, management, technology, after-sales and other aspects, and finally how to operate, how to serve, whether to study technology deeply, and expand business channels are all independently decided by the investors themselves.

In fact, I can say the absolute point, in the dry cleaning industry, if the brand is playing the high-end concept to attract investment, most of it is a new brand, and there are more franchisees under the old brand, as long as 10% or even 5% of the investment partners do not take the high-end route, the high-end atmosphere that you have worked hard to create will be gone, think about how thorough the network information is now open.

You can open a high-end brand, which will attract a lot of customers. It is recommended to find a regular large-scale dry cleaner, preferably based on intelligent technology, so that the dry cleaner you open can be more in line with today's social trend and lasts longer.

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1. Dry cleaners join the brand.

1. UCC dry cleaning.

As a well-known dry cleaner brand in the industry, it has attracted many people. The team members of the brand attach great importance to the eight major links of marketing, sales, brand, service, management, production and distribution, and only by ensuring the operation quality of each link can the brand operate smoothly.

2, Eastman.

Isolated laundry, high-quality products and technology are the advantages of the brand in the operation process. The single-person single-bucket laundry method gives consumers peace of mind. The brand achieves a pour-and-wash service method, so as to better serve people's fast-paced life.

3. Caitlin laundry.

With 14 years of operating experience, the brand has a high reputation in the industry. Consumers use the ExciPro online system to place orders and offline promotion orders to better enhance their service quality.

Second, the cost of opening a store.

1. The main cost of opening a store in the early stage is the cost of dry cleaning equipment, taking a small dry cleaning shop as an example, the dry cleaning shop includes a dry cleaning machine, a washing machine, a drying and ironing table, a steaming stool wheel steam generator, a steam iron, a garment packaging machine, etc., these dry cleaning equipment can effectively ensure the normal development and operation of the dry cleaning shop, and the small Eco dry cleaning franchise store only needs to invest about 50,000 yuan in the early stage.

2. The cost of the later stage of the store is about one month for the water and electricity of the dry cleaner, the detergent for laundry, the salary of employees, the daily miscellaneous expenses, and the cost of store publicity. Among these follow-up costs, the higher value is the employee salary, so the input cost of the dry cleaner in the whole later period is very low. Running a dry cleaner is a loss.