The elephant was sentenced to pay 200,000 yuan to Jieshibang, what is the dispute between the two co

Because of the trademark dispute, the word "zero sense" was used in the elephant's advertisement, so JSB sued the elephant.

Trademark registration is a prerequisite and condition for the trademark user to obtain the exclusive right to use the trademark, and only the trademark that has been approved for registration is protected by law. The principle of trademark registration is the basic criterion for determining the exclusive right to use a trademark, and the choice of different registration principles is the result of the balance between legal certainty and legal fairness by legislators of various countries in this issue. "The description of the right to use the trademark and the exclusive right (from Encyclopedia), each brand company will register its own trademark to prevent others from using it, which is also to protect its own trademark use right to avoid being touched by some companies.

The use of the trademark "Zero Sense" has been registered in May 2019, and the use category is in the pharmaceutical category, so the elephant will definitely be sued if it puts so two words on its own packaging, and it is obvious that it infringes on the right to use the "Zero Sense" trademark of Jie Shibang, especially Elephant and Jie Shibang are still competing companies, so it is no wonder that Jeff Bang sued Elephant, and the court trial of Jie Shibang suing Elephant believes that "when used prominently or in combination with other words, it can still play a role in identifying the goods**, Therefore, it is a trademark use, which constitutes an infringement of the "zero sense" trademark. Therefore, the elephant was sentenced to compensate JSB for 200,000 economic losses and was no longer allowed to use the "zero sense" trademark.

The awareness of maintaining trademarks has slowly been taken seriously in recent years, and there are many companies that specialize in registering trademarks to obtain illegal profits, and there are many shell companies that register the names of many Internet celebrities to blackmail, so now people's awareness of trademark rights protection is slowly sober, and they will use legal means to protect their own interests, for example, in the past two years, there has been a lot of sensation because of the trademark incident, that is, Jing Hanqing, the owner of station B, and Jing Hanqing has a lot of fans on station B, so there is a company that is eyeing him, used his name to register a trademark, and then called ** to Jing Hanqing not to use the trademark name "Jing Hanqing" for auction**, and also to pay a lot of compensation, the company that registered this trademark is actually a shell company, and Jing Hanqing also used legal means to protect his own interests. The use of trademark rights is mainly to make one's brand famous in this field and make people remember the name, rather than to be touched.

Because there was mutual competition between the two companies before, which involved the interests of both parties, there was a great contradiction.

Elephant Company infringed on the trademark rights of Jieshibang and was sued by Jieshibang, and after the trial of the Beijing Intellectual Property Court, Elephant Company paid 200,000 yuan to Jieshibang.

Elephant Company printed the word "zero sense" on the outer packaging of the product, which was suspected of infringing on Jieshibang, which caused huge economic losses to Jieshibang Company, so it was sued, and Jieshibang was compensated 200,000 yuan.

Because of the infringement of the two companies, the elephant was unable to fail to take measures in the face of commercial interests, and the elephant was sentenced to pay 200,000 yuan in compensation.

Because Elephant used the trademark of JSB. Each other made a profit, so JSB sued them for infringing their trademark rights to protect their interests.

According to relevant information, JSB is the trademark owner of the "Zero Sense" trademark, and Elephant Company used the trademark without authorization. Elephant considers "zero sense" to simply describe the functional and quality characteristics of a product. The Beijing Intellectual Property Court held that Elephant's use of "zero sense" on product packaging did not belong to fixed collocations.

In our daily life, trademarks are the top priority of a company, so every company will pay special attention to this aspect of their trademarks. However, in the process of using the outer packaging of some companies, these words may infringe on the trademark rights and interests of other companies. On the hot spot, there is the fact that Elephant Company was sentenced to pay 200,000 yuan to Jieshibang, and netizens are particularly concerned about this matter, and they also expressed their own views on this matter.

As for the fact that Elephant Company was sentenced to pay 200,000 yuan to Jieshibang, my opinion is the following. <>

The fact that Elephant Company was sentenced to pay 200,000 yuan to Jieshibang must be that Elephant infringed on Jieshibang's trademark rights and interests in the process of publicity. Because in our daily life, every enterprise has its fixed trademarks, which belong to them through reasonable channels, so they are also recognized by law. In the process of using these words, Elephant Company is likely to infringe on these trademarks of JSB, which will definitely infringe on the rights and interests of JSB.

