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1. Combination of overall and detail.
Understanding the overall structure of e-commerce, a complete e-commerce transaction system must involve business models, payments, logistics and distribution. But it is impossible to learn all these aspects in a short period of time, and it is necessary to highlight the key points, and the focus is on the business model. To understand the e-commerce model, it is necessary to have a deep understanding of traditional commerce.
To understand traditional business, you can't do it without practical experience and a lot of extracurricular reading.
2. Empirical observation method.
There is no immutable business model, which requires frequent online viewing, observing the new companies that are constantly appearing around you, and asking yourself how this ** is profitable? What is the user base? Now that the Internet is so convenient, it should be easy to get such information.
3. Practical participation.
It's useless to just talk about it and not practice. To participate, such as visiting online bookstores, participating in forums and discussions, building your own personal homepage, applying for blog space, searching for online information, participating in online auctions, etc., you can experience the impact of the Internet on traditional business, study, and life.
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An introduction to e-commerce for beginners. And how did you go from a novice to an ecommerce expert? E-commerce offers many opportunities for marketing professionals.
If you want to make the most of these opportunities, you must first learn eCommerce. In this guide, I'll walk you through the best way to learn about e-commerce – regardless of your degree. What is E-commerce?
E-commerce is the process of buying and selling physical goods (or virtual items) through digital sales channels. In traditional commerce, businesses offer their products in brick-and-mortar stores, often referred to as brick-and-mortar stores. Customers take a closer look at the store, check the products they are interested in and eventually purchase the items.
E-commerce works in a similar way. E-commerce companies are not in a physical store, but on a ** listing their products. The ** can be their own **, or it can be **, JD.com and other third parties**.
The customer browses the catalog, adds items to their virtual shopping cart, and completes the purchase by paying for it. How to Learn Ecommerce These are a few steps to learn eCommerce from scratch.
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The employment prospects of e-commerce in China are relatively ideal. In recent years, with the rapid growth of global e-commerce, China's e-commerce has also developed rapidly, making e-commerce talents in serious shortage. As the number of Internet users is increasing at a rate of 100% every year, the talent gap in the industry is quite alarming, and it is estimated that China will need about 2 million e-commerce professionals in the next 10 years.
The job prospects for e-commerce are relatively good. Judging from the practice of social survey, the vast majority of enterprises, mostly small and medium-sized enterprises, have successively entered the ranks of e-commerce, using the combination of traditional economy and network economy for production and operation, according to this phenomenon, it shows that small and medium-sized enterprises are in urgent need of e-commerce talents to enter the ranks of e-commerce.
E-commerce is a new interdisciplinary discipline integrating computer science, marketing, management, economics, law and modern logistics. With the vigorous development of the Internet economy, the employment prospects of e-commerce are broad. Graduates of this major can enter various enterprises, institutions or departments, engaged in e-commerce operation management and product design, e-commerce intelligent marketing, mobile Internet application development, design and program development, business data analysis, Internet finance, cross-border e-commerce, etc.
The main employment units include Internet companies, ** departments, telecommunications companies, financial enterprises, foreign trade enterprises, education and training institutions, etc. In general, there are two main categories of e-commerce professional employment: one is engaged in Internet-related information technology work, with a higher salary level; One is engaged in Internet-related marketing work, and the salary is closely related to performance.
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You can read books and take online classes for self-study, if possible, it is recommended to register for classes and strive for internships in related enterprises.
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The development of Internet IT has been very good in recent years, such as computers, computers, programming, development, design, etc.
1. The computer industry is in high demand, the job is easy to find, and the salary and working environment are also good.
2. The work of the computer industry is relatively close to the social contact and keeps up with the trend, so the knowledge and thinking will be more open, which is also conducive to their own development in the future.
3. Learning computers is relatively fast, and learning is not very difficult.
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E-commerce Major Courses:
1. Fundamentals of Computer Applications
It mainly introduces several parts such as basic computer knowledge, common operating systems, office software applications, multi-** and networks.
2. "Introduction to E-commerce".
The main manuscript describes the basic theory, basic knowledge, basic technology, basic application and regulations of e-commerce.
3. "C Language Programming", which mainly describes the basic grammar of C, operators and tables, pointers, structures and unions, documents, etc.
4. Computer Networks
The course content is the basic knowledge of computer network, network architecture, network management, network application and new network technology.
5. Principles and Applications of Databases
It mainly introduces the basic concepts, basic theories, basic technologies, and application skills of databases.
6. "Introduction to Logistics", which mainly describes the knowledge of modern logistics foundation, basic logistics functions, logistics mode and so on.
7. "Marketing", the study of the process and objective regularity of marketing activities with products, pricing, location, and ** as the main content implemented by enterprises in a specific marketing environment to meet the actual and potential needs of consumers.
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E-commerce mainly studies web design, e-commerce planning, and online marketing. The higher vocational college level is mainly to cultivate: with the basic knowledge, basic theory, basic skills and professional knowledge necessary for advanced application-oriented talents in e-commerce, professional skills, and professional qualifications such as English, computer grade certificate, assistant marketer and other professional qualifications upon graduation.
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E-commerce mainly learns design and procedures, SEO optimization and operation, network marketing, network product planning, personal network entrepreneurship and bank card research and development, enterprise informatization, etc., and the learning content of e-commerce mainly revolves around the two aspects of "electronics" and "business", and there are many things to learn.
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1. What is e-commerce?
