Why is imported beer cheap and has a high wort concentration?

In general, the original wort concentration of beer.

The higher the maltose.

The more alcohol converted into alcohol, the higher the alcohol content. The higher the concentration of the original wort, the more mellow the beer, the better, and of course, it is not cheap.

Now there are refreshing beers on the market, all of which are over-diluted beers, and the taste is not very good, such as Heineken and Budweiser.

Qingdao, snowflake, are all refreshing light beer, take Heineken beer.

The original wort consistency is the highest among these popular brands, but the taste performance is just that.

Generally speaking, the original wort concentration is high, and the taste performance will not be too bad, but it is still related to the raw materials and brewing process, and brewing beer is a systematic process, such as good malt and hops.

and water quality, which has a decisive effect on the final product of the beer.

Beer bitterness is caused by the substances contained in the hops, which give the beer a special essential taste and balance the sweetness of the wort. The more willing the producer is to add hops and malt, the more money the company has spent, the higher the cost, and the better the quality of the beer. The higher the wort concentration, the more mellow the final taste.

In short, any beer with a good taste will not have a low wort concentration, and the bitterness will not make people sneer and be difficult to swallow, but it depends on the balanced ratio of raw materials and the level of brewing technology. Therefore, beer is the best and most expensive puree. Refreshing, ultra-pure, ice-pure and other types of light beer will not be liked by beer lovers.

It is worth mentioning that some European imported beers have excellent taste performance, the first performance is gratifying, and even cheaper than domestic beers, and the most important thing is that without increasing rice starch, the comprehensive quality is also 12 streets of domestic beer.

First of all, it is important to understand that the ° on a beer bottle is not the alcohol content, but the malt concentration! At present, the malt concentration of domestic beer is mostly below 11 °, while the malt concentration of original imported beer is mostly about 15 °, and the taste is obviously different. This mainly depends on personal taste needs.

That is certain that the domestic beer malt is low, the taste is relatively refreshing, and the alcohol content is also low, this light beer is not only low cost, but also caters to the needs of most consumers, of course, the most important thing is that it is suitable for both men and women (minors cannot drink), which is very suitable for the domestic market culture, and it is not easy to get drunk when it is open to drink, and it is very thirst-quenching.

But because of this, domestic beer is also jokingly called "beer", that is, water with a little beer flavor, and the "light" is a bit excessive. The high malt content of beer is a little different, the taste becomes mellow, and the alcohol content also becomes higher, and most domestic beers are around 5 degrees, while imported beers are mostly around 5 degrees, so it is also easier to get drunk.

Of course, the most important thing is the effect on the taste, "original wort concentration" is a hard reference index for identifying beer, the higher the malt degree, the higher the nutritional value, and its foam is more delicate and long-lasting, the wine taste is more mellow and soft, the shelf life is also long, the alcohol content is slightly higher, and it is easier to reach the state of being slightly drunk, which should be the best state for drinking.

Therefore, it is generally believed that the malt degree of beer is a little higher, but it is not the higher the better, the general malt degree is high, which also has a certain impact on the production of beer degree, and will also lead to an increase in cost, so it is necessary to control a degree, although there are also some strong beers, but it is undoubtedly not a high ** and niche people will go to drink, so as far as the beer on the market is concerned, it is better to have a higher malt degree of beer.

In fact, domestic beer consumption still belongs to a relatively low-end level.

The penetration rate of the first product is unlikely to change much in the short term. When it comes to products that import German beer, that is, the market share is determined. In order to gain sufficient market share, the low-price strategy is a very effective way to promote, so in the face of competition and consumer awareness, it also forces brand enterprises to control the cost and sales of their products.

Of course, in addition to the company's own pricing strategy, there are other undesirable problems with low-priced German imported beer in the market:

1. Change the German brand of the vest. Sign an authorization with a small brand that is not well known abroad, or even register the brand directly abroad. It was plated into German beer, which was then introduced into the domestic production and sales.

There are many brands that have changed their vest outerwear. The product is still a relatively conventional market-oriented product, and some marketing gimmicks may be added, but it is still impossible to get rid of the fact that its cheap product is naturally not very high.

2. Counterfeit German brands are directly taken from a foreign foreign name, confusing the public and blurring the identity of domestic products. Direct domestic production and sales. This kind of product is still a typical domestic light lager product, and it cannot be very high.

