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Today I went to a fruit store to buy fruit, he did this, directly cut the fruit and put it out on ten kinds, according to a pound of sales, customers will add a cup of yogurt and salad dressing after the selection, in fact, the cost is counted, but the profit is very considerable, and there are a lot of people who buy, because sometimes we go into the fruit store and feel that we want to eat everything, but we are forced to ** or easy to break and dare not buy too much, he has fundamentally solved the customer's pain points, I think you can also try it. Hope it helps your fruit shop.
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1. Put yourself in the customer's shoes.
I am afraid that I feel good about myself when I open a fruit store, and I run a fruit store according to my own will, but I still insist on doing it with poor results, complaining that the fruit store is not good and so on. If the business of opening a fruit shop is not good, it is easy to think that the ** is too high, and then go to sell it at a reduced price, but the result may still be bad. Maybe the customer feels that the service is not good, such as the environment is not tidy, the details of the fruit cut are not done well, people feel unhygienic, the packaging is too casual, etc., these factors are possible, ** is not the only thing that customers value.
Open a fruit shop owner's introductory learning and communication circle, search the function under the circle of friends, and search for the fruit store's morning reading class. More than 300 fruit shop owners have been invited to join the circle! It's not easy to open a store, and I'm grateful to have a group of mentors and friends!
2. Continue to expand the publicity of fruit stores.
If the business of the fruit store is not very good, or you feel that it is difficult to keep the business of the store, you can go out and do more activities to expand the publicity of the fruit store. Guide customers to add more online, and then take the circle of friends as the starting point, do a good job in online marketing, do a good job in the distribution of orders placed by surrounding customers, slowly summarize experience, and open up the online sales channels of the circle of friends, and the business will slowly improve. Here is the morning reading class of the fruit shop, the fruit shop owner peers exchange circles, continue to share, and help novices get started.
3. Summarize and learn some operational skills.
There are some commonly used skills in store operation, such as knowing the three-three system of products, the hierarchy of display, and grasping the shelf life of fruits. If you are a customer, will you be disgusted when you see some details of your own fruit shop, and if you see the problem, you will improve it, and then observe the improvement effect, which ultimately reflects the growth of turnover and profits.
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If your location is near a residential area, you have to try to catch repeat customers, remember who they are, who they generally sell fruit to, and recommend points according to their situation, such as if you have children at home, you tell him what fruit is good for your child, and if you attract repeat customers, you will pull the source of money.
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Don't be short of two pounds, the boss is good. Fruit is also good. The price is reasonable. The store is neat and tidy, hehe, so that it will attract customers.
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The stall is bigger, the lights are brighter, cheaper, often do some discounts, and be warm and thoughtful.
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Special offers, you can make some special offers to attract customers, shopping guides, so that people in the store can buy more high-value fruits.
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Today I went to a fruit store to buy fruit, he did this, directly cut the fruit and put it out on ten kinds, according to a pound of sales, customers will add a cup of yogurt and salad dressing after the selection, in fact, the cost is counted, but the profit is very considerable, and there are a lot of people who buy, because sometimes we go into the fruit store and feel that we want to eat everything, but we are forced to ** or easy to break and dare not buy too much, he has fundamentally solved the customer's pain points, I think you can also try it. Hope it helps your fruit shop.
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You can come up with a product and use no loss as a selling point.
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1. It is difficult to do more than 20% of the net profit.
If you want to do a good job in the profit of the fruit store, you must be prepared to fight a protracted war, the profit of the fruit store in the short term can not be very big, the budget invested is best not to be so tight, often when there is a profit income, it is a matter of a year after opening a fruit store. People who want to open a new fruit shop still think that opening a fruit shop now is very profitable, this kind of thinking is too inappropriate. Now if you want to make a good profit when opening a fruit store, you have to take into account the cost and the market, and it is very good to be able to achieve 30% of the net profit, most of which are below 20%, and there are many people who basically have no profit, and they have been losing money directly, and they have been looking for a breakthrough.
Join the circle of fruit shop owners, and search the circle of fruit shops under the circle of friends.
2. Exchange experience with peers.
Nowadays, people don't think it's okay to open a fruit shop to make money before entering the industry, most people find that it is not easy to make money after entering the industry, it is not easy to make money in all walks of life, they need to learn more, and novices should practice more internal skills. Fruit stores to improve fruit turnover, goods to go fast, it is possible to sell 100 pieces of goods not as much money as others sell 10 pieces of goods, but it is definitely faster than selling 10 pieces of goods, the benefits and effects are far better than the effect of 10 pieces, 10 pieces of goods only do 10 customers, 100 pieces of goods, do 100 customers. 10 customers will only say that the same thing is more expensive than others selling big skin, and 100 customers, the same thing will only say that the things in my store are cheaper than other stores, under this premise, you must do your own quantity, you can't do the quantity, it's all empty talk, send 100 pieces of goods to you, if you can't sell it, it will be rotten.
3. There are not many fruit stores with the best profits.
Now open a fruit shop 10 people to open a store, there are 2 to 3 stores can open to a year to make money is already very powerful, I see a lot of people on the Internet say how profitable it is to open a fruit store, the store business is full, how to drain, how to open a store location, are all in the good news and not bad news, many risks of opening a fruit store are not said, only the good side, which will mislead many people. The business of the water grip fruit store is good, it depends on the location of the store, decoration, service attitude, etc., these are directly affecting the business, and the most basic thing to do is to have a customer volume, no customers, no matter how delicious the fruit is, no one knows how much discount is in vain.
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The little boy sold fruit and earned more than 800,000 yuan a year using this method.
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Fruit***, reasonable, warm service, good attitude, occasionally engage in some preferential activities, etc., repeat customers will naturally be more, and business will gradually improve.
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The first is to do a good job in customer accumulation and ensure that there are fixed customers**.
The second, give enough weight, and then often say these words, "A little more than a catty, it's good to charge you a catty", "A total of 8 yuan and 6 cents, old customers, it's okay to collect you 8 yuan", "Beauty, get off work, today is fresh grapes, come and try some" "Boss, shopping, new fruits, come, taste one, don't charge you money", and many more, think about it yourself. If you're short of two, just don't say it!
The third, and some of them, such as a cooked customer buying a pound of apples, after paying the money, give him a peach, and say, "New entrant, which one to taste". At the same time, you can do a good job of business cards and provide home delivery, mainly to improve your influence and popularity.
Okay, you do it first and it feels different. If you try it and it works, remember to take it.
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** is a means of opening up sales. If you can't grasp the psychology of customers who like to take advantage of it, and keep doing it, then it will be difficult for you to attract customers to your store. Even if the other party consumes once, they may not be willing to come back and continue to spend here. >>>More
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1. There should be a hierarchy in pricing.
The sales of fruit stores are not good, so you must learn to find products and customer flow, and find products that suit the needs of your customers to sell. Fruit stores have no profits, and they should choose sacrificial products that take popularity, make reputation, and make reputation according to the actual consumption level of the local area. Open a fruit shop owner's introductory learning and communication circle, search the function under the circle of friends, and search for the fruit store's morning reading class. >>>More