-
Since you want to "make money", don't think about who to "ask for a fish" from "once and for all" and "sit back and enjoy it", but try to "learn to fish" if you are poor. Otherwise, there will only be a vicious circle for the rest of your life.
Let's change the logic to reason: what kind of product is not suitable for novices to do:
1. Categories with large competition.
Usually clothing, shoes and hats, leather goods and bags, skin care and makeup, etc., there are not only capital predators, but also private masters, and manufacturers with low-price competition; If you don't have a lot of hard power, it's hard for a novice to survive.
2. Products with low profits.
Products with small profits and quick turnover, more suitable for manufacturers and capital; Whether it is a strategic loss or a tough advertisement, novices want to be tough and tough, and they don't even have the qualifications to be cannon fodder. There are also products with complex SKUs, too fast updates, etc., which will consume a lot of energy and time, and it is difficult for novices to support.
Based on the above problems, a novice does not have the ability to operate, has no channel advantages, and is unlikely to invest a lot of money, blindly pursuing clothing, shoes and hats, makeup and skin care, leather goods and bags. Have a mine at home and experience the suffering of the people? Or are you energetic and playful?
In fact, it can be seen that most of the newbie conditions, 90% of them are dying.
As entrepreneurs and adults, we must clearly understand "our own shortcomings", try our best to bypass the "competition in the general environment", and choose small categories and blue ocean industries with "large demand, large competition, small investment, and convenient operation", so that we have a greater chance to earn the first pot of gold.
It is undeniable that there are still many "blue ocean subcategories" that have not been explored, either because others can't look at them, or because they don't have resources, which are all opportunities and opportunities for novice sellers.
-
In terms of product selection, it is based on many aspects and multi-angle selection, and it will not say which type of product is more profitable to sell.
1. Repeat consumption.
It is a good choice to choose products in the grocery category. In life, daily necessities are consumable commodities, and they are consumed quickly.
The diversification of daily necessities, the diversity of product categories, and the frequency of daily use are enough to make it endure in the second-class e-commerce industry. According to Youmiyun data, the recent daily necessities also occupy half of the hot list
Almost all department stores do not have any restriction attributes, such as daily use of paper towels, no time and place restrictions, high quality and good price, enough grounding, but also people's daily necessities.
Second, the consumer group is extensive.
Daily necessities are convenient for our lives, with large consumption coverage, a wide range of target consumer groups, and a lot of potential consumer sources, and it is also one of the best-selling categories in the second type of e-commerce.
If there is a daily product on the market that is both practical and novel, there is no doubt that it will soon become a hit. Nowadays, users' requirements for daily necessities are not only practical, but also multi-functional.
Therefore, in addition to satisfying the function of the product itself, daily necessities should work the appearance and carry out personalized socialization to meet the requirements of the people's living environment.
3. Life cycle.
The life cycle of daily necessities is also divided into two categories: seasonal goods, with a life cycle of 1-4 months, and only have concentrated demand in specific seasons, such as electric hot water faucets and other commodities;
Most of the daily commodities can be sold throughout the year, and the life cycle is 1-8 months.
For example, at the end of the year, most families will carry out a major cleaning, and the range hood, as a "heavy manual laborer" in the kitchen, needs to be thoroughly cleaned, and the kitchen heavy oil cleaner can help clean stains efficiently and quickly. Therefore, at this time, merchants can mainly promote cleaning products.
Fourth, cost-effective.
The ** of goods is also one of the important factors that consumers consider when buying. At present, most of the products of daily necessities belong to cost-effective products, mainly divided into two kinds: one is low-cost products, ** in 99-199 yuan, mainly cleaning supplies, household daily necessities, personal care products, this product is just needed supplies, high replacement frequency, large family demand.
There is also a kind of medium quality goods, ** products above 200 yuan, mainly small household appliances, kitchen appliances, kitchen utensils, stoves, etc., which are mostly upgrades of ordinary commodities, which can improve the quality of life products, such as sweeping machines, ovens, and are mostly purchased as a family unit.
For the selection strategy of daily necessities, the main focus of merchants can be on cleaning, lighting, black technology, kitchen furniture, creative daily necessities and products with daily functions.
-
E-commerce can really make money.
The first way is to make money by relying on the ** chain. If your ** chain is particularly powerful, in fact, I don't need to say anything, you just go and sell it. The production cost is the lowest in the world, the product quality is the best, and you can sell it however you want.
And then the second way is to find a good brand for a big brand. If you look at those who sell branded products, it is relatively better to make money than those who sell non-branded products.
