If the company wants to hold an event, how to invite reporters? Inexperienced.

The manuscript published by the journalist has a lot to do with the line of the mouth that he is responsible for. For example, if he is a journalist who runs the economic mouth, if you have a cultural event about intangible cultural heritage, he may not necessarily go, and he may not be able to really help you publish it. In addition, if the company does not have a certain network advantage and relevant experience, it is difficult to invite reporters to attend some press conferences.

Through big data and AI analysis, we build the largest and most accurate reporter database in China, and provide in-depth reporter data, which can accurately match the right newspaper and the right reporter, and solve the problem of "finding reporters, how to find them, and how to find them" through Niu Media.

Relying on a powerful big data platform, it includes 300,000+ reporters across the country. And subdivide different fields such as current politics, society, culture, science and technology, and continue to subdivide the line mouth under each field, for example, the science and technology field will be subdivided into 3C, IT, digital, software and other line ports. But a good journalist doesn't just focus on a single line, so it's important to analyze a reporter's past press releases.

Collect all the articles published by reporters, and identify the lines that reporters are good at by analyzing the content of past articles. Each line will grab high-frequency keywords, for example, under the IT line port, you can grab keywords such as "Ding Lei" and "entrepreneurship", so that the reporting expertise of different reporters can be seen at a glance.

However, companies should not only find reporters accurately on the topic of the report, but also pay attention to the activity or influence of the reporter. A good influence can lead to an exponential increase in communication effectiveness. The unique Bull Media Index allows people to intuitively see which reporters publish frequently, and which journalists publish with high reading volume and great influence.

Others, such as the number of words published, the depth of the article, and the concentration of the topic, all show the professional "portrait" of the target journalist from different aspects.

It is recommended that you can directly find a ph7** interview platform like this, and directly get all the press invitations, interviews and manuscripts. Worry-free, labor-saving and professional.

There is no direct resource query for middlemen.

1. Planning and preparation: Before making the invitation, it is necessary to plan and prepare, including clarifying the purpose and theme of the event, determining the target organization and reporters, and preparing relevant materials and materials. In the planning process, you also need to consider the time and location of the event, as well as the budget and resource allocation, etc.

2. Invitation and negotiation: After the preparation is completed, it is necessary to start the matchmaking invitation. During the invitation process, it is necessary to send an invitation letter or ** to the target organization and journalists, and give them a detailed introduction to the content, time, place and participation method of the event.

At the same time, it is also necessary to negotiate with them on the specific content and format of the interview to ensure that the event can be promoted in the best possible way.

3. Implementation and follow-up: After the invitation and consultation are completed, the implementation and follow-up work needs to begin. At the event, the necessary support and services need to be provided so that the first organization and journalist can conduct interviews and reports smoothly.

At the same time, after the event, it is also necessary to follow up and feedback the results of the interview, and provide the necessary help and support to maintain a good cooperative relationship.

If you have any questions, please contact us. As a network promotion brand with ten years of industry experience, Qiji Network has established a perfect business service system, accumulated rich channel resources, and served tens of thousands of small enterprises that have been over-fueled, including Lala, Maimai, Secoo, Singba, Wanglaoji, Xinxuan, Tailiang Group, ** government agencies, Antler Lane, Nala Group, Hikvision, Yunnan Baiyao, 7-11 convenience store, Huaan Insurance and other well-known brands, many of which have established long-term friendly strategic partnerships with Qiji Network.

1. According to the nature of the event and the requirements of the meeting, confirm the list of people who need to be invited.

2. Use the form of ** or email invitation to communicate with the relevant person in charge, clarify the purpose of the event and the relevant nature requirements in advance, and finally confirm the arrival time, and then issue the invitation letter. For the kind of invitation that cannot be present to participate in the event, can you issue a press release if you need further communication, if you can send it, then you need to prepare relevant news materials to the other party, and then give the other party the corresponding remuneration after getting the published report.

3. Confirm the list of invitations to be present. In what way did this come, several people and the ** in charge of this interviewer, etc., after understanding the information in advance, so as to make arrangements for the day.

4. It is also necessary to pay attention to the arrangement of the invitation time, which is generally best buried 3 to 5 days in advance, and it is good to remind it appropriately the day before the event starts.

I arrange documents after invitation.

Generally, after the invitation is successful, some information will be provided to **, and this information will be arranged in the order of the land as follows:

1. Information on the process of moving or meeting.

2. Relevant press releases.

3. Speech materials.

4. Background information of the relevant speaker, such as the company's title, what achievements and what kind of experience they have.

5. Corporate brochure materials.

7. Souvenirs, etc.

First of all, you have to understand that this belongs to the category of news marketing, and what you need is public relations.

Invite the news back to ** reporter to interview the painting.