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If you haven't experienced entrepreneurial failure, you are not qualified to talk about this experience, it will make you feel painful, you want to wake up when you are drunk, you want to jump when you see the building, and you want to jump when you see the river.
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The most real experience is that my college has come to naught. College students do business or start a business, which inherently affects their learning; If you fail to do business or start a business, you are even less in the mood to learn; If you fail, you still owe a lot of debt, not only are you not in the mood to study, but you will also worry about being afraid or affecting your parents, and finally you will be burdened with a heavy burden, and you will not even have a normal life.
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Life is at a low point, hopeless, but think about your parents, wife and children, you will cheer up and make a comeback.
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The feeling of losing money. In the end, I am still too young, almost like this! The feeling that time is running out.
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It's a big blow, and now I don't have the information to continue to start a business, so let's go to work honestly.
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I used to sell things in college, and I did a small network within the campus similar to the current Meituan Takeaway, which only served the people of the school, and then finally sold it due to time, energy and investment costs. Don't be discouraged if you fail, sum up your experience, and you are also a kind of growth! At least I learned a lot of things, so you won't have to take detours for your next business!
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Entrepreneurial failure is also a summary of experience, there will be new ideas and new ideas for a good business, but there are also successful cases, the success of doing business in school also affects learning, now you should study hard, should not focus too much on school entrepreneurship.
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I was tired, the wind and waves had passed, and the rainbow appeared, but I tripped over the stone under my feet, but this stone was the last straw that overwhelmed me. Gave up. In this first venture, I am only sorry for myself. It took a lot of money. Gave up, gave up, gave up.
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Die, but also die on the road to entrepreneurship.
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At first glance, it was all in college! This is a fart entrepreneurship, and it is also an internship level! True entrepreneurship is a combination of will and resource capital!
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The quality of business is often affected by many factors, including the economic environment, competition, industry trends, consumer behavior, etc.
As for the good business last year, it may be due to factors such as the improvement of the economic environment, the increase in market demand, and the relatively small competition. And the reasons why business is difficult to do this year may be the following:
1.Changes in the economic environment: Changes in the economic environment may affect market demand, which in turn can affect the quality of business. If the economy slows, consumer purchasing power may decrease, market demand will decrease, and business will naturally suffer.
2.Increased competition: As the market continues to expand, so does the competition. Competitors in the same industry may increase, and competition may become more intense, which may make it difficult to do business.
3.Changing industry trends: Many industries are changing with the development of Bridge Disruption Technology. If there is a change in the trend of the industry, business may be affected. For example, certain industries may be disrupted by new technologies, making it difficult to do business.
4.Changes in consumer behavior: Consumer needs and behaviors can also affect the quality of business. If there is a change in the consumer's buying habits, such as a preference for shopping, the business of the physical store may be affected.
In short, the quality of business is often affected by a variety of factors, in order to do business well, you need to constantly follow up on market changes, flexibly respond to market demand, and strengthen your competitiveness.
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Mainly because of the impact of the epidemic, because the epidemic has induced various factors, which eventually led to the difficulty of doing business.
First of all, because the epidemic will lead to the inconvenience of the transportation of raw materials in all walks of life, raw materials will affect the catering industry, daily necessities and so on.
The second is that because the epidemic will lead to the deterioration of the efficiency of many enterprises, which will lead to the loss of some employees, and the unemployed people may have a share of the business field, then the average income of the already saturated industry will be lower.
Live streaming and online shopping will share a piece of the story of the physical store, and it is most of the customers, there are so many people, there is so much demand, no matter how to develop new ideas, there are still so many people buying.
For example, there are about 500 households in our community, if each household buys 50 yuan of fresh vegetables every day, it will consume 10,000 yuan a day, if all of them are earned by the vegetable market next door to the community, then each of the 50 vegetable merchants should earn 500 yuan, but since the community group dishes, many busy residents are used to buying vegetables online, and at least half of the vegetables come from the community pickup point every day.
In addition, taking the catering industry as an example, it is also because the epidemic will affect some people to choose to dine-in, which also makes the business of the catering industry worse.
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First, the problem of product homogenization is becoming more and more serious.
The development of the market economy has quietly today, many products have serious overcapacity, for consumers, there are more and more products to choose from, which is a good thing, but for businessmen, it has caused serious homogeneous competition. No matter how big or small the business is, there is fierce competition, and this fierce competition has caused huge pressure on businessmen, and it is natural to feel that business is becoming more and more difficult to do and making money. To solve this problem, we must be good at finding new paths, seeking new and different ways, and daring to take the unusual path.
Second, the industrial structure is in a period of adjustment.
Because of the impact of the Internet, many real industries are now in the adjustment period of industrial structure, some can't withstand the pain of adjustment and close down, and some need to transform and upgrade, so everyone feels that a lot of business is difficult to do. In response to this phenomenon, it is necessary to be good at finding opportunities in emerging industries.
Third, the development of the times has higher and higher requirements for businessmen's ability to make money.
In the past, doing business to make money, relying on courage, relying on hard work, and even relying on gambling, it was possible to make a fortune, but in the Internet era, the era of knowledge economy, this kind of good thing can not be said to be gone, but it is also less and less, the development of the era of the development of businessmen to make money The requirements for businessmen's ability to make money are getting higher and higher, including cultural level, knowledge level, cognition, thinking, vision and other comprehensive abilities. Businessmen whose ability to keep up with the development of the times will naturally become more and more difficult to make money.
Fourth, the logic of making money has changed, and many businessmen are suddenly uncomfortable.