The third way is the model, that is, whether you run one store or many stores. Do you make money on a single product, or do you make money on multiple products? In fact, this is a question of a pattern, can it be copied?
And then the fourth one, is whether you have a system or not! The system, in fact, is the way to open a store. For example, if you are going to open a factory today, do you have a system for operating and a system for management?
To put it in layman's terms, let's say you sell a million a year, and you find out that you don't make any money. What's the easiest way for you to make money? It's about reducing your management costs.
For example, in the past, you sent express delivery for five yuan, but now you become four yuan, and you will make money immediately, so these are actually profitable.
-
Summary. Hello dear! 1 .
In fact, now e-commerce has losses and earns, most of them are occupied by the head merchants, and the sales are getting better and better, a store is facing more than a billion buyers, and it is actually very difficult for the waist merchants to make money, which requires financial strength and team cooperation, as well as technical strength.
Kiss you, model open your eyes! 1 .Most of them are occupied by the head merchants, and the sales are getting better and better, a store is facing more than a billion buyers, and it is actually very difficult for the waist merchants to make money.
Kiss you, model open your eyes! 1 .Most of them are occupied by the head merchants, and the sales are getting better and better, a store is facing more than a billion buyers, and it is actually very difficult for the waist merchants to make money.
Dear, e-commerce can make money. However, to understand a concept, the sales model of e-commerce can definitely make money, but it is not just a noisy hail of e-commerce that can make money. Don't keep staring at those who make money, look at those who don't make money and lose money.
Hengtan understands why he doesn't make money, why he loses money, and if he goes to Shengfan to do e-commerce, there is a high chance that he will make money.
-
Many people hear that e-commerce can make money now, so they rush into the e-commerce circle, and blindly carry out it without understanding the current situation of e-commerce, which is definitely not good. So how can a newcomer who doesn't know anything make money through e-commerce? Let me talk about it in detail.
1. Select the e-commerce table according to the product.
It is very important to choose a suitable e-commerce platform, because if you enter an e-commerce platform without traffic, even if you settle in, you will not have sales without traffic, let alone make money. Therefore, when we choose an e-commerce platform, we must take a good look at the situation of this e-commerce platform.
If we look at it from the point of view of traffic, of course, it is more suitable for the more well-known e-commerce platforms now, such as **, Pinduoduo, JD.com and Douyin, but these platforms are also very competitive. Among them, if your product is relatively cheap, then you can choose the platform of Pinduoduo and use your advantages to compete; If your products are related to electronic devices and household appliances, then you can choose the platform of JD.com and use the service advantages to compete.
2. Develop preferential plans.
No matter which platform, there will be more or less competitors, as the so-called knowing oneself and knowing the other, invincible, shopping malls are like battlefields, it is very important to understand the positioning, advantages, and disadvantages of competitors, and then position their products according to their own situation and make relevant promotion plans. Specifically, the operation activities are nothing more than those kinds: discounts, seckills, full reductions, full gifts, buy and send, tie-ins, free shipping, praise photos, trials, **, point members, **, bargaining, pre-sale, etc.
3. Analyze the data.
It is very important to analyze the data of the product, after we carry out a series of operational activities, there will be a data feedback, we need to analyze through these data, if we want to improve and optimize our stores and products, and then step by step to do a good job in our e-commerce platform, so as to make reasonable money. If it is in an emerging social e-commerce platform, there is a saying, no fission is not social, how can fission be produced This is the question you have to think about, and you can also adjust it according to user feedback and constantly make up for your own shortcomings.
-
Summary. Hello dear! E-commerce platforms make money in the following ways:
1.Commodity sales: E-commerce platforms generally charge merchants a certain commission or handling fee for earning revenue from the sale of goods.
2.Advertising services: E-commerce platforms provide advertising display services, and merchants can place advertisements on the platform to attract potential customers.
The platform can earn revenue through membership fees. 4.Data Services:
E-commerce platforms can provide merchants with market insights and user trends through big data analysis, and charge merchants for data services. 5.Logistics Services:
The e-commerce platform provides logistics services and provides goods delivery services for merchants and consumers, and the platform can charge a certain service fee. 6.Other Derivative Services:
E-commerce platforms can also obtain additional income through derivative services such as financial services, insurance services, etc.
Hello dear! E-commerce platforms make money in the following ways:1
Commodity sales: E-commerce platforms generally charge merchants a certain commission or handling fee for earning revenue from the sale of goods. 2.