3. Because of the low brand recognition, the sales channels of some imported German beer are also relatively narrow, and the sales volume is not large, so there will be a certain amount of unsalable. This is usually the case in large and medium-sized supermarkets.

All of the above have created the so-called low price of imported beer from Germany. After the real German brand beer is imported into China, it will not be very cheap, at least it belongs to the consumption level above the mid-range.

Wort concentration is part of the flavor of beer, and it will also have an impact on the flavor of beer in many aspects such as fermentation process, yeast variety, hop variety, etc., and the level of wort concentration is not directly proportional to the taste of beer. Beer is very common in the impression of Chinese people, but in fact, it is the market consumption value positioning that affects the domestic beer.

Imported beer is divided into grades, some are expensive and some are cheaper, generally Belgian beer is more expensive, such as church beer, pink elephant and the like, and then there are characteristic cherry beer, 1664 and the like.

Those cheap beers that are close to their expiration date and are sold at sea for a month just to recoup their costs are not very good.

Wort concentration is only one aspect of the flavor of beer, and there are many other aspects such as fermentation process, yeast varieties, hop varieties, etc. High malt concentration is not necessarily delicious, but low malt concentration is not necessarily unpleasant.

Understood by simple figures, the high-strength beer consumes more food than the low-strength beer, or in other words, the low-strength beer has more water. However, the cost of raw materials for brewing is a very small part of the entire production process, and the cost is not measured by the OG figure alone.

Then there is the current trend of beer consumption, which is light and refreshing, including many pure draft beers, and the original strength is relatively low, which is a means and a problem of market positioning.

Because their raw materials are relatively cheap and have a high degree of industrialization.

No matter how good and cheap the imported beer is, we don't drink foreign beer if we have Chinese beer.

Imported beer** is cheaper than foreign wine, and imported cigarettes are more affordable than domestic cigarettes.

The first time I heard that imported beer was cheaper.

Everyone knows that the import tariff on tobacco and alcohol is the highest, and the tariff alone is higher than the market price of domestic beer. Is it a dream or is it deliberately misleading when the subject says that imported beer is cheap?

Perhaps influenced by the German Beer Purity Law, you think that beer should be brewed with yeast, water, malt, and hops. Therefore, most of the so-called imported beers on the market are basically marked with these ingredients, but everyone thinks that the quality is not the same without malt, yeast and hops! However, it is generally marked like this, and the imported beer brand with a better reputation tastes better.

Some of the ingredients are labeled in this way, but the texture and taste are really different.

Alcohol and malt content: I think that's the key to a good beer! Regardless of the beer produced, as long as the alcohol content is above and the original wort concentration is above 11°, this type of beer is about the same.

Beer is a popular fast-moving consumer product, and the state should also be very strict in food supervision in this regard. Therefore, as long as the beer is purchased through regular channels, even if it is not produced in the place of origin, there is no problem with drinking it.

The higher the wort concentration, it means that it is a pure grain beer, and the more expensive it is. Personally, I don't think it's unpleasant, but when I taste the aroma of wheat, it's very sweet and refreshing.

The higher the wort concentration, the better the ingredients are used, and the more expensive it is, which is true by comparison, but whether this beer tastes good or not is all personal taste.

That's why you're on maternity wine? No one wants an exit?

Every year our city holds a "Oktoberfest", and the most popular beer at the "Oktoberfest" is naturally German beer. And this beer is generally sold on tie, generally there are two colors: black ordinary beer color of these two beers generally dark beer is the most expensive, a bunch at the beer festival to sell for 100 yuan, yellow is generally 60 a bunch.

Although it is so expensive, it is full almost every day! It shows that German beer is indeed "deeply rooted in the hearts of the people", otherwise it would not have so many fans. Why are some imported German beers so cheap, because German beer has always belonged to beer lovers, and in their minds they are "synonymous" with the best beer.

Therefore, in recent years, many shopping malls and supermarkets have begun to have German beer**.

At the beginning, it was generally packed in large barrels, but now there are basically any kind of packaging, and there are high, low, expensive, and cheap. A few days ago, I went to the cigarette hotel in front of my house and found that there was a small bottle of German beer, selling a bottle. And there are many large bottles, which are about the same price as domestic beer.

I couldn't help but be curious to observe the ingredient list of these so-called German beers, and found that cheap German beers have several common characteristics: there are several things in the recipe list, beer extract. This seems to be a lot of beer in China, and it's usually cheap.

