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Vending machines are a special industry, and if you want to make quick money or take advantage of it, you will definitely fail.
Vending machines need to be done continuously to make profits, and the most important thing is the selection of points and the attributes of the goods to be sold. The profit model of vending machines is very simple, the most direct profit model is to do retail, like a small store to sell snacks and drinks to earn the profit of the price difference, but the vending machine is more flexible than the small store, and there are many parks, squares, school teaching buildings, library halls, dormitories, hospital halls, subways, railway stations and other places can be;
There is also an additional way to make money is the profit of the advertising business, that is, on the large display screen on the vending machine, all kinds of advertising, this market is also quite large, similar to Zhongji, Aifeng and other machines now have large screen vending machines with advertising, 22 inches, 23 inches, 50 inch screen vending machines have, the size of the screen also determines the profit of advertising costs. As for the prospects, there must be, just look at the comparison between domestic and foreign. Japan's population of more than 100 million people has more than 5 million vending machines of various kinds, more than 300 million people in the United States also have nearly 5 million vending machines, and more than 700 million people in Europe also own more than 3 million vending machines of various types.
China's more than 1.4 billion people do own less than 300,000 vending machines. There are many Chinese, the retail market is very large, it can be said that it is the largest in the world, as an intelligent retail terminal, the current number is certainly far from meeting the future demand. At present, the reason why it is not popular in third, fourth, fifth and sixth-tier cities is that the local labor cost is still very low, and the cost advantage of using vending machines for retail is not obvious.
However, the economy is constantly developing, people's wages as a whole are the best, and as time goes by, the cost advantage of using vending machines for retail will become more and more obvious.
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**It's more expensive than the mall, and you can earn the difference in the price of the drink.
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The future market prospects for vending machines are still very good. Now, unmanned self-service is a trend in all walks of life, and the retail industry is no exception.
Not to mention, let's compare the domestic and foreign markets, Japan, with a population of more than 100 million, has more than 4 million vending machines of all kinds, North America, with a population of more than 300 million, also has nearly 5 million vending machines, and China, which is a populous country with a particularly large retail market, has about 500,000 vending machines, and the market vacancy is very large.
Of course, whether vending machines can be popularized is also closely related to the level of local economic development, now the first and second tier cities have been very popular, with the continuous development of the economy, the third and fourth tier cities vending machines will gradually increase.
1. Vending machine is the innovation and development of the retail industry, much more convenient and flexible than small shops, convenient retail services are the rigid needs of the market, parks, commercial streets, schools, hospitals, stadiums, railway stations, subway stations, etc., are the ideal delivery points for vending machines.
2. The market development of vending machines is still in a period of rapid development, that is to say, during the bonus period, more than 100 million people in Japan have more than 5 million vending machines, and more than 300 million people in the United States also have nearly 5 million vending machines.
More than 700 million people throughout Europe also own more than 3 million vending machines of all kinds. China's more than 1.4 billion people do have less than 600,000 vending machines, and the current number of vending machines, as an intelligent retail terminal, is certainly far from meeting the future demand.
3. The national policy has also given strong support to the vending machine, just like the very hot consumption poverty alleviation cabinet during this time, the consumption of poverty alleviation products, the relevant departments will reduce part of the funds or even provide high-quality points for free, the rapid development of the vending machine provides an opportunity.
The vending machine recommends these three scenarios:
1. Factory. Factories are generally engaged in manual labor, there are few or even no shops inside, the location of the factory is generally more partial, and there are few shops in the surrounding commercial areas.
A factory area of about 500 people, in the summer, there is no pressure to sell more than 100 bottles of canned drinks a day, mineral water, cola, sprite, all kinds of tea are best-selling drinks, but it should be noted that slightly high-end drinks should not be considered, the sales are too low and have to occupy a cargo lane, not cost-effective.
2. Colleges and universities. College students are a special group, one word, "very lazy", can lie down and resolutely do not sit, can sit resolutely not standing, resolutely do not take one more step, this is why college takeaway is popular. Therefore, snack and drink vending machines can be operated on the playground, under the teaching building, and downstairs in the dormitory, and college students also like to use WeChat, Alipay and other more convenient payment methods, which are also convenient to manage.
3. Hospitals. The hospital is a special place, there are almost no shops in it, and there is no business to set up a snack and drink vending machine in the lobby.
