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1. Whether you can open a fruit store well depends on the location.
Whether the fruit store industry can be done, not to see how others do, each person chooses a different store site, the effect of opening is not the same, the influence of fruit stores on each other is very small, only when serving customers in the same area, competition will be formed, and if the distance is too far, the eight poles can not be hit, will not affect each other, all is not the industry or upstream and downstream will affect the opening of fruit stores, a fruit store can not represent the fruit store industry, ten fruit stores and 100 fruit stores can not represent the entire fruit store industry. Whether the fruit store industry can be done, not to see how others do, each person chooses a different store site, the effect of opening is not the same, the influence of fruit stores on each other is very small, only when serving customers in the same area, competition will be formed, and if the distance is too far, the eight poles can not be hit, will not affect each other, all is not the industry or upstream and downstream will affect the opening of fruit stores, a fruit store can not represent the fruit store industry, ten fruit stores and 100 fruit stores can not represent the entire fruit store industry.
2. To open a fruit shop, you need to learn and prepare.
To open a fruit store, you need to consider site selection, freshness and loss control, but not only these, there are many other things to know, such as how to display, how to do a good job in event marketing, how to expand online sales channels, how to distribute goods, how to price, how to do product layering, etc., in fact, many of the above content is from the beginning of taking the goods, on the overall prediction and planning, an offline, take the goods, product stratification, pricing, whether activities are needed, with the display and so on.
3. It is not easy to open a fruit store, so you should make more summaries.
Therefore, opening a fruit store is not an industry that makes quick money, fruit stores should be raised, and early experience should be accumulated, it can be said that opening a fruit store is an industry that makes slow money, and it is necessary to prepare more before opening a fruit store, and continue to practice and summarize experience after opening a fruit store, only after a certain period of time, can you slowly earn back the cost. More experience sharing of opening a fruit store, a search function under the circle of friends, a morning reading class in a fruit store, welcome to enter the circle and communicate with peers who open a fruit store. Therefore, opening a fruit store is not an industry that makes quick money, fruit stores should be raised, and early experience should be accumulated, it can be said that opening a fruit store is an industry that makes slow money, and it is necessary to prepare more before opening a fruit store, and continue to practice and summarize experience after opening a fruit store, only after a certain period of time, can you slowly earn back the cost.
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1. Finely manage the taste of fruits.
The quality of the fruits sold in the fruit store should be fresh, and the fruits with poor quality should be discounted in time, and the fruits with good quality and taste should be sold in fruit bowls. When picking up the goods, at the same time, pay attention to the weather conditions in the production area and adjust the stock in time. In order to reduce loss, many fruit stores place orders on demand, in fact, there are some single products that need to be stocked frequently:
Durian, honeydew melon, pineapple. Join the circle of fruit shop owners, search the function under the circle of friends, and search the circle of fruit shops.
2. Pay more attention to the details of business.
The main products are hot-selling products and profitable products, which can improve the gross profit of the fruit store, and the products that are mainly promoted are more than 50% of the gross profit of the main product. When it comes to holidays, the gift box will be particularly popular, and the gift box should be divided into two kinds, one is a single fruit gift box, and the other is a gift box with a variety of fruits. There are many gift boxes on the market, and the good-looking ones usually look for them more, so as not to get temporary cramming during the festival.
3. Look more at how to reduce losses.
Some fruits taste bad, not its season, customers buy only not come, and there are many varieties of fruits, a lot of fruits will be eaten by a few people, the store will not be fresh for a long time, the final result is the garbage can, the loss is great. For example, the peach should be prevented from becoming soft, refrigerated or in a cool place, the peach is easy to rot, if it is not easy to sell, you can choose nectarine, the nectarine is stored for a long time, sweet and crisp, soft will not be bad, sweeter. The peaches at room temperature can not be put for a few days, it is not suitable to be refrigerated all the time, and it is best to sell quickly.
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1. Look at the fruits to see the freshness.
The fruit industry pays attention to freshness, so how to do it, there are tail goods and goods damage, these two indicators directly affect the profit of fruits, so if these two indicators are well controlled, this business is still okay. Open a fruit shop owner's introductory learning and communication circle, search the function under the circle of friends, and search for the fruit store's morning reading class. The circle is constantly gathering fruit shop owners to join, it is not easy to open a store, and I am grateful to have a group of mentors and friends!