Because these trademarks are the representatives of an enterprise in our daily life, if Elephant Company does not notice the infringement of JSB's trademark rights and interests in the process of advertising, it will definitely cause JSB to sue Elephant Company in court.

The judgment that Elephant Company was awarded 200,000 yuan is also a comprehensive consideration of some of the infringements in this matter, and I think this judgment is reasonable. Because we need to consider the consequences of everything we do in our daily lives, Elephant Company has promoted these advertisements without investigating them clearly, which can definitely affect the reputation of JSB. In the coming days, Elephant Company should also obey the judgment of the law and make some compensation to JSB.

We hope that we can pay attention to these trademark rights in our daily life, so that we will not receive a court summons in the process of advertising.

As for the fact that Elephant Company was sentenced to pay 200,000 yuan to Jieshibang, my opinion is the above. <>

I think this is very normal, after all, Elephant Company did take the lead and advertised with something that did not belong to it.

I think this is the way it should be, because they are seriously polluting the local environment, and they are also breaking the law, so they should be punished more heavily, which is a bit less.

Elephant's use of the word "zero sense" on the outer packaging has caused infringement to JSB, and caused economic losses to JSB, so 200,000 yuan should be compensated.

Because Elephant Company infringed on the trademark right, the compensation is to protect its own legitimate rights and interests, for this matter, I think the approach of JSB is right, timely through legal procedures to protect their own rights and interests from infringement, but also tell us that we can not infringe on the trademark rights of others at will.

Because of the zero-sense trademark, the elephant was sentenced to pay 200,000 yuan to Jieshibang, what is this incident? Why compensation? Let's understand the cause and effect of the incident. <>

The Beijing Intellectual Property Court concluded a trademark infringement dispute between Wuhan Jieshibang Sanitary Products **** and Beijing Elephant and his friend Technology **** in the second instance. The Beijing Intellectual Property Court upheld the first-instance judgment in the second instance, ordering Elephant Company to immediately stop infringing on the exclusive right to use the registered trademark involved in the case and compensate Jieshibang Company for economic losses of 200,000 yuan. According to the China Trademark Network, the "Zero Sense" trademark was first registered in the pharmaceutical category by Wuhan Jieshibang Sanitary Products, and there are 9 "Zero Sense" related trademarks under Jieshibang Company.

Elephant Company was sentenced to pay 200,000 yuan to Jieshibang, because Elephant infringed on Jieshibang's trademark rights and interests in the process of publicity. Elephant Company was sentenced to pay 200,000 yuan to Jieshibang, because Elephant Company infringed on the trademark right, and the compensation is Jieshibang in protecting its own legitimate rights and interests, for this matter, I think Jieshibang's approach is right, and it will protect its own rights and interests through legal procedures in a timely manner, and it also tells us that we cannot infringe on others' trademark rights at will. So, let's find out what trademark infringement is?

Trademark infringement refers to the use of a trademark identical or similar trademark on the same or similar goods without the permission of the trademark owner, or other acts that interfere with or hinder the trademark owner's use of the trademark owner's trademark by its registrar to block the trademark, thereby harming the legitimate rights and interests of the trademark owner. The infringer is usually liable to stop the infringement, and the infringer who knows or should know that it is the infringer is also liable for compensation. where the circumstances are serious, criminal responsibility must also be borne.

I think this is very reasonable, because it is illegal to plagiarize other people's trademarks, and others work hard to come up with advertising words, you can easily make a noise and plagiarize other people's achievements, which leads to other people's dissatisfaction, so compensation is due, as for the compensation is more or less, it depends on the attitude of the other party.

Because the Zero Sense Trademark Hall did not bend, the elephant was sentenced to pay 200,000 Chachong, I think this amount of compensation is reasonable, because this is a necessary measure, if they are all infringing like this, then it will cause chaos in order.

I think this compensation is too little, because the skillful hand infringed by the elephant company is the trademark right of Jieshibang, which is a conflict of property rights, which has a great impact on Jieshibang company, and the impact is far from being solved by 200,000 yuan, so the compensation of 200,000 yuan is only a small amount.

Personally, I think that such an amount of compensation is quite reasonable, and I very much believe that the law will give people justice.