What is the definition of a PR campaign Is there a specific and comprehensive interpretation of it 5

The explanation of the term public relations is: (name) The abbreviation of public relations refers to the mutual relationship between social organizations or individuals in social activities. It also refers to the strategies adopted by social organizations or individuals to adapt to the environment and improve their survival and competitiveness. People who work in public relations.

The explanation of the term public relations is: (name) The abbreviation of public relations refers to the mutual relationship between social organizations or individuals in social activities. It also refers to the strategies adopted by social organizations or individuals to adapt to the environment and improve their survival and competitiveness.

People who work in public relations. The structure is: male (upper and lower structure) off (upper and lower structure).

The part of speech is: noun. The pinyin is:

gōngguān。The phonetic pronunciation is:

What is the specific explanation of public relations, we will introduce it to you through the following aspects:

1. Chinese dictionary [click here to view the details of the plan].

Abbreviation for public relations. See Public Relations article.

2. Network Explanation.

Public relations is a social relationship between social organizations and the part of the public that constitutes their living environment and affects their survival and development, and is a science in which an organization establishes a good relationship between internal and external employees and organizations in order to achieve a specific goal. According to Edward Bernays, public relations is a managerial function that sets policies and procedures to gain public understanding and acceptance. It is a conscious management activity.

The establishment of a good public relations in the organization of blind fights requires the planning of good public relations activities to implement and realize.

Verses about PR.

Sweep Zixiao for public relations, and know that in my public relations, Haolai public relations can definitely be achieved.

Idioms about PR.

The public buys and sells the door and closes the latch, hugs the Guanxi general, and the Kanto sells the Guanzi to care for the public until the door is closed and the dog is the public hope.

Words about PR.

Close the door and latch it, close the door, beat the dog, care for the ghost gate, sell the pass, hold the pass

Sentence formation about PR.

1. Public relations personnel often need to shake hands with others as a courtesy when communicating with foreign countries. At home and abroad, handshakes are currently the most common meeting etiquette. When learning about handshake etiquette, the following points must be noted.

2. When subordinates make mistakes, the leaders of the unit do not take responsibility for themselves, but regard "temporary workers" as the "only magic weapon" to tide over the public relations crisis.

3. People who weave pen and pen are not suitable for public relations work.

4. A reporter from Sichuan News Network learned that the criminals Liu Kongbi and his girlfriend Liao defrauded nearly 8,000 yuan in ten days in the name of recruiting a public relations gentleman who was engaged in a special occupation in the hotel.

5. Smooth handwriting - this person has an easy-going personality, is sophisticated, can advocate harmony, and is good at public relations.

Meaning of PR Planning:

Public relations planning is the process of public relations personnel analyzing the existing conditions according to the current situation and target requirements of the organization's image, planning and designing public relations strategies, special activities and the best action plan for specific public relations activities.

Content and Procedures of Public Relations Planning:

1. The first step for public relations personnel to diagnose enterprises and social organizations is to identify problems and look for deviations.

2. Make a plan:

No matter what form of public relations activity plan, according to its common law, it roughly includes eight aspects:

a) Develop a target system.

b) Identify the public.

3) Determine the theme.

4) Select the mode of public relations activities.

5) Choose the medium of public relations activities.

6) Determine the time.

vii) Determine the space.

8) Public relations budget.

3. Written report and approval of the plan.

1) Structure and content of the proposal:

The basic structure of the plan can be divided into the following ten items:

1. a cover; 2. Preamble; 3. a catalog; 4. Purpose; 5. Content; 6. Budget; 7. Planning schedule; 8. Position distribution table of relevant personnel; 9. Plan the items and venues required; 10. Relevant information of planning.

2) Declaration of public relations activity plan.

The public relations plan must be reviewed and approved by the leaders of the organization, and sometimes it should be reported to the relevant departments.

1) The approval process is a statutory measure of administrative management;

2) The approval process is the process of putting the planning plan into the overall environment for macro feasibility study;

3) The approval process is a process of policy gatekeeping.

3) Program demonstration.

The demonstration of the programme is carried out after the development of the action plan.

The feasibility study includes the following five aspects:

1) Demonstrate the necessity of the project;

2) demonstrate the feasibility of the goal;

3) analysis of limiting factors;

4) analysis of potential problems;

5) Evaluate the comprehensive benefits of the results of the pre-brother period.

Public relations, that is, public relations, is a social relationship between social organizations and the part of the public that constitutes their living environment and affects their survival and development, and is a science in which an organization establishes a good relationship between internal and external employees and organizations in order to achieve a specific goal.

Public relations is composed of three elements: social organization, public, and communication.

Public relations is the science and art of social organizations to influence the public in order to survive and develop, through communication and communication, shape the image, balance interests, coordinate relationships, optimize the social and psychological environment, and influence the public.

Public relations activities content:

1.According to the scale of public relations activities, it can be divided into: large-scale series of activities, large-scale activities, and small-scale activities.

2.According to the venue of public relations thematic activities, it can be divided into: indoor activities, outdoor activities, and outdoor activities.

3.According to the nature of public relations activities, they can be divided into: commercial activities, public welfare activities, professional activities, social work activities, and comprehensive activities.

4.According to the form of public relations special activities, it can be divided into: conference activities, celebration activities, display activities, and comprehensive activities.

It is the science of establishing a good relationship between employees inside and outside the organization in order to achieve a specific goal.

Communicative Public Relations, Promotional Public Relations, Tactical Public Relations Activities, Social Public Relations, Service Public Relations, Crisis Public Relations, Consultative Public Relations,

PR is a strategic activity that aims to build and maintain favorable relationships between companies, organizations, and customers, customer bases, agencies, and the public. It involves communication, social, social, and other communication technologies, as well as activities related to social activities, that enable companies and organizations to effectively perceive, analyze, plan, and respond to various changes in the external environment.

Summary. Image is the impression that people form in the brain through various sensory organs such as vision, hearing, touch, taste, etc., and the organizational image is composed of the following levels: organizational spirit, values, behavioral norms, moral standards, business style, management level, talent strength, economic benefits, and welfare benefits.

Image is the impression of people in the brain formed by various sensory organs such as vision, hearing, touch, taste, etc., and the organizational image is composed of the following levels: carrying the organizational spirit, values, behavioral norms, moral standards, business style, management level, talent strength, economic benefits, and welfare benefits.

Hope mine is helpful to you.