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In response to the official media's recent revelation that "some online car-hailing platforms can reach 25% or even higher, and drivers and passengers have no idea about the percentage and calculation method of each order", Didi platform officially explained this matter today, saying that last year, Didi's online car-hailing drivers' income accounted for the total amount payable by passengers, and the rest was subsidized for passengers, and the operating costs of enterprises (technology research and development, servers, security guarantees, customer service, manpower, offline operations, etc.), as well as tax and payment fees, etc., are the net profit of the online ride-hailing business.
High commission is not a common phenomenon, and there are indeed some orders with a low proportion of drivers' income, such as drop-in orders; Among them, orders with a commission of more than 30% account for the total orders, although the proportion of orders in similar extreme cases is not high, but it does cause trouble to the driver and master, and it is easier to be spread, making everyone think that Didi's commission is higher than 30%.
In response to the questioning of the opacity of Didi's commission, Didi officials also announced the different pricing rules for its passenger and driver sides in the public statement, saying that it will continue to promote the openness and transparency of the platform's charging pricing, continue to solicit drivers' opinions and make public the progress.
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With the introduction of Didi's new policy, there has been a lot of uproar because of the problem of double licenses and commissions, and now many Didi drivers say that the platform commission is too high and they plan to "get out of the pit". It is understoodIn 2021, Didi's commission ratio is about 20%-30% of order revenue, while the average commission of Didi is about 27% in the "Research Report on Travel Platforms in China's First-tier Cities".
Although the platform commission is not more than 30% for the average value, in the past 2020 to the present, there are many orders with a commission much higher than 30%, and many car owners say that the Didi platform commission is too high and they can't make money at all, and some orders can't even earn back the fuel fee.
On May 26, 2021, the CEO of Didi online car-hailing issued a document stating that in the past 2020, more than 30% of the orders with commissions accounted for the annual bookings of mountain friends. Since the investigation, this ratio has dropped to Didi, and Didi officials said that the ratio will continue to decline until it is completely eliminated. In other words, in the future, the Didi platform will control the commission within 30%.
In the face of the problem of excessive commission, Didi officials have made a corresponding statement in response not long ago. According to the statement, the amount paid by the platform to the owner of the vehicle accounts for the amount due to the passenger. Some of the commissions will be used to subsidize the bridge passengers, and deduct the platform's own operating costs.
The profit obtained in the end is only accounted for.
According to its response, the driver's income per order is basically about 79% of the amount payable by the carry, but in fact, the income is slightly different. In this regard, the specific details should also consult the local Didi platform, after all, there are slight differences between regions.
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Didi is an online original price car platform, and many people will use this platform in their lives, but some time ago, Didi was also hotly discussed by netizens because the percentage of the commission was not transparent enough. On May 26, the CEO of Didi online car-hailing released an open letter, saying that in the future, he would report the income and proportion of each order to the masters on the bill, as well as how much Didi received, that is, the proportion of the entire commission would be completely disclosed. So what will the specific commission ratio be?
In the past, many drivers and masters expressed doubts about Didi's commission ratio, and many people also said why their commission ratio was so uncertain and not fixed. At that time, Didi also responded, saying that this was affected by many factors such as time, place, and road conditions.
In the past, some netizens broke out that Didi's commission ratio reached 30% at the highest time, and Didi has also actively investigated since May 7, and the proportion of orders with a commission higher than 30% has been reduced from price to price. And in the future, this number will still decline, that is, I think that the platform will take a maximum of 30% in the future.
Second, in this regard, many netizens said that if more than 30% of the random inspection orders appear, what should the driver do? Didi treatment. What will it be like?
In this regard, Didi said that the driver can contact customer service in time to solve the problem, and the platform will do its best to avoid such extreme situations.
The platform also said that if there is an order with more than 30% of the commission, once it appears again, it will take the initiative to refund the excess to the driver in full, so that the drivers can also take the order with confidence. As a leading enterprise, Didi dares to face up to the problem and launch practical and effective measures, which will definitely make him do better in the future.
3. Transparency of commissionsAs for the commission of platform intermediary companies, it has always been a topic that many users are concerned about. But the Didi platform has done a good example for them, and will transparently disclose the bill to the master, who can fully understand. What is the structure of the final share of each revenue paid by passengers?
