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Simba is an Internet celebrity that many people are very familiar with, and he is also a famous anchor with goods on a certain platform, his popularity and the number of fans even exceed that of idol stars, as an anchor with goods, if you do not strictly control the quality of the goods you sell, it is easy to overturn, Simba and Simba's team frequently appear on the hot search, and the uproar is the fake bird's nest incident. <>
Some netizens exposed,The bird's nest purchased in the live broadcast room of Simba's team anchor is actually sugar water, and after opening, it is not as little as possible, and it looks very thin, and the content of bird's nest cannot even reach 10%.In fact, this is not the first time that Simba's team has overturned, and some netizens have only half a bottle of shampoo purchased in Simba's team, and a large number of products have quality problems. <>
In response to the bird's nest incident, Simba and his team also responded, and the bird's nest was sent for testingThe test report shows that the sialic acid content of bird's nest is less than 2%, which is lower than the corresponding standardThis bird's nest does have the suspicion of exaggerated publicity. <>
Even if Simba has shown his sincerity, he is also very sincere to apologize to the majority of netizens, I am afraid that consumers will not accept it easily, as an anchor with goods, netizens buy things in your live broadcast room, out of trust in you,However, you have not strictly controlled your own goods and sold counterfeit and shoddy products to consumers, which is undoubtedly an act that consumes consumer trust, If there are more incidents, I am afraid that few people in Simba's live broadcast room are willing to buy the products. Moreover, the response has been delayed for too long, almost exhausting the patience of consumers, and some people suspect that the reason why they did not respond is that Simba is looking for someone to do public relations, and wait until the incident subsides, and then clear himself of suspicion.
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Acceptably, he has to compensate everyone for the money and apologize to everyone, there is no need to hold Simba accountable, and we should not sell fakes to avoid punishment.
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Simba responded to the bird's nest incident, and most consumers accepted the solution he provided, after all, he made a feat of 1 to 3, and his attitude of admitting his mistake was also very sincere, so he accepted it.
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I think consumers can accept that, first of all, Simba's attitude is very sincere, and the incident will be announced as soon as possible, and secondly, Simba's team bears the responsibility of returning one and paying three.
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With the advent of short **, a large number of Internet celebrities have been created, these Internet celebrities will bring goods live broadcasts in live broadcasts, some are their own, and some are manufacturers who negotiate with those Internet celebrities, and let those Internet celebrities help them bring goods. But Internet celebrities should also keep their eyes open when bringing goods, otherwise they will be the ones who will suffer. For example:
Internet celebrity Simba once suffered a loss in this regard, and his interests were seriously damaged.
Let's talk about Simba first In 1990, Simba was born in an ordinary peasant family in Heilongjiang Province, because of his poor family background, Simba had an entrepreneurial mind when he was a child, and he started a small business to subsidize his family. Later, Simba's live broadcast with goods became more and more popular online, and Simba also became a little famous on the Internet, and won some social awards with this.
Simba has set many records in bringing goods, and even set his own company, but after so many years of live broadcasting, Simba has a lot of negative news on him.
At the beginning of the bird's nest incident in 2020, Wang Hai posted that the main finished product of the bird's nest sold by Simba was sugar water, and then, Simba responded on November 16, saying that there was no problem with the bird's nest, and opened the bird's nest on the spot to confirm the solid content. Moreover, Simba said on the spot that he would go through the legal process to set the record straight. On November 27 of the same year, Simba issued a long apology for the fake bird's nest incident.
In the following period of time, Simba's live broadcast room was exposed to the news of telecom fraud, which brought a lot of blows to Simba's career.
Judging from the final ruling of the bird's nest incident, Simba's victory from the final judgment shows that the bird's nest brand deliberately misled the Simba team to make false publicity, but the arbitration result is only the bird's nest brand and the Simba team, not the Simba team and consumers. However, this ruling also confirms the fact that Simba sells fake goods, and for consumers, consumers recognize Simba rather than the bird's nest brand, so although Simba won the lawsuit, it cannot be absolved of Simba's responsibility for selling fake goods.
Moreover, according to the laws of our country, Simba cannot shirk responsibility for selling fake goods. This also gives a warning to all anchors with goods: the selection of goods must be rigorous.
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Although Simba won the lawsuit, Simba had a direct cause for the bird's nest incident, so Simba still can't be forgiven.
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This matter was originally the responsibility of both parties, but because Simba sold it in the live broadcast, it made many people have some misunderstandings. And it is not that he won the lawsuit, because in the end, it was the factory and him who shared the responsibility.
