What impact domain names have on SEO

1. Old domain names have more ranking advantagesGenerally, webmasters know that using old domain names as sites, which is equivalent to having an innate advantage. For the old domain name, it has certain benefits for **optimization and **ranking. Therefore, when choosing a domain name, it is best to have a certain age group, at least one year of existence, so that you can save a lot of effort when doing ** optimization.

As long as the old domain name is used as a station, as long as it persists for a period of time, the natural ranking weight will suddenly come up, and in the same two new stations, the ranking of the old domain name will definitely be better than the ranking of the new domain name, which makes many webmasters often use the old domain name, instead of registering a new domain name, or to see if the domain name expires and the preemptive registration is used, because the advantages of the old domain name are fiercely reflected in the optimization, so it is so popular, and the old domain name is not easy to enter the review period.

Second, short domain names are more popular with users, and having a short domain name is to have a fortune, just like some two-digit and three-digit domain names are worth tens of thousands. And another advantage of short domain names is that they are convenient for users to remember, especially some navigation stations, which are super fond of using short domain names to build websites. Such a short domain name will make it easy for new users to remember it on their first visit**.

So as to form an effective return user. Therefore, the main advantage of a short domain name is the user experience. Once you have a short domain name in your hand, even if you don't build a website, the collection value is very high.

And because the short domain name is convenient for users to remember, it will naturally bring certain benefits to optimization, doesn't it mean that user experience is the biggest boost to optimization? Wouldn't it be better for users to remember a domain name and type in ** without searching for it every time they visit? So, the reason why short domain names are popular is because they are easy to remember.

Third, pinyin domain name will become a popular trend, pinyin domain name is popular because of the hottest search in China. At present, the trend of using pinyin domain names is straight up, no matter how long the domain name is, pinyin domain name can be said to be more and more important for **optimization, just like the first point said, the domain name has keywords, then the ranking will also have a certain advantage, so, the pinyin domain name is also very popular. In short, the use of pinyin domain name optimization** is much less than the use of pinyin domain name optimization, the reason is that the domain name has keywords, just like the windmill embraces the wind and does not need to be pushed, this is the advantage of pinyin domain name.

And the pinyin domain name is more popular in China, because it is the pinyin of Chinese characters, so that users can be very clear about the nature of the name, and it is easy to remember the name of the name.

From the perspective of SEO, the best domain name is the best ending in gov and edu, spiders generally give a higher degree of trust, followed by org ending, commonly used is com, followed by talent, **domain name is best ** name pinyin, abbreviations, etc., and all are lowercase letters, more in line with the crawling rules.

Domain names have an impact on SEO, but they don't have much impact, mainly the following:

The domain name is best to be a short word pinyin, because a lot of words have appeared in a lot of pinyin, such as "", the pinyin of Shicha, has appeared in many places, which will become a huge body of data, so that search engines think that this is a kind of "vote only" for you, many times intentionally or unintentionally provide a lot of external links, but the quality is not high, the amount is super large.

If the domain name is too long, it means that the experience of mainland dialect is not good. Generally, the pinyin or English name of the word related to the industry is selected, and the initial pinyin is also acceptable.

Domain name selection habits are generally the same. And again. net, because it is commonly used, there is no strangeness, and it is best to choose. com。

The impact of domain names on SEO is still quite large1. Brand memory and image communication

A domain name is like the account number of a person's family, and the corresponding family can be found through a specific account number. The same goes for domain names, a good domain name can improve the user's memory, and it will greatly increase the user's search frequency.

2. Bring traffic to **

A good domain name can make a deep impression and increase the frequency of user searches, which is a significant increase in the traffic of the company, and it can save a huge amount of advertising costs for the operator!

As the frequency of user searches increases, the domain name will have a significant increase in its status and weight among the same domain names. The domain name with high weight will also have a significant increase in the distribution of platform traffic. For more information, please visit the Pioneer Network!

The emphasis in SEO is that the domain name is just as important as other SEO elements and affects rankings. Do an experiment, SEO, in the top five ** domain names have SEO words, well-known ** often use SEO words in secondary domain names, of course, Chinese search engines have less influence on Chinese. Therefore, if you are doing English**, if your company is an ABC company, but the main business is DEF, then it is better to use a domain name like DEF instead of ABC.