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Didi's online ride-hailing revenue accounts for the total amount payable by passengers, and the rest is the net profit of the online ride-hailing business, which is the net profit of the online ride-hailing business, such as subsidies for passengers, business operating costs (technology research and development, servers, security assurance, customer service, manpower, offline operations, etc.), tax payment and payment fees, etc.
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The proportion of decline is very large, and the proportion of orders with a commission of more than 30% has been reduced, and the CEO of Didi online car-hailing also said that this interest rate will continue to decline in the coming days until it is completely eliminated.
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The current percentage of the commission has been reached. It can be seen that it has dropped a lot, and adjustments have been made.
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The percentage of commission has been reduced, and to a certain extent, the legitimate rights and interests of these drivers have been protected, and these drivers have also been paid higher wages than before.
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Didi's commission ranges from 20 percent to 30 per cent of 100 percent, and the cost varies from region to region.
Didi's actual income is: business expenses x80 yuan per order reward x80 additional fees x100 other expenses x80 (business expenses x100 yuan order rewards x80 additional fees x100 other expenses x80 ). Among them, the operating expenses include starting fees, kilometer fees, low-speed fees, over-kilometer fees, and night fees; Surcharges include tolls, highway tolls, and parking fees.
Take the starting order of 9 yuan (no reward, no surcharge) as an example: the calculation formula is 9x80 yuan. Similar to Didi's short-distance singles, it is indeed difficult to increase income, and it costs fuel to run without making money.
Comparison of various platforms:
1. After Didi Express deducts the management fee and commission, the remaining remuneration is the same as the fuel fee.
2. "When I fought with Uber, the subsidy was much less, intermittently. A ride-hailing driver said. Many drivers complained that Didi's orders were getting farther and farther away, and they were forcibly dispatched, sometimes they had to go four or five kilometers away to pick up people.
3. "In order to achieve the amount of tasks and get rewards, you have to drive for fifteen or sixteen hours a day, but you can only earn seven thousand or even four or five thousand a month after removing the cost of refueling and maintenance," a driver said.
4. In addition, the Didi platform's commission for drivers has only begun to increase, with a fixed commission of 20 per order, plus a single charge of yuan, as well as a management fee. And the cost of passenger taxis is also gradually**. In April this year, Didi announced that it would raise the starting price of the express train from 10 yuan to 13 yuan, ranging from yuan per kilometer, in addition to charging a time fee ranging from yuan per minute.
5. In this way, Didi's taxi fare is basically the same as that of taxis. During the morning and evening rush hour or during bad weather, it needs to be doubled, sometimes even by 5 or 6 times. "But the driver side does not increase the price, and it has nothing to do with us how many times the passenger multiplies. ”<
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Kissing, Didi's commission ratio is 30%, and Didi mainly uses private cars to join the model block grandson style for operation. Didi is neither out of the car nor out of the town, just a platform for information intermediaries. In the mode of private car franchise:
Private car friends who own a vehicle can register on the Didi platform, and after success, they can take orders through the Didi platform and run the taxi business. Didi uses mobile phone APP billing, how much money is earned in each order at a glance, and there is a general ledger for more simple chains and less money in a day, except for the fuel money and the driver's own expenses, which is the profit earned. But the driver knows that the amount displayed on Didi's mobile phone is the remaining amount after Didi takes a cut of the turnover, and the actual amount paid by the passenger is much larger than the money the driver receives.
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Hello, friend<>
The Didi commission ratio is related to different service types, regions and the level of the driver, and the specific proportion will be different. In general, Didi Chuxing's commission ratio is between 15% and 25%, of which the commission ratio of urban taxis and special cars is generally between 20% and 25%, and the commission ratio of express cars and hitchhikers is generally between 15% and 20%. It should be noted that the percentage of Didi Chuxing's commission is dynamically adjusted according to market demand and competition, and the specific proportion will be adjusted with changes in the market and competition.
At the same time, the commission ratio may also be different in different regions and different service types, which is subject to the official information announced by Didi Chuxing. In addition, Didi Chuxing will also reward and punish drivers based on factors such as their level and service quality, such as increasing the commission ratio, issuing points and subsidies, etc., to motivate drivers to improve service quality and user satisfaction.
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