How to sell clothes to customers, how to sell clothes How to sell clothes to customers

First of all, learn to recognize people.

See if the costume fits the customer in front of you. If it is suitable, it depends on his (or her, the same below) dress, and the clothes that suit him will be presented in his heart immediately, and he is ready to recommend.

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1. Be confident when recommending, and when recommending clothing to customers, the salesperson himself must have confidence in order to make customers have a sense of trust in clothing.

2. Recommendations suitable for customers. When prompting and explaining products to customers, we should recommend suitable clothing according to the actual objective conditions of customers.

3. Cooperate with gestures to recommend to customers.

4. Match the characteristics of the product. Each type of clothing has different characteristics, such as function, design, quality, etc., and it is important to emphasize the different characteristics of the clothing when recommending clothing to customers.

5. Focus the conversation on the product. When recommending clothing to customers, it is important to find ways to bring the conversation to the clothing and pay attention to how customers react to the clothing so that it can lead to sales at the right time.

6. Accurately state the advantages of various types of clothing. When explaining and recommending clothing to customers, it is necessary to compare the differences between each type of clothing and accurately state the advantages of each type of clothing.

Cultivate self-confidence first, read the sales brochure, learn some skills, and finally take your time in practice

It will be more helpful to find some communicative knowledge, to learn to observe words and colors, doing business is like this, difficult!

Stuffy, this knowledge is too big, and it's hard to answer questions about how to behave in the world and so on.

1. Confidence when recommending, when recommending clothing to customers, the salesperson himself should have confidence, so that customers can have a sense of trust in clothing.

2. Recommend suitable clothing to customers, and recommend suitable clothing according to the actual objective conditions and needs of customers.

3. With the characteristics of the product, when recommending clothing to customers, it is necessary to emphasize the different characteristics of the clothing, which can be recommended as a set.

4. Accurately say the advantages of various types of clothing, and compare the differences of various types of clothing and accurately say the advantages of various types of clothing when explaining and recommending clothing to customers.

5. Cooperate with gestures to recommend to customers, guide customers through gestures, and guide customers to the location of the fitting room or introduce clothing.

1。When recommending clothing to customers, the shopping guide himself must be confident in order to make the customer have a sense of trust in the product.

2. Before recommending clothing to customers and explaining, the shopping guide should grasp the needs of customers based on the exploration of customers' purchase motives, speculation on the actual situation of customers, and recommend suitable clothing.

3. Each garment has characteristics, which are often not easy to be found by customers, such as function, design, and quality characteristics.

4. The shopping guide should try to focus on the clothing, and at the same time pay attention to the customer's reaction to the clothing to understand the customer's needs.

5. In order to facilitate the comparison of customers, if the shopping guide can accurately say the advantages of this clothing compared with other clothing, and show these advantages, it can increase the trust of customers.

6. The shopping guide is full of confidence in recommending clothing, which can make customers feel at ease, and for this reason, the recommended clothing should have a very full understanding. Also, don't assume that clothing that lacks confidence is highly confident.

7. The shopping guide who believes that the customer is the first will naturally recommend to the customer according to the customer's situation, but he should pay special attention to the customer's reaction, and sometimes he should be moderately silent and let the customer speak.

8. The shopping guide said lightly: "This clothing can definitely be bought." It will be unconvincing, and it may provoke unpleasant feelings from customers. If it is recommended from the bottom of my heart: "There is no loss when you buy it". Customers will buy with trust.

This should be according to the different characteristics of the customer, if the customer is a little dark, you can say that the clothes line the customer ** very well, if the customer is a little fat, you can say that the clothes look temperamental, if it is an older person, you can say that it looks very good and energetic! You have to roughly see what the customer's fundamental needs are to buy clothes, some are for work, at this time you can say that wearing this dress looks very clean and neat, very sophisticated feeling, if the customer is just to buy beautiful new clothes, you can praise the beautiful dress, make people shine! It is also important to convince her friend if the customer is accompanied by a friend, sometimes the friend's opinion has a big influence on the customer's decision!

For the sake of customers, look at the needs and economic ability of customers and their own suitable style recommendations, plus your good vision, customers will often patronize.

In the process of operation of clothing stores, in order to achieve the purpose of selling clothing, clothing store staff not only show the characteristics of clothing to customers and explain them, but also constantly recommend clothing to customers to arouse customers' interest in purchasing. So how can clothing sales recommend clothing to customers in order to arouse customers' desire to buy?

When the clothing clerk recommends a certain clothing to customers, he must have confidence, so that customers can have a sense of trust in the clothing; If even the clothing clerk himself seems to be less confident about the products he recommends, the customer will be very skeptical that you are giving him the right advice.

When recommending clothing to customers, clothing store staff must recommend them in line with the principle of being suitable for customers, so that customers are likely to be interested in the products you recommend. Before recommending, the clothing store clerk should fully understand the actual objective conditions of the customer, so as to make a suitable clothing type recommendation.

For example, the clothing clerk can take the clothing in his hand and then explain it in detail according to the clothing in his hand, so that the recommendation is not so pale.

Each garment has its own different characteristics, and when recommending clothing to customers, it is important to emphasize what makes the clothing different from other clothing, so that customers can choose the clothing products they need according to their needs.

