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Every scenic spot that is on fire has its opportunities and characteristics, and they are indispensable. That scenic spot can become popular, and it must have paid a greater cost than the scenic spot that is not popular.
Take Guangzhou Chimelong as an example, it became popular mainly because of variety shows, if it did not sponsor the filming of variety shows, it would definitely not be able to do it, after all, Chimelong is such a scenic spot, it already covers an area and characteristics, but it is a rising star, so its publicity is not enough, and sponsoring these variety shows can just improve its popularity.
If you change to some attractions with a relatively low vision, when the TV station comes to them, their first reaction must be that big customers are coming, and when these "big customers" want them to provide them for free, most of them will refuse, because they don't want to do these unprofitable things.
Just like in "Where Are You Going, Dad" a few years ago, there were some people in scenic spots who were dissatisfied with the stars, thinking that people were rich people, so they should give more money.
Like Snow Town, this attraction has been popular since the first season of "Where Are You Going, Dad", and some people have a longing for Snow Town, and they choose such attractions when they travel in winter.
But the good times don't last long, maybe some people feel that there are more people coming, the store is bullying customers, and a lot of negativity is slowly filling the snow town, after such news is broadcast, that small group of people may not be closed for a long time, some injuries are not serious, maybe just a rest, but the trouble makes the whole attraction shameful.
There must be a reason why people can be popular, analyze the advantages of your peers more, and you can learn from yourself, otherwise it will always be someone else who is popular.
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Now in the domestic scenic spots can be said to be a lot, especially popular there are a lot, in this case some scenic spots are a little unbearable, feel that other people's scenic spots are not good, but how can it be more popular than their own scenic spots.
This logic is very normal, just like a person who wants to compare with Ma Yun, feel that his products have more potential than Ma Yun, and feel that he is more talented than Ma Yun, but why Ma Yun is richer than himself and has to do well.
To put it bluntly, whether it is who has money or whose scenic spot is on fire, it is not accidental, there are certain factors in the middle, and it can also be said that the characteristics of this scenic spot hit the sore spot of consumers or the marketing of others is doing well.
Let's talk about the pain points first, you must be dedicated to the scenic spot, depending on which point you are focusing on, and you must build and develop for a long time, for example, you can specialize in cherry blossoms or ginkgo biloba to attract people.
Marketing is also very important, no matter what you do in this era, you can't do without marketing, you must learn to do some advertising on it, and learn to do some advertising for your own scenic spots to enhance popularity.
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During this year's May Day Labor Holiday, tourists have stepped out of their homes and come to various tourist attractions to play. However, the popular scenic spots in many places have been fully booked in terms of quantity, and even there has been a situation where it is difficult to move an inch. Behind this "people from the herd" model, we need to think carefully.
First of all, the grandeur of this crowd reflects the strong growth momentum of China's tourism market and people's love for travel. In fact, tourism not only allows people to experience the beauty and food, but also allows people to change their environment and relax, thereby enhancing the health of the body and mind. This is also a further proof of the development potential and economic value of the tourism industry.
However, with the arrival of crowds, the management and service of tourist attractions are also facing huge challenges. Overcrowding, lack of safety and environmental awareness can all have a negative impact on the tourism industry to varying degrees. Therefore, the management department of the scenic spot needs to continuously strengthen the service awareness and skills, improve the management level and service standards, and ensure that the legitimate rights and interests of tourists are protected.
For individuals, it is important to do everything they need to do before traveling, including obtaining relevant travel information, booking hotels and tickets, and understanding the destination and road conditions. This avoids wasting time and money, while also reducing the stress on scenic management and services.
In addition, more and more people are choosing to travel in the off-season, which is a more sensible choice. Off-season tours are not only relatively small, but also enjoy better discounts and services, and are more valuable. It can also bring stable economic benefits to the scenic spot, and quietly infiltrate more conducive to the long-term healthy development of the scenic spot.
On the road of the development of the tourism industry, we need to constantly explore new business models, improve management level and improve service quality. For ordinary people, the development of tourism not only has the value of increasing entertainment, but also needs to have a deeper meaning, such as "relaxation, adjustment and enlightenment". Only on the basis of continuously improving the quality of service and management can the true meaning of tourism be realized.
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