E-commerce refers to business activities centered on commodity exchange by means of information network technology; It can also be understood as the activities of trading activities and related services in the form of electronic transactions on the Internet, enterprise intranet and value-added network, which is the electronic, networked and informatization of all aspects of traditional business activities; Business activities using the Internet as a medium fall under the category of e-commerce.
In fact, to put it simply, all buying and selling activities through the Internet can be called e-commerce.
With the development of today's social groups, the development of e-commerce has broadened the scope of new fields. The way of using self-leading platform to implant product advertisements or live broadcast sales is becoming more and more popular among users.
So when we discuss what e-commerce is, we must broaden our horizons, rather than just referring to metaphysical things.
2. What do you study in e-commerce?
Let's mainly explain what is the main learning of e-commerce at the higher vocational and college levels?
The higher vocational college level is mainly to cultivate: with the basic knowledge, basic theory, basic skills and professional knowledge necessary for advanced application-oriented talents in e-commerce, professional skills, and obtain English, computer grade certificates, assistant e-commerce engineers, assistant marketers and other professional qualification certificates when they graduate. Able to engage in web design, e-commerce planning, network marketing, marketing and other related work in various enterprises, party and government organs, trading companies and various financial institutions, and can also be competent for work including computer applications and network applications.
Generally speaking, the duration of the junior college is three years, but the study in the school is actually only 5 semesters, because in the 6th semester, students need to carry out the corresponding internship and complete the corresponding work of e-commerce according to the knowledge they have learned. Therefore, the study time of junior college students will be slightly tight.
In addition to the above-mentioned course knowledge, some elective courses will be carried out, which will complement the study of professional courses.
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E-commerce is a comprehensive discipline, not only to learn computer-related technology, but also to learn professional basic knowledge, but also to learn business-related courses.
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E-commerce is a complex discipline that involves a wide range of knowledge, but it is not complicated for complex professional technology. The main thing is to see how the application technology is mastered or how it is better applied. Therefore, girls have certain advantages in studying e-commerce, most of them are more careful, and their thinking is more emotional, so they are very advantageous in terms of learning and employment.
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Systematic marketing theory, basic HTML language, database design ideas, first-class processing, data analysis ability to the e-commerce market cognition.
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E-commerce is a new interdisciplinary discipline integrating computer science, marketing, management, law and modern logistics. Cultivate the basic theories and basic knowledge of computer information technology, marketing, international logistics, economics, management, law and modern logistics, and have the ability to use the network to carry out business activities and the ability to use computer information technology and modern logistics methods to improve enterprise management methods and improve the ability of enterprise management level of innovative compound e-commerce senior professionals.
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If e-commerce graduates want to improve their employability, they also need to have the following knowledge:
1 is the mode of operation. Different e-commerce platforms tend to have different operating models. Different modes of operation are usually for different operating scenarios.
Mastering and analyzing these patterns is important to improve work ability. At the end of the day, the core of the operating model is the resource integration model. Different resource integration models have different channels and effects.
The operating model should be formulated according to the characteristics of the specific industry.
2: Large-scale e-commerce platform. To learn e-commerce, you can start with large e-commerce platforms, understand the market positioning, user positioning and product positioning of different platforms, and analyze in detail the differences in user experience brought about by different positioning.
The current concept of e-commerce has been greatly enriched, and the construction of user system has been significantly expanded, including expanding the application boundary of the platform from multiple dimensions such as consumption system, financial system, and education system.
3: Use of relevant technical tools. Currently, the e-commerce sector is also placing a lot of emphasis on the use of tools. For example, data analysis is of great significance to e-commerce operations, so it is of great practical significance to master the use of data analysis tools.
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To learn e-commerce, this major does not have high requirements for the configuration of computers, and computers with Internet access can meet the needs of learning. Therefore, you can feel free to buy according to your preferences and financial situation.
E-commerce is a direct product of the development of the Internet and a new development direction for the application of network technology. The openness, globality, low cost, and high efficiency of the Internet itself have also become the intrinsic characteristics of e-commerce, and have greatly surpassed the value of e-commerce as a new form.
It will not only change the production, operation, and management activities of the enterprises themselves, but will also affect the economic operation and structure of the entire society. The "electronic" technology platform based on the Internet provides an incomparably wide development space for traditional business activities, and its outstanding superiority is simply incomparable with traditional media means.
Industry prospects: In Q1 2017, the number of online shopping users in China has exceeded 100 million. And online shopping is constantly penetrating from the PC to the mobile terminal. >>>More
There are several main factors:
1. Unbalanced development of industries and regions. >>>More
E-commerce can be divided into different types according to different business models or business methods, as follows: >>>More
The chain management extends from the inside of the enterprise to the upstream and downstream customers outside the enterprise, and provides EERP, ECRM, ESRM and EOA application systems (some functions support offline applications), forming a full chain management system. >>>More
There are some gaps between the theory and actual employment of this major, but generally speaking, it is very easy to learn E-commerce major is very good, mainly learn computer science and technology related professional knowledge, learn the production of web pages, learn operations research, marketing, economic management, law and other related professional knowledge and basic skills, as long as you have a certain knowledge of computer science and basic knowledge, tenacious struggle, hard work, you will be able to learn e-commerce major. In the era of rapid social and economic development, China has also entered the era of e-commerce. There are many people engaged in e-commerce related work, the employment threshold for this job is relatively low, the quality of employment is not too high, the demand for professionals is very large, as long as you have a certain cultural and scientific knowledge, you can master its knowledge core and professional core. >>>More