How do newly established companies find customers, and what do investors value for new companies?

Newly established companies can find customers through classified information and advertising, and investors value the strength of new companies.

Keep up with industry trends. Figure out the industry trend, then pick a journalist from the industry trend stories and ask him to cover your company's story. Journalists often prefer to report on industry trends rather than one company at a time.

Innovative products. Develop products that customers don't expect and spark your customers' enthusiasm. Businesses in particular need to focus on branding.

to get a high ranking. You can provide some material to the person reporting your company that can show your expertise and professional understanding of your industry.

If you want to be competitive, you need to know what startups often talk about and how you can ride the tide of technological development. Know your ability to disrupt and become an influencer. New brand companies are also prone to fall into the trap of over-cooperation in the industry.

A bunch of companies in the same industry call each other or come to tell each other that customers recommend each other, resulting in dealing with peers every day. In the end, they almost forget how to deal with customers, and their peers revolve around you all day until they are exhausted. Early investors value the team, so this information is important and must be truthful.

Exaggeration will only be in the follow-up due diligence.

exposed. Often, the company doesn't grow as smoothly as expected, so the stronger the team, the more adaptable it is to new challenges and keep the company alive and thriving.

in payroll management.

, be sure to make the highest plan for the salary of the business department. Under the so-called reward, there must be brave men. Under the generous salary, there is no need to recruit high-quality salesmen with a wide range of paths and network resources.

With high-quality salesmen, there is no need to worry that the company's products cannot be sold. The above is the answer to the question of how to find customers for the newly established company and what investors value for the new company.

The newly established company is looking for customers like looking for a needle in a haystack, large cooperative customers cannot afford to climb, small cooperative customers have no objective economic benefits, and the best way to find customers is acquaintance recommendation or network drainage. The most important thing for investors to a new company is integrity and potential, if a company violates the contract and does not abide by the investment rules, then the future customers will be fewer and fewer, which is equivalent to chronic bankruptcy.

Investors must be interested in the company's development potential, development model and strategy, and if these elements can be explained to investors, then the investment possibility must be very high.

If a company wants to find investors, investors will generally value the company's planning and future development, so if you want to find the right investment, you must have a very complete plan.

When a newly established company is looking for customers, it is necessary to show its company's capabilities, as well as the management team, financial data, and the company's market.

I don't know what kind of business the subject's new company is mainly engaged in, but the logic of expanding customers is actually similar. For the new company, first of all, locate the target customer group, clarify their product positioning and target customer group, understand the needs and behavioral habits of customers, so as to formulate marketing strategies in a targeted manner. Typically, there are several ways to achieve a marketing acquisition strategy:

1. Optimize the company's official website and e-commerce platform

The official website and e-commerce platform of enterprises are important channels for production enterprises to obtain customers, and they need to design and display content according to customer needs to improve user experience and search engine ranking.

You can also use SEO optimization technology to help improve the company's ranking on search engines, so as to improve the company's degree and visibility on the online sales channel and attract more potential customers. SEO needs to be constantly updated and optimized, and the content and strategy need to be adjusted with the changes and updates of search engines, which requires continuous investment and attention from enterprises.

2. Advertising.

Expand the degree and visibility of your product or service by advertising to a variety of products. For example, online and social media advertisements are placed on the information flow of newspapers, magazines, television, radio, outdoor advertising, etc., which require detailed market research and advertising planning, and the cost is high.

3. Integrate social networking**.

By integrating various social platforms, businesses can establish more interactions with customers and increase rates. For example, by publishing high-quality content on major content platforms such as Baijiahao, Sohu, Toutiao, etc., customers can pay more attention to the company. This also requires continuous investment and attention from the enterprise.

4. Partner promotion.

Production-oriented enterprises can promote their products to a wider range of customer groups through the promotion channels of partners, such as ** merchants, distributors, channel providers, etc.

5. Digital tools.

This kind of system is based on modern technology, taking the intelligent sales service provider "Kuaiqi" focusing on the sales field of To B on the market as an example, based on big data and AI artificial intelligence technology, integrating massive data of domestic enterprises and cleaning and processing, and then analyzing and classifying, users can screen out customer groups that meet the requirements according to the customer portrait of their own enterprises, so as to help enterprises get more potential customers and improve conversion rates. However, the operation of the system requires a certain learning cost and training cost, but it is more efficient, the customer acquisition cost is low, and the cost performance is high.

It can be seen that different sales channels have different advantages and limitations, and they will generally choose the sales channel that suits them according to their own situation and market demand, or combine multiple channels to acquire customers to maximize sales and profits.

In addition, for new companies to pull investment, it is often necessary to demonstrate its unique business model and technological innovation, as well as future growth potential, and it is necessary to have an experienced and leadership management team, as well as develop a feasible financial model and a sound legal and compliance system to attract the attention and capital of investors.