When recommending clothing to customers, everything should revolve around the clothing you recommend, even if there is a brief deviation, find a way to redirect the conversation to the clothing, and also pay attention to the customer's reaction to the clothing you recommend, so as to promote sales in a timely manner.

When explaining and recommending clothing to customers, it is necessary to be able to accurately say the advantages and disadvantages of each type of clothing according to the different types of clothing products, especially the advantages should be kept in mind. The disadvantage is that it can be used when comparing various clothing products. By keeping your strengths and weaknesses in mind, you will be able to appear more professional in front of your customers and convince them of the recommendations you make for them.

Clothing sales should make customers trust and rely on clothing products psychologically, so that they can ultimately sell successfully. In a very short period of time, customers can have a sense of trust in the product, and the clothing store clerk recommends the product plays a very important role.

Who are your main consumer groups?

You can choose your sales method according to your consumer group.

In fact, the easiest way to do business is to treat people with sincerity and operate with integrity, which will definitely work.

Finally, I wish you success!

How to encourage customers to buy their own clothes.

For clothing shopping guides, shopping guides are not only sales, but also consultants, helping customers solve problems. Her marketing skills and persuasiveness directly affect the sales volume of the store. Here's a look at some of the information I've compiled for your reference.

Trick 1 to convince customers: Serve with a smile

Advocating smiling service can bring customers closer to the relationship between salespeople, so as to create a relaxed purchasing environment and make consumers feel at home. In this way, it can also form a good word-of-mouth effect, attract consumers to consume again with smile service, and also attract other consumers to come.

Trick 2 to convince customers: Praise at the right time

The customer's figure has a beautiful and ugly side. When the salesperson sells the style to the customer, the timely praise of the customer's beautiful body can achieve twice the result with half the effort. Only by doing what they like can they win the favor of customers and bring pleasure when consuming.

Persuasion Skill 3: Understand the customer's shopping psychology

Only by having a target can we win consumption. Clothing has gradually moved away from the primary function of covering ugliness and avoiding the cold, and has changed to the high-level function of shaping a beautiful body. Although the consumption habits of consumers are different, they will not deviate from the commonality of shaping beauty.

Therefore, when receiving customers, salespeople should be good at observing words and feelings, understanding the customer's personality, exploring the customer's hobbies, and selling suitable products and styles to customers.

In advocating the terminal to win as the main sales strategy today, how to establish a combat effectiveness of the sales team, is the top priority in the marketing strategy of enterprises. Selecting the right sales talent is the premise of forming this team; Integration and optimization are the foundation; Systematic training is fundamental; Enabling salespeople to master sales skills is the key to success. Only these aspects can be done in order to make this team win the market in the game of business.

1. First of all, we must establish a concept, in order to give customers an excellent product introduction, it is not only the work of the marketing department, but must be completed by the design department and the marketing department.

2. At the beginning of the listing of the product, the company's design department should conduct a centralized product knowledge training for the shopping guide. The personnel of the design department should carefully refine and prepare before the training of the shopping guide, and regard the shopping guide as the customer, and the training site as the sales site.

3. Everyone sits together and takes a day out to put the products to be marketed together. Use your brains to brainstorm, combine the content of the training to find out 1 to 2 selling points of the product and form a text, and everyone memorizes and memorizes the on-site explanation and drill of the simulated store terminal for product introduction.

4. If you are a first-class businessman and a shopping guide for franchisees, it is recommended that when you purchase goods, you must ask the manufacturer for a popular product knowledge material, which is very conducive to sales.

In fact, many people who sell clothes have never done sales, but they still learn.

In the beginning, you don't need to ask how many pieces you sell, but follow the skilled staff more often, occasionally help, and ask the skilled staff how to operate the process. Once you've got the process to work as soon as possible, you'll be less nervous.

Then, depending on the needs of the customer, the most important thing is your own vision. When you see people coming together, you should distinguish who is going to buy them, and praise them to your friends. Sometimes customers don't know how to wear them, so it's important to encourage your friends.

Generally, in the face of female customers who do not take the initiative to choose clothes, take the initiative to introduce more about the clothes in their store and how they match her temperament, and say a few kind words. Even if she may not really like it, but you show a positive tone, then she can't help but think that the result is that she may have bought it. When customers buy clothes, try to leave them some space and distance, usually about one step.

When the other party has selected a specific area for a period of time, you can take the initiative to introduce a few clothes that meet the customer's temperament, and the tone of the introduction must be affirmative, as long as the customer tries them on, then you are half the battle.

The most important thing in selling clothes is to smile, you will slowly bring up your own emotions, and it can also affect the mood of others.

Sometimes you will definitely encounter some strange customers, so if you can't solve it yourself, don't show panic, you can find a skilled staff to help you. I usually help each other with my old employees, so I can use it when necessary.

When you find some customers who may be long-term, you must take the initiative more, and you can even take the initiative to get acquainted with and inquire about the name, etc., if you can, you can try to discount it, and the whole service must be completed until the customer walks out of the door.

I can't be sure whether customers with new faces will buy clothes, but some old customers are really easy to buy again, so old customers are very important.