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There are many slogans for companies, and here are some examples of them, along with the principles embodied in them:
This slogan mainly emphasizes its scale and influence, highlights its leading position as a Chinese search engine, and hints at the high usage and trust of its search engine. This slogan mainly follows the principles of "authority" and "differentiation", and attracts the attention of users by highlighting its uniqueness and global leadership.
2. "One click, and you'll know. "(2010).
The slogan is concise and easy to remember. It conveys the idea that information can be found quickly and easily with use. The slogan follows the principles of "clear and concise" and "easy to remember", with short, rhythmic sentences that make a lasting impression on users.
3. "Bringing the world closer together. "(2019).
This slogan highlights the importance of being a connector, emphasizing the ability to connect people to information, people to services, and people to people. This slogan follows the principle of "emotional resonance" and evokes people's affection through positive emotional expression.
4. "Every day, we are working hard to make people's lives better. "(2020).
The slogan underscores the image of a socially responsible company and expresses a vision dedicated to making people's lives better. This slogan follows the principle of "social responsibility" and promotes the user's favorability by emphasizing the contribution to society.
In general, the company's advertising slogan follows the principles of conciseness, easy to remember, authority, differentiation, emotional resonance and social responsibility, and highlights the brand image and core values through different perspectives.
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According to the latest advertising laws.
Don't violate the relevant vocabulary.
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Features:1Entertainment Spirit:
In China, it has a share of about 70%, far more than other search engines, including the domestic version of Google, which has the largest share in the world. It has a huge attraction for newcomers to the Internet, and even some people only know and don't know other search engines, just like some people only know IE6 and don't know browsers.
2.I know Chinese and national conditions best:
In this article, whether you understand Chinese is not very easy to say, but it is undoubtedly an understanding of China's national conditions, which is much better than Google.
In the Chinese market, it has spared no effort to vigorously promote, is willing to spend money and energy, and has a very strong sales team. Therefore, many people know about it whether they are online or not, and they are all potential users.
At the same time, the relationship with ** is good and will not be subject to certain policies.
3.Unruly:
There are times when the database is unstable or the snapshots are inconsistent.
There are certain traces of manual operation on the page.
It is the leader of the domestic search market, so it belongs to the battleground. It is impossible to avoid doing the domestic market. If you carefully follow the regular SEM website building method to do **, you can also get a lot of traffic from it.
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