What are the online marketing channels? What are the channels of online marketing promotion?

SEO is said to be free, but if you want to achieve the effect quickly, you still have to outsource, and this ** depends on the results. The cost of email advertising is relatively low, compared with search engine advertising, advertising, etc., the cost required is only the cost of the email platform. Another point is that we must do a good job of data monitoring on advertising, so that the advertising effect can be based on evidence.

The content of email messages is also relatively simple to produce, with high coverage and unlimited advertising content. It is a good advertising channel, but it is recommended to install a third-party advertising monitoring system, such as topbox (intelligent investment analysis), to monitor the data more comprehensively and detailed.

To be honest, the scope of your question is a bit large, marketing includes two aspects: operation and sales, and what you said I understand as a promotion channel, I don't know if it's right!

If it is a promotion channel, it is divided into SEO and SEM, which includes promotion, 360 promotion, blog promotion, Weibo promotion, forum promotion, social promotion, BTOB promotion, information promotion, third-party evaluation promotion, etc.

These channels are not cheap or not, if it is cheap, you can directly use the SEO method, you can also write advertorials and so on, it doesn't cost money.

One enterprise and one situation, the specific situation should formulate a corresponding plan, and the channel is just a tool, which should be used together.

According to the promotion needs of merchants, the purpose can be divided into precise ** and precise drainage, so the network marketing promotion channels can also be roughly divided into these two categories. Precise brand communication channels include but are not limited to: new marketing, news marketing, invitation, forum marketing, Q&A marketing, marketing, Weibo and WeChat marketing; Brand communication channels for precise drainage include but are not limited to:

In-feed advertising, bidding advertising, network alliance advertising, Focus Media. When we are clear about the purpose and needs of our brand communication, choosing a communication plan with a combination of multiple channels can effectively achieve results. [Click to receive a free brand diagnostic program].

Guangzhitui Network Technology has Xiaohongshu, Douyin, WeChat, Weibo, major news and other multi-channel platform coverage, whether it is talent reserve, channel expansion, or ** resource development and cooperation, etc., it has a very strong strength in the industry, and can use a variety of channels and marketing forms to provide customers with a strong network marketing offensive. It is an Internet company specializing in providing professional network marketing services for small and medium-sized enterprises, and is determined to promote the process of domestic marketing productization, technology and ecology. Through the integration of news marketing, word-of-mouth marketing, social marketing, and technical marketing, it assists enterprises to rapidly expand their popularity, shape their reputation, enhance their brand market value, and build their network marketing brand image.

If you want to know more about network marketing promotion, it is recommended to consult Guangzhitui Network Technology. Guangzhitui network technology team is composed of an elite team from the network marketing major and has many years of practical experience in network marketing promotion, focusing on providing one-stop network promotion solutions for small and medium-sized enterprises Internet companies, deep cultivation of the industry for ten years, with rich industry experience, widely praised in the industry. Guangzhitui Network Technology is a network promotion brand with ten years of industry experience, has established a perfect business service system, accumulated rich channel resources, and served tens of thousands of large and small enterprises, including Country Garden, Cargo Lala, Suning Tesco, Vipshop, Coconut Grove Four Seasons, Lightning Repair, Nature Hall, Midea, Gree, League of Legends, World of Warcraft and other well-known brands, many of which have established long-term friendly strategic partnerships.

Portal**.

In the face of the era of marketing advertisements flying all over the sky, credibility is a concern for users. Tencent, NetEase, etc. as the representative of the portal ** is quite trusted by the public, and the coverage is high, by the portal ** endorsement, the company's network marketing will be smoother.

Hard Publicity: News announcements that directly promote enterprises, publicity figures, products or services.

Advertorial marketing: Say what users like, pay attention to, and hot topics, and include promotion information in the advertorial.

Network marketing knows that there is no power, only doing it has power. The action was successful!

To understand the channels of network marketing, we must first understand two points: clarify the responsibilities, rights and obligations of channel providers and formulate channel docking processes, and guide the docking operation steps between channel providers and manufacturers.

Clarify the responsibilities, rights and obligations of channel providers.

The purpose of each job is to let everyone perform their duties correctly in the work link, and the significance of clarifying the responsibilities of the channel provider is to let the channel provider know his position and role in the channel network. Clarifying the role play between manufacturers and channel providers can prevent some things from ripping up, such as:

Return and after-sales service, distribution support, advertising personnel allocation and fund sharing, business categories, site support, decoration cost sharing, etc.

It is worth noting that the purchase volume, market development, terminal image, advertising, channel training, exhibition promotion, after-sales service and other responsibilities can be refined as much as possible, so as to prevent the future in the performance of duties in the process of no standard reference, temporary head on the lack of thoughtful new policies.

Formulate a channel docking process to guide the docking operation steps between channel providers and manufacturers.

After the channel business cooperates with the manufacturer and generates sales, the docking relationship with the manufacturer begins to occur, including the purchase volume, type, amount transfer, logistics and distribution, docking person in charge, market image layout, marketing activities, after-sales service, invoice issuance, etc., all of these cooperation content needs to have a clear guide to demonstrate the channel business for reference and use. That is, some of the flow charts and tables we often use. These forms can not only standardize the cooperation process, but also provide manufacturers with analysis and statistical data, which is an important basic data for channel analysis.

The initial network marketing channels were mainly based on advertorial marketing.

This marketing model is mainly based on**, as long as there is **, you can publish soft articles, and then through the search engine, so that everyone can search for this software. However, due to the increasing number of advertorials, many netizens are also very disgusted with this marketing method.

After that, there's forum marketing and Q&A marketing.