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I think that in this matter, in addition to Simba's responsibility, the online platform is also responsible, and the manufacturer is also responsible, so they should all be responsible for this matter, and they should also make corresponding compensation.
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1. In these cases, it is true that the bird's nest merchants have deceived consumers, and I think Simba's practice is also to save his reputation, which is his own right.
After Simba's "bird's nest incident" was exposed, everyone would first blame Simba, because Simba used his personal reputation to sell all the bird's nests to consumers, so Simba must pay the main responsibility to consumers. Simba claimed that he was deceived by the bird's nest manufacturer, and he also went through legal channels to protect his rights and interests, and also let consumers see the truth behind the "bird's nest incident", so that Simba could save his reputation and continue to sell goods through live broadcasts.
Second, although the final result we saw was that Simba won the lawsuit, we have to admit that Simba has problems in the process of selecting products, which is also an unshirkable responsibility.
Although Simba did suffer in this incident, he also made a high profit in it. Therefore, when he sells goods to consumers, he should do a good job of quality control, if such incidents happen again and again, then it can only be explained that it is Simba's own problem. A live streaming platform relies on the power of one person to sell goods, then this person must be responsible for all products, because you are the beneficiary of all events, and the risk and benefit must be reciprocal.
3. This incident makes us see on the surface that it is the responsibility of the bird's nest merchants, but in fact, we see the hidden dangers behind the live streaming, and how many of them have been deceived inside.
There are still many live broadcast platforms that are constantly promoting and bringing goods, and we don't know if this anchor knows whether this product has quality problems. I don't know if the live broadcast platform has conducted a basic review of this product, but in the end, all these products are presented in front of people. Many consumers find problems after purchasing goods, but it is basically impossible for them to return or exchange goods, because merchants will find all kinds of excuses to shirk, which is also a major disadvantage of many live broadcast platforms.
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I think even if Simba wins the lawsuit, he won't be able to save his reputation, Now everyone still thinks that Simba's character is problematic, and many people don't believe in this final ruling, after all, it took so long to win the lawsuit, and we don't know what happened during this period, but the most important thing is that everyone no longer minds and pays attention to this result, as long as Simba is mentioned, everyone will think that he is a bad artist, so no matter how Simba whitewashes himself, it will be useless, and Simba will never return to the glory days of the past.
Presumably everyone must have a certain understanding of the Simba bird's nest incident, Simba's career is also going downhill because of the bird's nest incident, Simba's era is a familiar anchor with goods, at that time it was all the rage, but because of the suspected sale of fake bird's nest and was forced to suspend the live broadcast of goods, after such a long time Simba is burdened with the title of selling fake bird's nest, and I haven't seen Simba live broadcast for a long time, Simba returned to everyone's field of vision again but there is no previous heat, Simba's comeback was not only boycotted by everyone, but also complained by many people, so Simba decided to get up from ** fall and ** to prove that he was not suspected of selling fake bird's nest.
Simba won the case but lost his reputation
Now that so much time has passed, although Simba's fake bird's nest case has been won, but Simba's reputation has also been seriously hit because of this incident, and now Simba's career can almost be described as ruined, although Simba said that he won the lawsuit and received a high amount of compensation, but the lost reputation can not be recovered, and now everyone no longer minds whether Simba's fake bird's nest is true or false, because everyone no longer pays attention to and trusts Simba.
It's hard for Simba to get back into the spotlight
Simba's high-profile comeback still didn't bring good results, after all, Simba's fake bird's nest incident was too big, and after so much time, it was difficult for Simba to return to everyone's attention, and he could never return to his original glorious career.
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I don't think this verdict is particularly reasonable, because he is a very big anchor with goods, and he has counterfeit and shoddy products when he sells products, which harms the legitimate rights and interests of consumers.
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I think the law is always on the side of justice, and Simba didn't do anything wrong in this matter, so he deserved to win the lawsuit.
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It is very unrecognized, because a lot of bird's nests are clear water, and Simba must know it, so it is not forgiven, and it is very bad.
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Simba is so crazy that he offends people, he can only buy bird's nest drinks so cheaply, the people who buy them are too stupid, will the seller lose money to sell them? also sue others, for fear that others will not know that you are stupid.
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I think it's a thing. There has to be a very fair and just outcome, so since there is such a result, we should respect it.
