What does e commerce mainly do? What e commerce is all about

E-commerce is mainly a business activity centered on commodity exchange by means of information network technology; It can also be understood as the activities of trading activities and related services in the form of electronic transactions on the Internet, intranet and value-added network, which is the electronic, networked and informatization of all aspects of traditional business activities.

With the rapid development of e-commerce, it not only includes the main connotation of shopping, but also includes ancillary services such as logistics and distribution. E-commerce includes electronic currency exchange, chain management, electronic marketplaces, network marketing, transaction processing, electronic data interchange, inventory management, and automatic data collection systems. In this process, information technology is utilized including:

Internet, extranet, e-mail, databases, e-directories and mobile**.

To put it bluntly, e-commerce is a business activity centered on commodity exchange by means of information network technology, but unlike traditional sales channels, in addition to the need to understand the different rules of each platform carrier, you also need to understand the knowledge and operational skills on the Internet, such as the principle of computer network, introduction to e-commerce, network marketing practice, e-commerce promotion, e-commerce customer service, e-commerce construction and maintenance, and even web page color matching, web design, data structure

Large corporations have COOs, such as Jobs' successor Tim Cook, who was once COO. Large e-commerce enterprises, the operation can be divided into many levels, to do things at different levels, the general e-commerce operation, is the core of a complete e-commerce team, is the operator or management role, he needs to control the whole situation, such as the operation of a Tmall store, the initial development of the team may be 3-5 people, the operation is only one, you are the role of the store manager, the daily operation of the store must be managed, when to purchase, when to do **, those products to do the violence, how to promote the store or products, Budgeting and execution, management and coordination of team members and roles. The total performance of this store is directly linked to you.

If it is a large store with a relatively large sales scale, the store manager can have multiple operations under it, you can divide several operations according to product categories, channels, styles, etc., so that they can manage horizontally, and you can also distinguish them according to the functions of purchase, sales, and promotion.

If you have multiple stores for one brand, or multiple brands for a company or products from different industries, you can let them lead different teams to develop.

Operational promotion is mainly based on performance evaluation, and if it is managed by sub-function, corresponding KPI indicators are required. It depends on the company's own situation.

E-commerce is mainly engaged in online ** work and pure work.

E-commerce job description:

E-commerce is mainly engaged in online work. With the rapid development of Internet technology, more and more commodity transactions have shifted to the form of online ordering and home delivery, so the e-commerce major came into being, specializing in training technical talents engaged in this work.

Employment direction of e-commerce major:

1.Online Commerce**.

In a wide range of commercial activities around the world, in the open network environment of the Internet, based on the browser and server application mode, buyers and sellers do not meet each other to carry out various business activities, to achieve consumers' online shopping, online transactions between merchants and electronic payment, as well as a variety of business activities, transaction activities, financial activities and related comprehensive service activities of a new business operation model.

2.E-commerce platforms.

The development of e-commerce requires a network platform, some directly with the help of third-party e-commerce platforms, and some independently build a business platform. To do e-commerce, you need to have a dedicated web page artist, network maintenance personnel and developers to build a website to sell goods. E-commerce platforms now have three business models: B2B, B2C, and C2C.