Although it is said to be German beer, and it is also a German word, there must be the name of a Chinese distributor on the top. And it's all the words of so-and-so. There are also some labels that contain starch or rice in the ingredient list.

In general, the concentration and alcohol content of malt seem to be only a little higher than that of cheap beer in China.

Everyone knows that Germany has a [beer craft brewing method], that is, beer can only use water, yeast, hops, and barley as the main raw materials, which is the real German craft beer. Others, although they may be produced in Germany, can only be called industrial beers. From these ingredient lists, we can't find out why these German beers are so cheap, in fact, they are the same as the basic production methods of domestic cheap beer.

There is also the fact that sometimes I will catch up with the mall **** and buy one get one free German or Belgian beer, because this is close to the expiration date, I have to throw it away if I don't sell it! Naturally cheaper.

Some imported German beers are very cheap, because these beers are real imported German beers, and these brand awareness is relatively low, so the sales volume is not particularly high, resulting in a situation of unsalable.

Because Germany is rich in beer, and the cost is relatively low, it is normal to be cheap, but I personally think the taste is a little unacceptable.

Because these beers are not really imported, they are domestic wines, but they are just packaged in a different way.

It's going to be cheap, but some people don't know how to buy, in fact, no matter what brand or type of beer, the first thing you should do before buying should be to check the production date. With the exception of a few beers that need to be fermented in the bottle, most beers are as fresh as possible. In addition, the lower the alcohol content of the beer, the shorter the shelf life, and the higher alcohol content of the beer will have a longer shelf life, but it is generally not recommended to buy beer that has been stored for more than one year.

In general, the higher the alcohol content of the beer, the higher the body, the more expensive it is, and the longer the shelf life; In addition, the higher the wort concentration, the higher the alcohol content of the beer; In addition, dark beers generally have a higher alcohol content and wort concentration than light beers. The best-selling beers in China usually have an alcohol score of less than 5 degrees and a wort concentration of about 12 degrees, I hope it can help you.

Imported beers have a high malt content and a low alcohol content, and the opposite is true for domestic beers.

I belong to the kind of person who likes to drink a little bit when he has nothing to do, but the amount of alcohol is not large, and he usually has three or four bottles of beer, and he basically blushes and has a thick neck! So he was ridiculed by friends as "two bottles poured". One of my buddies claimed that he had never drunk beer, and he once drank more than ten bottles of beer and then went to the barbecue restaurant to drink more than ten, and he went straight to KTV to drink until midnight before being persuaded to go home, otherwise it would be okay to drink all night.

The key is that he really doesn't get drunk when he drinks beer, it's more flowing than drinking water, except for going to the toilet more often, I really don't see anything abnormal!

But once I drank with him, I finally saw him drunk! At a party, a friend brought two cases of German beer. To be honest, I don't think this beer tastes good at all, and it feels too bitter in the mouth!

And there is a lot of foam, and almost half of the pour cup is filled with beer foam. And this wine makes me feel strong, normally two bottles of beer I only "on the face", this beer half a bottle on the stomach on the stomach. The guy who can drink beer says that this beer tastes good, but he drinks it normally.

You should go to the toilet when you have three or four bottles. But he drank a total of eight bottles that day, did not go to the toilet once, and directly drank and vomited! It was the first time I saw the "Beer King" get drunk.

Why is there a big gap between the strength of domestic beer and foreign beer, the alcohol content of domestic beer is basically less than 4%, and the original wheat concentration reaches 7-8%, which is a good beer. The alcohol concentration of imported beer is basically about 5%, and the original wort concentration reaches 12%. I've also seen imported beer with an alcohol concentration of more than 12%, which is no longer beer, but fruit wine!

The brewing process and ingredients are not the same. In many beers in China, you can see recipes such as hop extract, starch, and barley. Imported beers are generally labeled only with hops, barley, water, and yeast.

Friends say that drinking domestic beer loves the toilet, but imported beer does not have this feeling, I don't know what the reason is?

Generally, imported goods should be better and more advanced in foreign countries, if they can't catch up with domestic production, why import it? This may be the reason why imported beer is stronger than domestic beer! However, there are also a few beers in China that are not small, such as:

Xinjiang's Dawusu, Qingdao's Agutte, etc.