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Friends all felt that although the bird's nest incident, Simba won the lawsuit. However, because the lawyer found a good help for him to appeal, it does not mean that the products he sold are not counterfeit and shoddy. Because his reputation has collapsed, there will be no one to support him anymore.
Especially for Internet celebrities like them, popularity is very important, if there is no popularity, no one will come to buy things in his live broadcast room. So it's still quite infuriating for him to ruin the popularity of passers-by like this
Although he won the case in court, he failed in the hearts of the people. So this is not a successful crisis PR. He thought that with this lawsuit he deserved in court, everyone would believe that he was not selling fakes.
But so many people broke the news about his bird's nest problem, and everyone believed in the real experience of other consumers even more. And not to believe some of the things he said there. <>
And he refused to repent after he was disgusted with the problem, and even went to sue the whistleblower, which really surprised consumers. Although he was able to manage the judicial operations of some lawyers, he would not lose the case. But it left a bad impression in people's minds.
People felt that he was a man who was not very creditworthy. So you don't want to buy anything from him. <>
As a streamer, word-of-mouth and popularity are very important. If their reputation and image among some people are very bad. No one will come to their live broadcast room to buy something.
So he can't continue to bring goods in the live broadcast room. As long as he can't continue to bring goods in the live broadcast room, he won't be able to have the previous income. So it is estimated that Simba will have to do other work in the future.
In the past, many people still believed in him, because many people believed that he was the son of a farmer and came from an ordinary family, so he should not harm ordinary people. But now everyone doesn't have that impression of him anymore. Everyone thinks he is an anchor who sells fakes, but refuses to repent.
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Although he won the lawsuit, he also lost the hearts of the people. Because everyone can see that Simba plays a role in the whole thing, and he may not have any repentance, so few people should buy it in the future.
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I think this kind of verdict is really bad, Simba has indeed done a lot of wrong things, and he can still win the case now, which is really not simple.
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I don't have any opinion because I don't think it's that simple, but now that Simba has won the case, there's nothing we can do.
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I don't buy it because I think it's very speechless. It also makes people feel unforgivable.
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We believe that everyone knows about the sale of fake bird's nest in Simba's live broadcast room, which makes us very speechless. Because of Simba, he is also an Internet celebrity that we believe in very much. At that time, Simba said that he tried his best to get a discount for fans to buy bird's nest, but after the fans bought it, they found out that this bird's nest was fake.
This time, Simba sold a total of 57,820 orders, and then the total amount of sales was 15495760, and a total of 61983040 yuan needed to be compensated. It can be said that this time someone found out, and people who often eat bird's nest, in fact, everyone knows that real and fake bird's nest can be seen at a glance. Simba didn't admit that he was selling fake bird's nest at the beginning, and his behavior made many fans who liked him gradually stop liking him.
I don't think it's possible to say that you can sell fake products now that you have more fans, but when people first started to like Simba, it was because of his integrity. But he has done such a thing now, and I believe that no one will dare to buy anything from him in the future, anyway, I think that as a public figure, but with such a stain, it is difficult for anyone to believe that he will like him again.
In fact, I think there are a lot of Internet celebrities, after they have more fans, they gradually forget how they have so many fans in the first place, and gradually don't know what they are doing for money. Anyway, I don't think such a person deserves our sympathy, he has already made a lot of money, and now he is doing such a thing for money, which makes many fans feel unbelievable.
In fact, Simba's incident, I think it is still a very typical social case. During the live broadcast, I think the damage caused is very large, after all, the amount of money involved is very large. As for the incident of sugar water bird's nest that he endorsed. >>>More
Simba responded that the bird's nest is sugar water, saying that it contains bird's nest acid, but in fact, the bird's nest acid contained in this bird's nest contains only 10,000 bird's nest acid, and the protein content of this bird's nest is zero, which does not meet the standard of "the protein content in bird's nest is about 30%-50%" in the quality regulations of various grades of bird's nest. Therefore, it is not necessarily bird's nest that contains bird's nest acid.
It doesn't count. What they say about fake one-dollar compensation is just a kind of comfort in words. When something really happens, they only think about how to avoid it, rather than solve it head-on.
Because although he sells goods, he is not a producer after all, and to be honest, he is actually a victim, so he will naturally go to the manufacturer to explain the law, instead of losing money himself.
After Simba had a problem with the product, he did an in-depth restoration and sampling test of the product. and admitted that this bird's nest was exaggerated when it was promoted in the live broadcast room. And his company also said that it would bear the consequences, but some netizens thought that some authoritative ** named Simba to take the initiative to apologize to customers.