What should novices in the home improvement industry pay attention to when communicating with custom

What should the landlord say about home improvement novices? So what you find on the Internet is almost useless. Because novices can't grasp the "weakness" of customers, they can't sign orders and communicate from strategy. But there is one thing that is unique to newbies, ** there is service and fast.

First of all, you must be fast, I prepare more, you have to prepare all the things that the owner may want in place, do not understand can ask (colleagues) including drawings, renderings, **, prepare and the style of the owner to do the reference book, and renderings, it is possible to help the owner make a professional text. None of this is something that a master can do. Novices can do it as well.

Do all of this as fast as you can. And give the customer an appointment in the fastest time. Because you're a newbie, if you can do a few things.

As long as you're willing to put in the time, you can do it.

Another is service, we must use professional and enthusiastic service. Directly touched by the owner's feeling that this company is the best service company. This designer is the best designer.

He will definitely give you a chance to communicate and sign a contract with you. This is based on my many years of experience in design and management. That's why there are a lot of companies that sign the most and the fastest are newbies.

Because the home improvement industry can do these things, almost all of them are newcomers.

If you do, I guarantee you'll have something you don't expect.

But remember to persevere. Otherwise, it will have no effect. Because everyone has a problem with the success rate.

First of all, it is necessary to take into account the educational level of the customer. It is the so-called seeing people and talking about people, and talking about ghosts.

Second, we should consider the customer's preferences, outline the customer's living habits through a large number of tentative statements, and shorten the distance with the customer.

The third is to grasp the "weakness" of the customer, what he understands, what he does not understand, and what he needs. Attack its shortening, wall its strengths. It's like fighting a war.

The fourth is to consider your design and your profits.

Fifth, consider time and efficiency.

The above is a little experience, don't laugh at me after reading it, I'll do this business like this. I think going to work is like going to war, hehe, don't talk about it.

There are several aspects that need to be paid attention to when talking about decoration business:

1. Win the trust of customers. This is very important, because the trust of the customer in you means that your words have a lot of influence and the subsequent communication will be very easy.

2. Understand the customer's intentions. Customers are divided into several types: those who have money and don't care about spending more, focus on communication in terms of design, effect and style, don't mention the decoration money, and the design style is generally luxurious; If you have money but don't want to spend more, you can start with a simple design style and reduce your budget appropriately, of course, design is still the primary consideration; If you are not very rich but want to pretend to have a good effect, you should design and budget in parallel for this situation, but focus on the budget; If you have limited financial ability but want to decorate, you should focus on quality and budget communication, and design is only secondary.

3. Market your company. Let customers dispel their distrust of the company, which can be started from the aspects of quality, reputation, service, and after-sales.

4. Detailed and careful explanation. Ask that the explanation of the whole communication process, especially when it involves professional knowledge, be as detailed as possible, so that the customer can be more convinced.

5. Facilitate. If the customer refuses, the previous communication can be supplemented, and the customer can be led to the construction site to further shorten the distance between the customer.

Of course, when negotiating orders, you must also have a good psychological quality, or not arrogant or humble, treat customers as your friends, talk about everything, and discuss any topic of the topic, and feel that you are knowledgeable and trustworthy. Eyes are also very important, use your eyes to impress the customer and let him see the sincerity in your eyes. The tone of speech should be contagious and relatable.

Remember, keep your smile on your face at all times and keep the communication going in a pleasant atmosphere. In addition, your conversation should be accompanied by appropriate gestures, which will have the effect of reinforcing your tone.

In short, as long as you sign the order, you are successful.

You need to have the ability to communicate with customers in the following aspects:

1. Grasp the customer's heart. It is necessary to understand the psychology of the customer, what is his psychological bottom line, and the psychological bottom line must not be touched;

2. What is the customer's needs, we should think of the customer, think about all aspects for the sake of the customer, especially the details of the decoration, and obtain the customer's consent after thinking about it, and then I don't know the decoration personnel to implement it as soon as possible;

3. Do a good job of checking the quality of the project, and you can't wait for the customer to find a problem before you inquire about the situation;

4. Each. One or two days to make a progress report with the customer to ensure that the customer is aware of the situation at any time;

5. Consider the cost from the customer's standpoint, and try to do more with less money;

6. When communicating with customers, we should pay attention to humility, neither humility nor arrogance. Let customers truly enjoy the taste of God. This is especially true for female customers, who tend to be more likely to dominate the male customers who pay you.

Think about what customers are most concerned about, from the communication of several points that customers care about, most people have in-depth conversations about the issues they care about; Listen to the customer's thoughts in the conversation, because no matter what you say, the customer's opinion is the most important, and the customer's idea is satisfied, and the conversation will be smoother.

What is the customer's idea, you can ask the way, but also through other ways to get closer to the relationship, the relationship is close, the customer will take the initiative to say it themselves. The salesman does business on behalf of the company, maybe the company assigns it, etc., but the salesman should represent himself, and try his best to show that the salesman is on the same line as the customer, and will safeguard the interests of the customer, not for the company to damage the interests of the customer, although the company's interests are also to be maintained.

Think more about the customer's ideas, so that you can better invest in them. Of course, trading at a loss is definitely not done.

Read more books, contact more customers, and be proficient.

Listen, ask what you didn't understand. Guide the topic when it doesn't make it clear to you. Must-know questions:

renovation budget; Favorite style; Favorite brands; What to expect from the renovation effect. Then there is the customer's information, such as: the community, the house type, the area, the floor, the orientation.

Of course, it is also necessary to understand what industry the customer is engaged in, income, and personal preferences.

Pick up the problems that customers care about, such as material quality, fashion trends, usage habits, etc.