What are the means and software for monitoring public opinion on the whole network?

1. Methods for monitoring public opinion on the entire network.

Under normal circumstances, public opinion monitoring work can only be carried out by selecting keywords and clarifying the monitoring objectives. Otherwise, the monitoring scope cannot be determined, and the monitored content is very general, miscellaneous, but not precise and lacks pertinence, which is not conducive to the capture of information. It is suggested that enterprises can use the enterprise name as a keyword, freely combine it with labels such as industry and field, or use more complex syntax to accurately define a monitoring topic.

For some large active objects, it should be the focus of close attention, such as Toutiao, Tencent News, Phoenix Information, Sina.com, etc. Because these mainstream news are often concentrated areas for social hot topics and corporate public opinion, especially their homepage recommendations need to be monitored.

2. Network-wide public opinion monitoring software.

There are many kinds of public opinion monitoring system software on the market, and the general selection criterion is to see the accuracy, timeliness and comprehensiveness of its online content monitoring.

Recognize micro business information monitoring system, 7 * 24 hours real-time network-wide public opinion monitoring, coverage includes news**, social **, mainstream portal**, forum blog and WeChat*** and other network platforms, and automatically identify public opinion, public opinion early warning reminder delay can be notified to managers within 30 seconds at the fastest through WeChat, SMS, email or client, in a real sense to meet the standard of enterprise public opinion monitoring system software selection.

No, you can monitor the ** you set.

Network public opinion monitoring is generally realized through professional public opinion monitoring software, with the help of professional software information means, real-time monitoring, collection, content intelligent extraction, data mining, etc. of Internet information (news, forums, blogs, microblogs, ****, etc.).

A technical person of Lesce (Lesce is one of the earliest groups in the public opinion monitoring industry, and their collection is recognized as good by the industry), he answered like this: blindly pursuing the number of monitoring will cause difficulties in collection and maintenance, a decrease in accuracy, an increase in useless information, and an untimely update of information, which will cause difficulties in the later stage of public opinion analysis and public opinion processing.

A simple basis for measuring whether public opinion planning is scientific is: whether the real public opinion information can be collected by the system in the first time; After the collection, whether it can stay in the system through accurate research and judgment; Whether the information in the public opinion system can be seen by the staff at the first time and take corresponding measures.