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Every customer in the purchase of a house, the resistance is a thing that will inevitably happen in the process of buying, it is very normal, if a customer buys, he does not resist at all, sometimes it is not normal, so the customer's resistance should be regarded as the customer is asking, and the salesperson has to do is to answer this question skillfully.
1. Silent resistance.
This kind of customer is more indifferent and doesn't talk much during the whole process of contact with you, he just sits there very calmly, and what you need to do at this time is that you have to find a way to make your customer talk more and ask your customer more questions.
Because the more silent he is, the less you can talk about his interest and willingness to buy, so let him talk more. You have to ask him some open-ended questions, what is open-ended questions, you have to guide him to talk more about their own views on your house, about your services, about their needs, as long as you can get them to talk more, then it will be easier for him to pay attention and interest to you and your house.
So encourage this kind of silent customer to talk more, ask more about their opinions, ask more for their opinions, and from their process, you will be able to find out their cherry tree more easily, so you can focus on creating and promoting their interests.
2. Excuse-based resistance.
There are often customers who resist as soon as they put it forward, and experienced salesmen know that it is an excuse when they hear it. He knows it's not the reason customers really don't buy. The excuse is just to perfunctory you, for example, "You're too expensive, I'm not interested."
I don't have time today, I need to think about it again. "As soon as you hear it, you know that it is an excuse, so when you encounter this kind of excuse resistance, the first thing you may need to do is to take the first step against the excuse resistance, and ignore him first.
Ignore his excuse-based resistance, because these excuse-based resistance are not the main reason why he doesn't buy a house at all. So why should you bother? Of course, you can't completely inappropriate it, you still have to deal with it, just ignore it.
How to deal with it? "Mr. Zhang, I think the questions you mentioned are very important, I think the price is a factor that everyone will consider, so we can discuss the issue of price later.
Before we get into the price, I would like to take a few minutes to tell you about the merits of our house, why we have had so many clients buy our house from us in the past, and why you should probably consider buying from us instead of someone else. Then introduce your home, services and benefits.
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1.Customers don't need it.
2.You're too purposeful.
3.Doesn't take care of the customer's emotions.
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Every rejection is the beginning of sales, and at the same time, the rejection system is the opportunity to sell. zhi。。。
It's impossible to never be rejected by a DAO in a sales job, "The only way to overcome your fear is to do what you're afraid of." And in the sales industry, how do you talk and behave, what is your attitude, whether you are full of confidence, enthusiasm is also very important, because when you start to greet strangers, they do not stop because of your product, but your appearance, your confident language, and you make him feel that you are very enthusiastic, can make him feel very happy to talk to you, this is very important, and secondly, if someone you know becomes your customer, if he rejects you, it means that the biggest problem is yourself, and you are not a good person。
Rejection is the beginning of the transaction, because rejection is still worried about the customerProbably really don't buy it. Many times the sales encounter customer rejection on the give up or timidity to contact, etc., in fact, are wrong, how to practice their business ability, that is, in the test of when you can reach a better way to deal with the world!
In fact, the reason why they remain optimistic is to keep themselves going.
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Ask the customer's home address and bring a knife to beat the customer.
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Smile is the universal "language" of the world, and now it is also advocating smile service if you don't hit a smiling person. You have an affinity to communicate with your customers further. The next step is to consider your level of service.
However, today's customers are very averse to promoting products, and it may be better to change their mentality, not to put sales first, and not to introduce products for !!"buying and selling", which may be more effective
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It's the customer who is not interested in your product, words, or image, or is considering the quality of the product.
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One is the problem of the customer itself, and the other is that you may have a problem, you should find out the reason for improvement.
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