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For friends who open a clothing store, if the store wants to prosper in business, then it is the key to placing goods, because the sales of clothing stores now not only need the efforts of the shopping guide, but also need to go throughDisplays in clothing storesTo highlight the characteristics of the clothing, I will introduce it belowDisplays in clothing storesThe requirements and how to put the goods in the clothing store are more reasonable.
1. Display requirements for clothing stores.
1. In order to make the whole store look more harmonious, whether it is presented on the front or hung on the side, it is usually displayed according to the left shallow and right deep, because this is suitable for most people to look at things from left to right.
2. Clothes and pants should be presented together. For example, clothes are hung on the walls around them, and many shops like to put clothes on top and pants on the bottom, thinking that this is logical, but it is not. The alternation of clothes and pants can enhance the beauty of the garment.
The shopkeeper can try it, such a combination is not only beautiful, but also can enhance the grade of the store.
3. Display the wall, not the more colors the better, some businesses like to classify the same color of clothing, in fact, this does not play a role in promotion. It is important to place the colors in groups. Shopkeepers may wish to use red, white and blue as the main colors on the same wall, echoing each other, which is not only beautiful, but also neat.
In order to make the color appear more neat and organized, you can use some placement techniques such as contrasting and crossing, and the effect will be more obvious.
Second, how to put the goods in the clothing store is more reasonable.
1. Neat and standardized.
The clothing store should initially ensure that it is neat, the store should be clean and tidy, the clothing shelves should be free of dust, the clothing should be placed and hung smoothly, and the light should be bright, which can provide consumers with a comfortable shopping environment.
2. Reasonable and harmonious.
The road planning of the store should be realistic to the actual situation, the display of shelves and other props should be in line with the shopping habits and ergonomics of consumers, and the distinction of clothing areas should be consistent with the promotion and marketing strategy of the brand. In addition, it is necessary to ensure that the clothing display has a sense of rhythm and color coordination, and the overall style of the store and outside echoes.
3. Fashionable and unique.
The clothing display of the clothing store should have a sense of fashion, so that consumers can clearly know the main products and colors from the placement of the store, and obtain fashion information. In addition, clothing placement should become a unique brand culture of the clothing store itself, so that the entire store has its own unique style from the planning of the window, the display of clothing, and the style of display.
Summary: That's all I have to say aboutDisplays in clothing storesAll the content of the requirements and how to put the goods in the clothing store more reasonable, I hope it can help you! Excellent display design can stand out in many stores to attract the attention of customers, so as to gain a larger customer base.
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As a display artist, you must understand the basic principles of display, display application, window design, lighting design, store planning and design, etc.
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Clothing display is a branch of commodity display.
It mainly refers to the display design of clothing stores and windows, in order to enhance the brand image, attract customers and increase sales.
To do a good job in clothing display, you need to have:
Apparel store planning capabilities;
the ability of color coordination in the store;
Lighting configuration capacity of the store;
the ability to match clothing;
the ability to understand and use clothing display equipment;
costume display skills;
Creative ability of clothing display themes;
Ability to analyze, evaluate and manage displays;
Display team management and display system setting capabilities, etc.
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What you need to know for a job in a display job.
1. Understand the clothing retail market.
2. Know how to match the color and style of clothing.
3. Personal taste for clothing.
4. Have a certain ability of store planning and window design.
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Today, Yi Qianxue brings you some details of the clothing display:
1. Shop window. The window of the store is always the first thing the customer sees. A good-looking window will attract customers to come closer and stop, and a beautiful window will attract customers to enter the store. The difference is to see if the details of the window are in place.
2. Nakajima. When customers are attracted to the store, the first thing they see is our Nakajima area. In Nakajima, we usually set up VP (Highlight Display) or PP (Highlight Display) to entice customers to choose clothes, and the details are also very important.
3. Stacking. In our middle island area, the most commonly used are the three display techniques of stacking, side hanging, and front hanging. Let's start with the details that customers will notice in the stacking.
4. Sidehang. Our common side hanging is not only one of the most commonly used display methods on the island, but also on the wall.
5. Hanging. Because it takes up too much space, the proportion of it appears is small. But the advantage of hanging is that it allows customers to have a more comprehensive understanding of the product.
6. Fitting room.
After the customer enters the store, passes by the middle island and the wall, finds the clothes they like, and tries them on. At this time, the details of the fitting room often determine the probability of making an order.
7. Cashier.
When a customer chooses a favorite style and intends to buy it. The cashier becomes the last display space that customers come into contact with, and it is the last link in the details.
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Hello, could you please explain the problem more clearly?