If the popularity of the fruit store is insufficient, the fruit cannot be sold for a long time, the fruit is not circulated, and it will bring loss every day, for the cost of the fruit, the fruit will be sold as soon as possible, and the fruit store will also greatly reduce the price, which can reduce a lot of losses.
2. Do a good job of positioning the single products in the store.
In June, the wholesale price of domestic pineapples was more than 2 yuan, but the retail price of supermarkets was generally more than 6 yuan, and the gross profit was very considerable. The goods other than drainage and profit items can basically be summarized as conventional items, and the gross profit of conventional items is 35-50%.
3. When you are not satisfied, think more about what went wrong.
Small shops must find their own breakthroughs, otherwise they really can't do big stores, they must insist on selling good goods, they can not make money, but they must sell good goods, and it is good to sell business. The profit of the newly opened fruit store is low, and even has been losing, so just pay attention to a data, that is, the order volume, the order is so popular to keep it, don't look at the other data, just stare at the order volume, use any method, don't think about how much profit, don't make money, as long as it's not too bad, it will get better and better.
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It's good to open a fruit shop, but here's how to run a good business
Fruit store business rule one: first-in, first-out, fresh products "first-in, first-out" principle I believe that every fruit boss knows, but it is not simple to do, the old goods are unsalable, and the fresh goods are easier to sell, resulting in the rot and deterioration of advanced goods, here are two solutions for you: 1. Packaging of obsolete goods with boxes and plastic wrap to package old goods, weigh them at low prices, and inform customers that this product is not damaged but the time is not as fresh as today, so**low price**, First, it can attract customers who want to buy at a low price and avoid unsalable goods; Second, it can also leave a good impression on customers, let others know that our store's products will not be shoddy, and the store impression score will increase.
2. Spoiled goods can be discarded directly to deal with deteriorated goods or goods that are about to deteriorate, do not feel sorry for the cost, do a fruit shop, give people the feeling that they must be "fresh", discard a part of the spoiled goods will make the entire store shelf goods look more beautiful, and will not cause customers to think that the goods in the store are not fresh because of the small insects caused by too old goods.
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1. Unsalable fruits are sold.
If you can't sell the fruit in the store, the freshness has decreased, then you have to discount **, and sell the fruit as soon as possible through event marketing. If it continues to be sold, the stacked inventory has been depleting, and the cost of the fruit is lost.
There will be several fruits sold in fruit stores, the same kind of fruit, with the market or bad will often adjust ** is very normal, which is also the reason why fruit stores do graded sales, do not distinguish pricing, there are high and low ** sales, then it will increase the loss. Gather more fruit shop owners to share fruit store information resources, join the shopkeepers' circle, search the function under the circle of friends, and search the fruit shop circle.
2. Some fruits can be packed and sold.
They should be diligent in purchasing and diligent, minimize the gap between the purchase volume and the sales volume, and fast in and out to minimize the loss. In the fruit stores in the south, the display method of small packages is very common, such as Baiguo Yuan, Xianfeng fruit, etc., while in the north, many fruit stores are accustomed to using the way of stacking the store, mainly selling in bulk. More fruit store resource sharing, search function under the circle of friends, search fruit shop circle.
3. Good service and quality can retain customers.
The way to open a fruit shop is almost the same, first of all, the quality is good, the taste is delicious, and the freshness is fresh, so that there will be more repeat customers. The fruit store does not say that the higher the quality, the better, the better the service, there is a degree of problem, the higher the quality, the higher the cost of the fruit store, the higher the consumption of the customer.
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6 tips for opening a fruit shop.
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The key to opening a fruit store is to control the loss well, reduce the loss, it is possible to make the profit of the fruit store more objective, and the loss can be reduced as much as you can earn, so you must pay attention to controlling the loss when opening a fruit store.
When the fruit is purchased, it is generally early in the morning to go to the wholesale market to get the goods, and now the fruit store is to get up early, sleep late, it is very hard, if the quality of the wholesale goods is still problematic, then the mentality and confidence of the fruit store will be hit.
Therefore, on the purchase side, we should have an extra eye and try to avoid the loss caused by taking the goods.
The owner of the fruit shop needs to be more clear about the daily sales of his fruit store, which products are easier to sell at this time, which fruits cannot be sold, and he must have a clear understanding in his heart, so that he can also refer to the goods, otherwise he will take the goods back and sell them, and he can only lose them in vain.
