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When renting a storefront, you should choose a good location, it is best to be next to the **, not necessarily in a lively place, the original tea tasting is a kind of Xiuya, in the noisy place people can not feel the fragrance of tea. It is best to put a little light guzheng **.
Open a tea shop: First of all, you need to be able to taste tea, so that you can tell customers how the tea tastes and the efficacy of the tea.
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Are you going to open a brick-and-mortar store or**. I think the most important thing is to have a stable supply, ensure the quality, be suitable, and have a certain understanding of tea!!
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1. Site selection; 2. Determine the source of goods;
3. Find a few big customers;
4. Prepare for opening.
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1. Love the tea industry, be familiar with the living habits of middle and high-end consumer groups, and be able to devote yourself to the tea industry;
2. The supply is recommended to join, and the quality and supply of brand tea are stable.
3. Have rich network resources and good social reputation;
4. The location of the store should be near the bustling commercial center, hotels, restaurants, traffic avenues, and high-end communities, with good parking conditions and advertising effects;
5. Fixed equipment configuration: fresh-keeping freezer, computer, fax machine, cash register, etc.;
6. Before business, business licenses, tax registrations, health permits and other relevant certificates should be obtained.
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Clause. 1. Intensive publicity. The opening of a new store should be well publicized, and without publicity, no one will know about it except for the neighborhood.
Clause. Third, reasonable, pay attention to cost performance. To open a store for beginners, you must first accumulate popularity and attract customers.
Many people take the first means of small profits and quick turnover in the early stage to let consumers know the brand. However, the purpose of the tea shop is to make a profit, which is only a short-term price, and the original price will be restored after the end of the event.
Clause. Fourth, integrity management. Tea management focuses on integrity. Integrity not only means that the quality of tea needs to stand the test, but also includes not exaggerating the promotional language, being responsible for consumers, acting in accordance with commitments, and not arrears of employee wages to establish a good image of tea.
Clause. Fifth, tea knowledge. Since you have decided to devote yourself to the tea industry, you should have the corresponding knowledge of tea, and you should have changed to operate a store and promote it.
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First of all, you have to know tea, be able to taste tea, and know the general tea ceremony. That's the basics! Secondly, the purchase channel must ensure the quality of tea! Third, there is a certain amount of funds, and the site is located in the downtown area, not remote!
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To open a tea shop, you need to do a good job in five aspects, namely interpersonal network, store address, decoration style, product diversity, and perfect service.
Networking: When opening a store, consider your network. If there is such a group of friends who love to drink tea, then everyone can do it. If there is a group of people around you who have different consumption needs for tea, your own tea shop business will be very good.
Store location: Before opening a tea shop, the operator must have a target customer base. Therefore, it is necessary to determine the living and working characteristics of these target customer groups, and then select the address of the tea shop according to the daily life and work habits of the other party, so that they can easily buy tea.
Store decoration: the decoration of the tea shop is mainly to highlight the characteristics of the tea business, so that customers have a harmonious and beautiful psychology, the decoration of the tea shop is divided into the external decoration of the domain decoration, the external decoration can mainly attract customers to browse the store, and the interior decoration is mainly to arouse the customer's purchase motivation key hunger.
Product diversification: choose trustworthy brands, operate single-mindedly, and cultivate to the end, so as to avoid bringing consumers a feeling of "not refined". Try not to change the tea brand from time to time, sometimes it will make people feel that the tea shop is unprofessional, and how can you gain the trust of consumers.
Better service: If you want to run a successful tea shop, the quality of service is an aspect that cannot be ignored. Only by improving the service quality of tea shops can we attract and retain more customers, so that the performance of tea shops can increase steadily.
Precautions for opening a tea shop
At present, there are no more than two situations to open a tea shop, one is self-operated, and the second is a cooperative tea brand. If you are a novice, you can avoid a lot of detours by choosing a cooperative tea brand, but you must be cautious about the choice of tea brand. It is necessary to make a choice after the field investigation, and choose some tea brands with a perfect cooperation system and strong strength.
The quality of tea is the most critical, whether a tea shop is profitable or not, and its product quality is inseparable. The quality of tea is strictly controlled, the quality of tea is guaranteed, there will be more repeat customers retained, and the tea shop will have long-term benefits. In order to make a good profit, a good location is very important, the tea shop should try to choose a place with more traffic, and at the same time ensure that the traffic here is of high quality, and try not to be around other tea shops when selecting a location.
Procedures that must be completed to open a tea shop:
1. Apply for a health permit. >>>More
If you don't understand tea, I suggest that you better not open a tea shop first, or if you really want to open it, then you don't invest too much in the first year, or don't want to make any money, and then slowly understand the tea culture, and make the store bigger. >>>More
That. First, to understand the taste of the target consumers in the franchise area, whether to meet the needs of consumers is the key to the long-term operation of the tea shop, entrepreneurs should choose the products to sell according to the consumer's preference, consumers in different regions have different tastes, such as the north likes flower tea, the south likes green tea; Different groups of people have different requirements for tea, some people like strong flavor, and some people like light flavor. All of these require entrepreneurs to investigate and study the franchise area, understand the existing local tea shops, and update the taste and products in real time according to market demand. >>>More
For many people, they only need to apply for registration of a store on the e-commerce platform or open a WeChat ** on WeChat to be able to sell things, which is convenient and fast. I have to admit that e-commerce does bring opportunities to many businesses, but in the face of this opportunity are all equal, for all businesses, who can effortlessly register online to open a **, and then the fierce level of online competition is not smaller than offline, so a tea shop to join in many tea shops to excel, still and offline need to carry out the marketing and promotion of tea e-commerce, as much as possible to attract people's attention. >>>More
To open a tea shop, you must have two highlights, and the store has a greater chance of survival! >>>More