The specific name of the product tends to rank well in a domain name.

1. The length of the domain name.

The length of a domain name is often an important factor in measuring its value, but does it have a direct impact on SEO? The answer is no. The length of the domain name does not hinder the indexing results of search engines, but for users, the shorter the domain name, the easier it is to remember, and the higher the user experience.

However, what is the purpose of our SEO? It's the user experience. Then its importance can be imagined.

Imagine why JD.com is willing to spend millions to win a short domain name? The intent is self-evident.

2. Age of the domain name.

For search engines, the length of time a domain name has been around is a measure of quality. Because the longer a domain name exists, the easier it is to gain the trust of search engines. And as time grows, the domain name's backlinks, PR, and authority values will also increase.

So if the old domain name is used on the new site, the site will inherit its external links and weight values, so it is self-evident for the SEO of the **.

3. Pinyin domain name.

For search engine indexing results, domain names that contain keywords are more advantageous to rank. Especially in recent years, pinyin domain names are even more popular. For example, a small station is relatively poor, and it is worthless to register a domain name like Ant, and if the CD goes, it is just mayi's, which is worth the money.

As mentioned above, a domain name may only be a character difference, but the optimization results can vary widely. Then, if the domain name is "borrowed" skillfully, it may be able to gain a huge innate backlink advantage in an instant. How to pick up? That's the difference with that one character.

Impactful. It is very important to choose a domain name, when registering a Hail Wild Stove domain name, we first look for a domain name related to the theme, the domain name is a necessary factor to measure the SEO effect, although the impact on the SEO effect is not very large, but we still have to follow, to a certain extent, it will be conducive to the later optimization of communication.

Points to note when choosing a domain name optimization:

1: The shorter the registered domain name, the better, and the shorter the domain name, the stronger the memorability, the better.

3: The first keyword is Hanyu Pinyin, and the second keyword is English.

4: The suffix SEO of the domain name is also very important.

5: The longer the domain name registration time, the better.

Hope it helps.

Choosing a domain name is very important because it is the first step in optimization. When registering a domain name, we first look for domain names related to the theme, the first choice is Chinese full pinyin, the number hall is followed by English, if not, please choose a domain name with a short length is a necessary factor to measure the SEO effect, although the impact on the effect of SEO is not very large, but we must still follow, to a certain extent, it will be conducive to the later optimization of communication.

Points to note when choosing a domain name optimization:

1: The shorter the registered domain name, the better, and the shorter the domain name, the stronger the memorability (for example: it is a model of memorability) Domain name registration is recommended to Yiming.com, because it is relatively better in terms of security and domain name transfer.

2: When choosing a domain name for the subject of **, when registering a domain name, you should locate what the theme of ** is, and choose a relevant domain name according to the theme of ** (for example: Junmo SEO is the domain name that you choose, because it is related to SEO. ）

3: The preferred keyword Chinese pinyin, followed by the choice of keywords in English, now indicate that the domain name directly chooses Larry is basically gone, it is recommended that Larry + the form of numbers. In addition, it is recommended to register a set of domain names at one time, so as not to ask for a sky-high price for other domain names to be registered by others after it is done in the future.

For example, after registration, it is recommended to put. All registered at once. If it is better to register English with a targeted group, if it is a mass group, it is not conducive to optimizing communication. For example, the webmaster group is more familiar with BBS, news, and blog, which are included in English, and are easy to remember.

4：.The domain name extension SEO is also very important, generally speaking. Non-**、Educational institutions are not authorized to register, however。 The domain authority is the highestInternational domain names are better than domestic domains. , mainly because of the problem of credit costs.

Note: There is more room for appreciation of international domain names, and other forms of domain names such as:It is relatively rare, and it is not recommended to register some uncommon credit suffixes, unless you are professionally engaged in domain name research, it is a waste of money.

5: Domain name registration is not always better.

Note: 3: If the domain name has been included before but has changed the industry once or twice, the credit of each change of industry will start from scratch, so the old domain name should not change the industry.