Advertising services: E-commerce platforms provide advertising display services, and merchants can place advertisements on the platform to attract potential customers. 3.
4.Data services: E-commerce platforms can provide merchants with market insights and user trends through big data analysis, and charge merchants for data services.
5.Logistics services: E-commerce platforms provide logistics services to provide goods delivery services for merchants and consumers, and the platform can charge a certain service fee.
6.Its travel bank banquet and other derivative services: The e-commerce platform can also obtain additional bank split income through derivative services such as financial services and insurance services.
Can you elaborate on that a little bit more?
2.Advertising services: By providing merchants with advertising services on the platform, e-commerce platforms can obtain certain advertising fees.
3.Value-added services: E-commerce platforms can provide value-added services including closed logistics, after-sales and other value-added services, and charge corresponding service fees.
5.Business cooperation: E-commerce platforms can also obtain revenue through business cooperation or licensing alliances, such as brand licensing, brand **, etc.
Give it a thumbs up! Thanks dear.
-
How to make money by doing e-commerce:
1. Be a brand:
Spend a few hundred dollars to apply for a trademark, find a design company to upgrade the packaging, arrange the foundry to do batch goods, and an e-commerce brand will come out.
It doesn't matter whether it can be the first in the category, but I have mastered the pricing power of the product, jumped out of the first battle of the same product, and I don't have to look at the brand's face anymore.
2. Borrow Pingbi Hantai:
Tmall, JD.com, Pinduoduo, Douyin, Kuaishou, Xiaohongshu, according to their own economic strength, can settle as many as they can. Don't build your own platform, it will die faster.
The higher the sales, the better, the more positive the users, the better, and the more beautiful the store's data, the easier it is for consumers to place orders.
3. Flow rate:
Some people say that you have to drive to do e-commerce, of course; It's been cool to drive, the e-commerce ending crematorium, the thing is done, the goods are sold, but the money is gone.
Where the money went, of course it all drove away; If you don't drive for a day, you won't have traffic for a day. If you take the money you drive to do content marketing outside the station, the end result will be higher and higher sales, higher and higher profits, and better consumer reputation; Because the more expensive things are sold, the fewer bad reviews after sale.
Douyin, Toutiao, Xiaohongshu, Zhihu, Kuaishou, ***, all Tongcong are incomparably huge traffic pools; Consumers are educated outside the station, and the meal replacement powder at a cost of 30 yuan can be sold for 168, and the cosmetics with a cost of 15 yuan can be sold for 200, and consumers also say that it is really easy to use.
4. Create authority:
If you sell practical products, spend a little money to buy a red dot prize back; If it is a beauty, makeup, and health care product, it will be certified by Hui Ying in a foreign authoritative laboratory, after all, foreign monks are good at chanting.
In the current environment, our consumers still believe in international quality; If the strength is really not allowed, then give the product a Chinese style, a new national trend, a new Chinese brand concept and packaging style, which can also make consumers buy and buy like crazy.
In the event of a natural disaster or a man-made disaster, if you have money, donate some money, and if you don't have money, donate the inventory that can't be sold, and then find Shenzhen's online promotion company to plan, the beautiful name is great love without borders, and it will be pushed to the hot search in minutes. <>
Of course, male students can do e-commerce operation positions, there is no gender requirement for this position, and both men and women can do it. This position is more important for comprehensive ability, as well as your own interests.
Cross-border e-commerce refers to an international business activity in which transactions between transaction subjects in different borders and regions reach transactions in the form of e-commerce (** ordering, payment and settlement, and delivery of goods through cross-border logistics, customs clearance, and final delivery, and completion of transactions). ) >>>More
What is mobile e-commerce, mobile e-commerce with the mobile Internet. >>>More
It's not hard. Learning design is not difficult to say, it is not easy to say that it is easy, it is very important to cultivate interest in learning, it is best to do a small test before learning Click to test whether I am suitable for learning design. >>>More
Community e-commerce is a derivative of the community economy, it is a manifestation of ideology, it does not have the so-called B2B, B2C or C2C division of traditional e-commerce, it can be compatible with the three. With the gradual popularity of the concept of community e-commerce, especially the popularity of self-leading community e-commerce such as Luo Ji Siwei, the concept of community e-commerce has gradually become crooked; Baituibao integrates mobile e-commerce and community e-commerce models, creates the concept of mobile community e-commerce, and focuses on one-stop mobile community e-commerce solution business such as the construction of mass entrepreneurship incubation bases, high-end mobile community e-commerce, and the development of intelligent mobile community marketing tools. >>>More