If the logic of making money in the past was mainly to send scum to fight guts and luck, then, under the impact of the new economy such as the Internet, artificial intelligence, new retail, big data, live broadcast, e-commerce, community, platform, etc., the logic of making money has undergone earth-shaking changes, and it will be more and more difficult for businessmen who are outdated in terms of gameplay and logic to make money.
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Why is it becoming more and more difficult to do business after the epidemic is released?
1. Actively respond to policies National consumption demand has declined rapidly in the short term. In this case, I am afraid that only the epidemic prevention drugs in pharmacies have "retaliation**", while other industries have been significantly impacted, and the development trend of all walks of life is good. Hitchhike.
2. Affected by e-commerce Choose to meet basic consumer needs through e-commerce shopping, so the business of physical stores is once again diverted by e-commerce. In addition, it is not only the physical store business that is becoming more and more difficult to do, but also the head intellectuals in various fields such as e-commerce, which are really profitable, because the head e-commerce has strong financial strength.
3. Consumer demand is relatively weak Although the control has been relaxed, all walks of life have been impacted, many companies are laying off employees and cutting salaries, and now most residents' incomes are declining, and consumer demand is relatively weak. But it is not difficult to understand that the common people did not have a retaliatory spirit due to the decline in income.
4. Soaring prices continue to rise, such as this year's vegetables, vegetables hit a new high during the Spring Festival, and vegetables have been stable after the Spring Festival.
5. Employment difficulties The economy is sluggish, and many large enterprises have just started laying off employees this year, and this year China's college graduates have reached 11.58 million people, and the employment situation is very grim.
There are many reasons why business cannot run smoothly, but as long as you can monitor the matters in the store and devote yourself to it, there will be no big problem.
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First, this year, affected by the repeated epidemics, many cities have adopted strict epidemic prevention measures, and many citizens have been locked down at home for several months, even if they want to go out to shop and consume, there is no such possibility, and they can only maintain the most basic living needs through the distribution of relief materials and some goods online. Therefore, affected by the epidemic in the first half of the year, residents' consumption demand fell to the freezing point.
In the second half of the year, many companies began to lay off employees and reduce salaries due to poor efficiency. Many workers are afraid that they will be unemployed at home in the future and have no income**. So, I started to save money and put the money I saved in the bank in case I needed it.
Obviously, now that the people are reluctant to consume, the demand for the consumer market has shrunk sharply, and it is not surprising that some people feel that business is becoming more and more difficult.
Second, the competition in the industry is fierce, and of course it will be more and more difficult to do business. At present, private capital is not allowed to set foot in some lucrative monopoly industries in China. For example, tobacco reunion, petroleum, telecommunications, electricity, finance and other industries, while private capital is often allowed to set foot in some traditional industries.
As a result, everyone is crowded into traditional industries to make money, and more and more people are entering, and finally these industries are in a state of overcapacity. Therefore, it is not difficult to understand that all walks of life will find it difficult to do business.
Third, e-commerce has a greater impact on physical enterprises. Nowadays, many young people like to spend online and are reluctant to go shopping, which is mainly due to online shopping** cheap and can be delivered to your home. Shopping in physical stores is not only more expensive, but it is also difficult for customers to exchange or return their skins if they want to.
Nowadays, a large part of the business of physical stores has been snatched away by e-commerce, live streaming, etc., so physical stores will find it more and more difficult to do business.
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Business has not been good in the past two years, and the impact of the epidemic is the greatest. It's just that the degree of influence of Suimin's business is different in each industry. However, most industries have been the most affected by the pandemic.
There are three reasons why it is difficult to do business, the first is the loss of a large amount of social wealth caused by the siphon effect of real estate, in the hands of a small number of people, real estate is full of food, and the real economy is starving. The real estate family takes 70% of the wealth of the whole society, how do you let the rest of the people live? I finally made some money, paid the mortgage and rent, and what to spend.
Second, the business structure is unreasonable, there are too many rentier classes in the middle, 10 yuan to make products, 90 yuan to do marketing, 200 yuan to sell to consumers, 1,000 yuan packaged into financial wealth management products to earn again, all thinking about how to make consumers' money, as for where consumers' money comes from, no one cares. Third, the distribution ratio of labor producers is too low, and the income of consumers comes from production labor, that is, a distribution, but now it is that those who work do not make money, those who make money do not work, and the income of some people is too high. The producer provided the product, the consumer provided the profit, and the money went to **?
Consumers have no money to spend, no matter how good the product is, it is a cost, and no matter how good the brand is, it is inventory. The traditional economy is product-centric, and consumers are treated as Tang monk meat, and everyone wants to eat two bites, but the consumers starve to death, and everyone is done. Now it is necessary to establish a new economy with consumption as the core, so that producers and consumers can make money, so that the economy can get out of the trough and virtuous circle, but vested interests are not willing to lose even a feather, unwilling to give consumers profits and blood transfusions, so that the economy is declining more and more, and business is becoming more and more difficult.
4.After the end of this year, the continuous development of raw materials has had a great impact on the business.
In addition to the reasons for the epidemic, the continuous development of raw materials after this year has also had a great impact on all walks of life. It is mainly the market for copper-based raw burning pants materials. Caught many merchants off guard.
This is one of the main reasons why many businesses find it difficult to do business.
It is becoming more and more difficult to make money, and consumers are more simple and rational in their consumption.
Business is hard to do, and as a businessman, you are also a consumer. When everyone feels that it is getting harder and harder to make money, they will spend more rationally. That is what we often say, don't dare to spend money indiscriminately.
This is also why, many businesses continue to introduce market policies. For example, in some traditional shopping festivals in the past, it seems that consumers are all reacting.
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