How to plan for agritourism?

At present, we carry out the business planning of leisure agricultural park (leisure agricultural park is a kind of multi-functional agricultural park that serves the leisure and entertainment of urban residents as the market orientation, relying on agricultural resources, rural characteristics, rural natural landscapes and natural scenery, and carries out various tourism activities such as viewing, experiencing farming, tasting, shopping, leisure, entertainment, vacation, fitness, etc., so as to improve agricultural economic benefits. The planning depth of leisure agricultural parks is generally divided into overall planning and detailed planning, which mainly include the analysis of agricultural industry structure, the research and SWOT analysis of the development conditions of the park, the development orientation and overall goal strategy of the park, the spatial construction layout of the park, the construction content of key projects, the special infrastructure project of the park, the organizational structure and operation, the investment timing and implementation suggestions, etc. ) are all carried out in the following steps:

1. First of all, it is necessary to understand its geographical location and industrial status, such as road traffic conditions, population status, land use conditions, building conditions, public service facilities, surrounding tourism environment, etc.;

2. Conduct research on eco-tourism and tourism;

3. Analyze the problem and propose the solution decision;

4. Carry out development space control planning.

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The activities developed by various agricultural resources of agricultural tourism planning are combined with time and space, that is, the itinerary plan.

Scratch. The route planning is closely related to the physical space, so the exact route should be appropriately arranged according to the actual base. Aiken.

1. The activities selected should be selected according to the overall itinerary.

The design of the event is part of the overall tour planning, so the selection of projects should be fully in line with the theme and characteristics of the tour planning.

In order to have a good point to form a good line and combine into a good surface, the activity design is also the most basic feature of the project.

Second, the activities should choose those who can give full play to the characteristics of their own resources.

It is better to be able to take local materials, people, and scenes, which can not only save costs, give full play to the characteristics of resources, but also be more maintained.

Uniqueness, not easy to imitate.

3. Make perfect plans according to the meeting point, activity point, meal point, and accommodation point.

A good trip plan must be comprehensive. In the past, the itinerary was too sketchy to list only by location, and it should be at the same time.

Take into account various factors such as the mode of transportation.

Fourth, the depth of details and sand table deduction.

Why do various experiential activities such as kiln or rubbing and dyeing have their own advantages and disadvantages? The difference is often in the details of the requirements, that is, whether it can be or not.

Be considerate of the needs of tourists, so a successful event requires in-depth detailed discussion and preparation of deductions.

Resources + culture + scenarios + new forms of tourism in the context of the theme

Tourism assistance, agricultural reengineering. And through the "agriculture +" transmutation form, it is constantly blended and superimposed to form a new economic format, and finally compose.

[Boundless "pan-agriculture" industrial cluster].

What is agritourism planning? Agricultural tourism planning is based on agricultural production, through the planning, design and construction with the theme of tourism connotation, agricultural construction, scientific management, agronomic display, agricultural product processing and the extensive participation of tourists into one, is a new type of tourism industry that tourists fully experience the combination of modern agriculture and ecological agriculture.

How is it planned? Agricultural tourism planning should make full use of the original tourist attractions and scenic spots, expand and increase sightseeing agricultural projects, and promote the common development of agriculture and tourism through mutual promotion. Lingnan Pastoral Cultural Tourism provides one-stop agricultural tourism planning, planning and design services, relying on local cultural characteristics, realizing the linkage of surrounding advantageous resources and leveraging the target market.

What is agricultural tourism planning, which is to meet the needs of tourists for tourism, that is, we often say "leisure agricultural tourism", "rural tourism" and so on.

1. First of all, the positioning problem, the positioning of Jingzhou Fanzhun is the key to the success or failure of the project;

2. Core engine products, which is the key to creating attraction;

3. Industrial layout, industry is the top priority of whether it can be profitable;

4. Operation management;

5. Marketing. It is recommended to find a professional planning and design unit for rural tourism, such as Beijing Yongxian Chuangjing Planning and Design Institute.

Tourism is now known as recreational agriculture. In the process of protecting, developing and cultivating resources and environment, the construction of the park can improve the comprehensive development and utilization of agriculture, ensure the integrity, originality and ecology of the park landscape, and coexist harmoniously with nature with agricultural production and management, Huner leisure experience activities, etc.

1.Diversity. The design and planning of leisure agriculture should be oriented to meet the needs of consumers and highlight diversified development ideas.

It is required that the variety selection and landscape resource allocation of the park highlight the characteristics of rich and diverse. At the same time, there should be a variety of programs for tourists to choose from in terms of tourism product development, tourism routes, tour methods, time selection, and consumption level determination.

2.Adapt to local conditions. The planning and design of leisure agriculture should focus on the local natural ecological agricultural landscape, highlight the natural wilderness, ethnic flavor, historical and cultural characteristics, and develop tourism products according to local conditions. Adapting measures to local conditions to reflect characteristics can also strengthen the differentiation of products.

3.On the basis of agriculture, agriculture and tourism are combined, and leisure agriculture is moderately developed, which is characterized by the combination of agriculture and tourism, and the rational use of agricultural resources. At the same time, leisure agriculture has opened up a new field for the development of tourism, enriched the connotation of tourism, and promoted the development of local modern tourism.