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Vending machines are a new type of shopping method, which does not need to be manned, can be open 24 hours a day, and the steps of purchasing goods, payment, and pick-up are all operated by the consumers themselves. Teenagers are more receptive to new things and are more receptive to new ways of shopping. However, the middle-aged and elderly people are slow to respond and learn, and the smart machines and mobile phone payment functions have not yet been operated and used, and the emergence and use of vending machines are not very acceptable.
Second, the existence of vending machines is convenient for daily life.
For middle-aged and elderly people, there will be more time, and they will generally choose nearby supermarkets and ** for shopping. The existence of the vending machine is to facilitate life and save time, and it is aimed at young people with a fast pace of life, which can provide consumers with shopping anytime and anywhere, without time and space limited time shopping methods.
Third, the consumer market of young people is broad.
Young people are the backbone of modern social consumption, in the current social environment, the post-80s, post-90s consumption accounts for the vast majority of the total consumption of social development, especially the vending machine sales of products to fast-moving consumer goods, the requirements for the elderly are very few, for many young people is a hard demand.
Among the vending machine consumers, most of them are young people, which is an objective fact, and is also affected by various factors, and to a certain extent, it is the inevitable result of social and economic development.
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The advantage of vending machines is that they are convenient and fast, and they are relatively safe to pick up, they belong to the mode of paying first and then picking up. Different types of vending machines also have their own corresponding application places.
1. Spring spiral cargo lane vending machine.
Advantages: Relatively low, can be a variety of different types of goods, such as snacks, daily necessities, and other small commodities and beverages;
Disadvantages: Replenishment is troublesome and time-consuming, and the goods must be pulled out of the lane and carefully placed one by one, and poor placement will increase the rate of stuck goods; High failure rate of moving parts;
2. Crawler cargo lane vending machine.
Advantages: suitable for products with a certain weight and stable standing, such as boxed lunches, boxed snacks, canned drinks and small items for daily life; The products are neatly arranged and beautiful, giving consumers a good visual sense.
Cons: Relatively high cost, **cumbersome.
3. Serpentine track vending machine.
Advantages: large commodity capacity, a wide variety of beverages, and a very high utilization rate of beverage layer accumulation space.
Disadvantages: complex structure, difficult research and development, requiring high research and development production capacity of vending machine enterprises; The production cost is higher.
4. Multi-door lattice cabinet vending machine.
Advantages: simple structure, low cost, suitable for a wide range of goods and single demand scenarios.
Disadvantages: The utilization of the internal space of the vending machine is extremely low, the number of items that can be accommodated is small, and the cost is not the same depending on the material difference of the main body of the equipment.
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The advantages of vending machines are numerous:
Vending machines can be placed in many places that are not suitable for opening stores, such as the lobby of the teaching building, the waiting room of the station, the hospital outpatient hall and other places, which have a high degree of flexibility, can digest the markets in various places, and meet everyone's shopping needs more conveniently.
It can save a lot of labor costs, no longer employ a large number of people like traditional retail stores, vending machines can sell goods by themselves, and a non-goods person can manage many vending machines at the same time, and the labor cost is low.
Advertising input can be brought in, and the vending machine case or display screen can display advertising.
The intelligent background management system makes the industry data analysis more convenient, and the vending machines are all intelligently networked, supporting big data analysis, which is more conducive to controlling the business direction.
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The rise of the concept of unmanned retail has led to a new wave of innovation and development in the vending machine market, and the vending machine market has achieved rapid growth against the trend for six consecutive years under the overall poor performance of the traditional retail industry. According to the data model of commercially developed countries such as Japan and the United States, there is still a gap of millions of machines in China's vending machine market. Furthermore, a list of the product types sold by domestic vending machines.
First, the distribution is uneven, the market is far from saturated, and the future potential is unlimited.
In recent years, the income level of consumers has increased significantly, the rent and labor costs have continued to improve, the mature application of mobile payment technology, intelligent inventory management and the innovative use of cloud chain technology have brought development opportunities to the domestic vending machine market.
In the daily operation of the vending machine, the merchant should look at the overall situation and keep all aspects of the vending machine in good operation in order to keep the operation of the vending machine in the best condition.
1. "Elegant" fuselage and surrounding environment.
