How to transform and upgrade real estate enterprises to bring negative impact on themselves

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As one of the most active subjects of the market economy, what are the ways for real estate enterprises to transform? What are the 5 directions for the transformation of real estate enterprises? Let's take a look.

1. What are the ways for the transformation of real estate enterprises?

1. Ecological extension.

First, it will transform from a real estate developer to an urban supporting service provider, and then to an urban and rural construction and life service provider.

2. Category segmentation.

Segmentation by level: the plan focuses on the middle and high-end;

Segmentation by content category: Focus on real estate such as medical care, culture, and tourism in order to have a competitive advantage in unique fields.

3. Capability reconstruction.

High-quality real estate enterprises are reshuffling and restructuring in the traditional high-selling residential development business.

4. Depth of hinterland.

Go to the west and reopen up those deep hinterland markets.

5. Localized deep cultivation.

Continue to cultivate and cultivate intensively in an area.

6. Global linkage.

According to the units and plates, the regional layout is united to form a linkage advantage.

7. Financialization turns.

It is a value management enterprise that forms real estate and financial categories.

8. Technological empowerment.

It can be summarized as health and environmental protection plus the Internet.

2. What are the five orientations for the transformation of real estate enterprises?

1. Housing has entered the era of surplus in an all-round way, and the inflection point has arrived.

From the perspective of **, the intrinsic momentum of housing price growth in first-tier cities such as Beijing, Shenzhen, and Shanghai is gradually decreasing.

2. Housing is not speculation, and regulation is firm.

Restrictive policy: no matter in.

First- and second-tier cities, still.

In third- and fourth-tier cities, the policies of restricting purchases, loans, and sales have remained unchanged.

Fiscal and tax policies: Property tax and other supporting credit policies must be a long-term or even more firm policy.

3. Diversified supply, simultaneous rental and purchase, and multi-channel guarantee.

Diversified supply: the supply channels of commercial housing are diversified, that is to say, the only supplier of land, the developer is no longer the only provider of housing, and bidding, auction and listing are no longer the only way to do business;

Simultaneous rental and purchase: ** Vigorously develop the rental housing business, purchase what can be purchased, rent first if you can't buy it, rent it in the front, and buy it later;

4. Beautiful China and Ecological Civilization.

5. Urban and rural co-ordination and rural revitalization.

Summary: What are the ways to transform real estate enterprises and what are the 5 directions of real estate enterprise transformation, just briefly introduce here, I hope the Destruction Bureau can help you to make a difference, if you want to know more exciting content, please continue to pay attention to Qeeka Home.

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The rapid development of digital technology.

The rapid development of digital technology has accelerated the transformation of the real estate industry, and the epidemic has stimulated the vigorous rise of new technologies, new formats and new platforms such as 5G, artificial intelligence, and smart cities.

Real estate development and state exhibition prospects.

Some leading indicators of the real estate industry are running smoothly. First of all, the cost of land acquisition has increased significantly. According to the data of the National Bureau of Statistics, the land purchase cost of real estate enterprises has increased significantly since the beginning of this year, and the cumulative year-on-year growth rate reached 66 9 as of August, showing that real estate enterprises have a strong desire to buy land.

Secondly, the actual funds in place remain stable.

The sales of commercial housing remained basically stable. First, the decline in sales area is limited. In August this year, the total area of real estate sales reached 102473 530,000 square meters, with a cumulative growth rate of 4 0, a slight decrease of 0 1 percentage points from the beginning of this year, and the decline was limited.

Second, sales have continued to rebound. As of August this year, the cumulative year-on-year growth rate of China's commercial housing sales reached 14 5, compared with the end of last year, 0 8 percentage points, and the same as the same period last year.

First of all, we must be clear about the new normal in the real estate industry. Now it is not that you can have a market if you build some houses at will, the new normal lies in the change of business philosophy, the real estate development project to ensure the quality of this is the norm, is the most basic requirement, but also the lifelong requirement, then the new normal is to improve the quality of service under the premise of ensuring quality, real estate development services include pre-sales service, after-sales service, pre-sales service is reflected in the project design to project construction for the sake of customers, after-sales service is reflected in your responsibility for the problem, This includes property management.

Real estate companies without good service quality guarantee have no future.

According to the "2016-2021 China Real Estate Industry Market Demand and Investment Strategic Planning Analysis Report" by the Prospective Industry Research Institute, from January to November, the sales area of commercial housing was 109253 million square meters, a year-on-year increase, and the growth rate was one percentage point higher than that from January to October; From January to November, the funds in place for real estate development enterprises 112563 billion yuan, a year-on-year increase, and the growth rate was one percentage point higher than that from January to October; In November, the real estate development prosperity index (hereinafter referred to as the "national housing prosperity index") was higher than the previous month.

In addition, from January to November, the national real estate development investment was 8,770.2 billion yuan, a nominal increase year-on-year. From January to November, the sales of commercial housing were 7,452.2 billion yuan, an increase, and the growth rate increased by one percentage point. From January to November, the construction area of real estate development enterprises was 7,239.9 million square meters, a year-on-year increase.

The area of new housing construction was 140569 million square meters, a decline, and the decline rate expanded by one percentage point.

At present, the industry's national housing sentiment index is still at the bottom**, but the market sales growth is obvious, especially in the eastern region. Investment in real estate development is still declining, and policy support can still be expected. There are two main reasons for the improvement of real estate data, first of all, the first to set the tone to resolve the real estate inventory, since the fourth quarter, the industry has been frequently introduced loose and favorable policies, which has given the industry an opportunity to improve externally, especially in housing financial services to reduce the cost of buying a house, which has a more obvious role in promoting demand.

Secondly, the internal factors are mainly because the sales pressure of various developers at the end of the year is generally large, and various discounts are usually adopted**. This has led to a turnaround in the real estate sector.