4.Overall planning, phased development. The construction of the park is a long-term process. According to the overall layout plan, it will be implemented step by step and developed on a rolling basis, and finally the construction goal of the park will be realized.

To sum up, the design and planning of agricultural tourism around the above four points will not deviate from the general direction, and a complete set of agricultural tourism planning can also be reasonably developed.

Difference Between Leisure Farming Planning and Planning:

1. The plan mainly solves the problems of strategy, positioning, core attraction and profit model of leisure agriculture and rural tourism in Dongsui. The planning mainly solves the problems of planning and design from layout to functional division to the implementation of specific projects, as well as the planning and design of land, environmental protection and pipeline networks.

2. Planning must be done in the front and planning in the back.

3. The plan has no legal effect, but the plan does.

4. Planning and planning in this field is indispensable.

Rural tourism planning is a kind of tourism planning. From the perspective of resources, it is based on the environment of villages, suburbs, pastorals, etc., and forms a characteristic development direction through the analysis and comparison of resources.

Village tourism involves the reshaping of rural social, economic, cultural, ecological and other aspects of the structure. The planning of rural tourism is not only the planning of rural tourism facilities, tourism formats, tourism products and other tourism categories, but also involves the re-planning of rural industries, spatial structure, customs and other aspects.

Rural tourism and rural development, farmers' income increase, agricultural modernization development, tourism market trends and other aspects are inextricably linked, therefore, scholars from all over the world have multi-perspective and multi-dimensional characteristics of the definition of rural tourism, which shows that there is no completely unified definition of rural tourism in domestic and foreign academic circles.

The basic idea of rural tourism planning.

Rural tourism planning not only has the guiding role of regional macro planning, but also has the significance of planning and design micro landing, especially for the improvement of living environment, tourism environment, village style design and transformation, reasonable design of traffic roads, implementation and operation of folk tourism households, traditional agriculture-based industrial integration planning, and the construction of characteristic agricultural industrial parks. It has the comprehensive significance of large ecology, large agriculture and pan-tourism.

Therefore, under the guidance of the concept of multi-plan integration, rural tourism should carry out unified planning for the overall development layout of urban and rural areas, rural industries, land use, rural landscapes, etc., so that rural tourism can be incorporated into the overall pattern of regional development. In addition, in the specific planning process, attention should be paid to the introduction of industrial resources, tourism IP, operation and management institutions, development and construction investment and financing institutions and other resources, so as to smoothly connect tourism planning and implementation.

Experience in rural tourism development planning, planning and design, industry dynamics and related policies and regulationsIn-depth research was carried out on the development model of rural tourism industry, rural characteristic leisure and landscape architecture design, rural amusement project planning, farmhouse upgrade, folk village vacation development, ancient village cultural and leisure development, and agricultural ecological park construction.

Leisure agricultural park planning, characteristic agricultural tourism theme park, leisure agriculture expo park, characteristic picking resort, new rural overall planning and design, new rural landscape design, rural tourism scenic spot planning, rural theme resort planning, rural club, greenhouse architectural design, etc.

First, the characteristics of rural tourism

First, there is a lot of demand. Tourists seek poor drought.

With the prosperity of domestic tourism, the market demand for rural tourism has gradually increased. City dwellers want to get rid of high-rise canyons and concrete forests, relieve the pressure of high workloads, and shade the needs of nostalgia and yearning for nature.

Second, it has similar characteristics to leisure tourism.

Pay attention to the needs of leisure and entertainment, health and body and mind, and at the same time, rural tourism is also characterized by repeated consumption to a large extent.

Thirdly, there is a difference from general holiday tourism.

It is generally believed that leisure tourism is a more mature type of tourism than sightseeing tourism. Some leisure vacationers have higher disposable income levels and are less sensitive to leisure vacations, and vacationers prefer vacations that are longer away and longer.

Compared with general vacation tourism, rural tourism has the following characteristics: rural tourism is mainly aimed at the surrounding urban markets, so the travel distance is shorter, which is different from the general medium and long-term leisure vacation; Tourists in rural areas are more sensitive to tourism (compared with individual travelers and family tours, the sensitivity of group travel is relatively low).

This may be related to the fact that the current rural tourism market is not too mature and has not formed a reliable brand effect for tourists; Rural tours are generally close to each other and the travel time is short. The market level of rural tourism is relatively distinct: citizen activities and farmers' activities are basically popular tourism, which belongs to relatively low-grade consumption; Sectoral activities are mid-range consumption; The level of enterprise activities is relatively high, and it belongs to high-end consumption.

Therefore, it can be said that the demand market for rural tourism is a differentiated market.

Second, the resource background of rural tourism

1. Excellent environment: mountains, water, farmland;

2. Outstanding industries: agriculture, forestry, animal husbandry and sideline fishery;

3. There is a long history: there is culture and relics;

4. Good location: close to big cities and scenic spots;

5. Other characteristics: strong demand, unique development advantages.