Whether it's a person or an object, a clean and tidy appearance always adds a lot of points, and vending machines are no exception. Therefore, merchants should regularly clean the exterior and interior of the vending machine, and even the surrounding sanitary environment to create a comfortable shopping environment for consumers. This can not only make consumers happy, but also form a good image for businesses, after all, no one likes to spend in a dirty and messy environment.
Two. Continuously optimize the strategic layout.
Vending machines are typical of commercial and real estate projects. Gaining a position can lead to better foot traffic and crowd out competitors. However, at present, the layout of the automatic after-sales machine industry mostly stays in the stage of pointing to where to play, and the point layout is relatively regional, and the key layout is in some areas, and the macro planning and accurate layout are not achieved.
The layout of the vending machine should be in line with the company's development strategy. Before the layout, it is necessary to have macro planning, according to the development goals of the enterprise, coordinate the actual situation and future needs, from the first and second tier cities to the third and fourth tier cities; Key areas vs. expansion areas; Planning and layout strategies in different aspects such as closed places vs open places, so as to form a point layout system with reasonable structure, coordinated layout, clear hierarchy and sustainable development.
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Summary. Hello <>
Vending machines are an emerging business model that has been developed to a certain extent in the domestic market. This kind of machine can improve the sales efficiency of merchants and reduce operating costs, but also meet the shopping needs of consumers, so it still has a lot of room for development and prospects.
Are vending machines promising?
Hello <>
Vending machines are an emerging business model that has been developed to a certain extent in the domestic market. This kind of machine can improve the sales efficiency of merchants and reduce operating costs, and also meet the shopping needs of the chain or the majority of consumers, so it still has a lot of room for development and prospects.
At present, the vending machine has penetrated into many fields, such as catering, entertainment, medical treatment, etc., and with the continuous progress of science and technology, the functions of the vending machine will be more and more abundant in the future. For example, some vending machines now allow consumers to scan the code to pay with their hands closed, and some can provide more product types and more humanized services.
In general, vending machines can meet people's consumption needs and bring a more convenient shopping experience, so in the future development, it will continue to be promoted and applied. <>
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The future development space of vending machines is still very considerable, because the current environment advocates contactless consumption and reduces the gathering of people.
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Depending on the location, there is generally a lot of room for development in economically developed places.
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Summary. Hello dear, happy to answer your <>
The feasibility of vending machines is very promising, and there are many successful cases around the world. Here are some possible promotion directions:1
Community promotion: Set up vending machines in commercial areas, residential areas, schools and other places to facilitate consumers to buy all kinds of snacks, beverages and other small goods. 2.
Promotion of tourist attractions: Vending machines are set up in tourist attractions and other places with a large amount of money to facilitate tourists to buy souvenirs, small gifts and food and beverages. 3.
Hospital promotion: Vending machines are set up in hospital halls, floors and other places to facilitate patients' families to purchase food, beverages, paper towels and other items, and reduce the service pressure of medical staff.
Vending machine feasibility prospect promotion.
Vending machine feasibility prospect promotion.
Hello dear, happy to answer your <>
The feasibility of vending machines is very promising, and there are many successful cases around the world. Here are some possible directions to push the big wide:1
Community promotion: Set up vending machines in commercial areas, residential areas, schools and other places to facilitate consumers to buy all kinds of snacks, beverages and other small goods. 2.
Promotion of tourist attractions: Vending machines are set up in tourist attractions and other places with a large amount of money to facilitate tourists to buy souvenirs, small gifts and food and beverages. 3.
Vending machines are set up in hospital halls, floors and other places to facilitate the purchase of food, beverages, paper towels and other items by patients' families, reducing the service pressure of medical staff.
Dear, there is 4Vending machines are set up in subways, bus stops and other places to facilitate passengers to buy drinks, snacks and other items while waiting for the bus.
5.Enterprise promotion: Vending machines are set up in the company's canteen, conference rooms and other places to provide convenient snacks, drinks and other services for staff.
Dear, the above are just some possible promotion directions, and the actual application scenarios may be more abundant. It is worth noting that the vending machine needs a central control system and Internet communication to make early and careful judgments, which can realize the functions of real-time monitoring of filial piety, data analysis and land reform and adjustment of sold varieties. <>
1. Let's get to know the vending machine first.
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