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Information you see.
Although China is a state-owned central enterprise, it is different from the old batch of jewelry brands, not to open brand direct stores, but to take the provincial level, to join the expansion of the main development mode, and it is precisely for this reason that China's first store opening speed in the past ten years is very fast.
All China's first franchisee distribution is managed by the provincial ** of each province, and the provincial ** will purchase ** jewelry from Shenzhen, and then provide each franchise store to select and distribute the goods independently. Since the provincial level is the first to engage in the second wholesale of the jewelry industry, so their brands will not be only China, and so many brands of distribution can not take independent channels, are a large number of goods no matter what brand can be selected, so there is no difference between the goods of these brands, and there is no brand personality. In addition, this business model has also led to the fact that most of the investors in the franchise store will consider the cost and try to choose jewelry with poor craftsmanship and cheaper labor costs, which will expose the problem of infirmity and limited wearing time in the hands of consumers.
On the contrary, Hong Kong-funded brands represented by Chow Tai Fook have a first-mover advantage and brand premium, and their **** sells much higher than China's ** brands, but they have influence and bargaining power over Shenzhen's advanced technology manufacturers, which can ensure that through customization, to improve the craftsmanship of jewelry and reduce labor costs. Consumers who buy the older generation of Hong Kong-funded ** will indeed find it stronger and stronger.
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Compared with Lao Fengxiang, China** may be better.
China's main business is to sell gold bars, jewelry is its sub-occupation, and its jewelry design is relatively simple, there is no too complex production and processing process, the processing cost is not high, and the cost is naturally cheaper than other brands.
Lao Fengxiang has his own complete set of jewelry processing and design system. From the design process to the storefront marketing, it will cost significantly more than other brands, which inevitably raises the price of gold. Moreover, Lao Fengxiang's big brands are more recognized by consumers, and under this premise, the premium will naturally follow.
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Summary. Dear, hello, I am happy to provide you with answers, 1. China** generally refers to China**Group****. China ** Group is the only enterprise in China's industry, is the president of the China Association of the President, is also the only member of the board of directors of the World Association in China, mainly engaged in gold, silver, copper, molybdenum and other non-ferrous metals survey and design, resource development, product production and sales and general contracting business, is a collection of geological exploration, mining, mineral processing and smelting, product refining, processing and sales, scientific research and development and engineering design and construction in one of the comprehensive large-scale mining companies.
In April 2020, it was selected into the list of "Science and Technology Reform Demonstration Enterprises" of the State-owned Assets Supervision and Administration Commission.
Which is better, China** or Lao Fengxiang?
Dear, hello, I am happy to provide you with answers, 1. China** generally refers to China**Group****. China ** Group is the only enterprise in China's industry, is the president of the China Association of the President, is also the only member of the board of directors of the World Association in China, mainly engaged in gold, silver, copper, molybdenum and other non-ferrous metals survey and design, resource development, product production and sales and general contracting business, is a collection of geological exploration, mining, mineral processing and smelting, product refining, processing and sales, scientific research and development and engineering design and construction in one of the comprehensive large-scale mining companies. In April 2020, it was selected into the list of "Science and Technology Reform Demonstration Enterprises" of the State-owned Assets Supervision and Administration Commission.
2. Lao Fengxiang, a listed company and one of China's top 500 enterprises, is a century-old national brand and a famous jewelry brand in China. Shanghai Lao Feng Xiang **** is founded in 1848 Lao Feng Xiang Silver Building development evolution, its trademark "Lao Feng Xiang" creativity, also originated from the old Feng Xiang Silver Building, is currently across three centuries of China's classic jewelry brand. In August 2016, Lao Fengxiang was listed in the "2016 Top 500 Chinese Enterprises"."ranked 365th in the market; On December 18, 2019, Lao Fengxiang ranked 87th in the 100 list of the People's ** "China Brand Development Index".
China** is good.
Why? Pro, history and overall professionalism are the best in China.
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There are certain differences between China and Lao Fengxiang in terms of quality, service and so on. In general, China's ** quality is better, ** is lower, and the service is more professional, so it is more favored by consumers.
In terms of quality, China Sui Noise Cha** uses high-quality pure gold, while Lao Fengxiang** uses pure gold. In terms of **, Lao Fengxiang ** is cheaper. In terms of service, the service of slag China** is more professional, while the service of Lao Fengxiang** is rougher.
So, if you want a good quality**, but don't want to spend too much money, you can go for China**; If you want a more delicate **, you can choose Lao Fengxiang**. When purchasing, it is also necessary to pay attention to factors such as brand reputation and after-sales service to ensure that you buy high-quality and high-quality goods.
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