Generally, fruit stores will not build their own cold storage, the cost of building cold storage is still a bit large, and it is also a small expense for small fruit stores, and only as long as a freezer or air curtain cabinet can accommodate the amount of fruit is very limited, at this time, it is necessary for the fruit shop owner to take the goods diligently, and to have expectations for sales, so as to reasonably take the goods and reduce the loss from the source of purchase.
When the fruit is in the goods, the fruit has been divided into levels, when taking the goods, different categories, different grades of fruits are taken some, if the goods are not graded, then they are also classified according to the size, maturity, etc., and to distinguish pricing, for example, from the market into 100 pounds of apples, the cost price is 3 yuan, a relatively simple way, the gross profit of 30% pricing, it forms a unified ** yuan or so, if the apple is divided into a point, divided into 2 yuan, 3 yuan, 5 yuan, The average profit will be higher than the one-size-fits-all profit, and it also forms a contrast, after the customer has a reference, many people will choose a better apple, which is 5 yuan.
If it has been graded, then when you take the goods, you will take some, which are generally divided into three grades, the purpose of this is to allow customers to compare, so that customers have the advantages and disadvantages in their hearts, and buy fruits often buy more expensive, ** is the only standard for customers to measure the quality of fruits, so as to pave the way for ** products with a small amount of price comparison products, and make up for the profits of low-priced products with high-profit products.
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Choose a good market and let your store be known and patronized! Choosing a location may seem like a simple matter on the surface, but it is the most important step in the process of opening a fruit store, and it is the stepping stone that determines the success or failure of the business. The location is chosen, and then we are going to do the layout and decoration of the store, the decoration and layout have a lot to do with the location, the consumer groups involved, in general, the decoration is recommended to be the main color of the color can be softer, such as green or some other colors of fruit.
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First of all, we should pay attention to the first problem of goods, after all, we buy fruit to buy is a delicious, if it is not delicious, no one will definitely buy it, so we must choose the best source, and then pay attention to preservation, because not all goods can be sold out in one day, so freezers and refrigerators should be ready, and finally we should pay attention to the packaging problem can be divided into small packaging and large packaging, so that customers have more choice.
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The important thing about fruit is the freshness, the store must do a good job of refrigeration and preservation measures to ensure that the fruit does not become fresh or rotten, before placing the rotten bad pick out to prevent infection, the fruit store is still not good to do, more hard profit is not high, to avoid poor management closed!
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First of all, it is necessary to choose a good geographical location, and secondly, it is best to prepare some warm measures and refrigerator refrigeration conditions. It is necessary to grasp the timing of various fruits in time, when a certain fruit is just on the market, it is the highest, but this fruit is about to be purchased when it is about to go off the market, and it is easy to have bad fruits.
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Summary. 1. Site selection. Try to choose near the community, so that there are many permanent residents, it is easy to raise customers, and the repurchase rate is higher when there are more old customers, and the operation is more stable.
2. Store size. In the early stage, there is no need to blindly pursue a large area, as long as it can meet the current operational needs. 3. Purchase.
The freshness of the fruit is important, so it is best to have a stable and fast source of goods. 4. Activities. If you want to retain old customers and attract new customers, ** activities are essential.
1. Site selection. Try to choose near the community, so that there are many permanent residents, it is easy to raise customers, and the repurchase rate is higher when there are more old customers, and the operation is more stable. 2. Store size.
In the early stage, there is no need to blindly pursue a large area, as long as it can meet the current operational needs. 3. Purchase. The freshness of the fruit is important, so it is best to have a stable and fast source of goods.
4. Activities. If you want to retain old customers and attract new customers, ** activities are essential.
Can you add, I don't quite understand it.
1. Site selection. Try to choose near the community, so that there are many permanent residents, it is easy to raise customers, and the repurchase rate is higher when there are more old customers, and the operation is more stable. 2. Store size.
In the early stage, there is no need to blindly pursue a large area, as long as it can meet the current operational needs. 3. Purchase. The freshness of the fruit is important, so it is best to have a stable and fast source of goods.
4. Activities. If you want to retain old customers and attract new customers, ** activities are essential.
I think it's a good idea for college students to grow fruit on campus. But the premise is that you have the funds, you have the connections, and the quality of your fruit must be better than the others. And ** also has to be a little cheaper than the outside.
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