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If you want to open a dry cleaning chain, is it easy to do it recently? I can tell you about this, opening a dry cleaner is a good choice, but like we do dry cleaning, it is not to say that you can spend some money to buy two pieces of equipment, and now most people are young or middle-aged people will go to the dry cleaners to consume, when I was ready to open a dry cleaners, I also listened to the advice of Aojie (400-025-0858), opened in a community on our side, and the consumption of this community on our side belongs to the upper middle. Anyway, I don't think it costs much to open a store, like I would have spent more than 10,000 yuan on equipment, I think it's important that you choose the right place to open a store, and don't open it in a place with a lot of dry cleaners.
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The choice of location for a dry cleaner franchise is crucial to the future operation of a dry cleaner. Investors should conduct thorough research and analysis before determining the location of the dry cleaning franchise to avoid unnecessary losses. So where is the location of the dry cleaning franchise store more profitable?
The choice of the location of the dry cleaning franchise store should keep in mind two principles: large volume and convenient transportation. Generally speaking, the three locations near large residential communities, office buildings, administrative units and blocks with frequent commercial activities are the most popular choices for investors and easier to make money.
With the improvement of people's living standards, more people choose to send their clothes to dry cleaners for washing. Dry cleaning franchise stores are mainly for customer laundry services, convenient for residents to go out and home when picking up and delivering clothes, the dry cleaning franchise store is opened near a large residential area with a lower rent, which can reduce the risk, and the residents of the community have more business, the clothes are convenient to deliver, saving time.
Dry cleaning franchise stores are opened in large office buildings, mainly for white-collar workers in these buildings. This kind of people have higher salary income, high work pressure, fast pace of life, more particular about dressing, and higher requirements for laundry, and their high-end clothes are usually dry cleaning, and they also pay attention to the popularity of dry cleaners, so high-end dry cleaning franchise stores can get more benefits in this location.
The commercial outlets in the neighborhood with frequent commercial activities have formed a scale and have many customers, especially during holidays. Around the corner is the meeting place of the two streets**, and there are more customers. The three-way intersection is very conspicuous from all angles, and it can be described as the best location.
Overall, high population density and easy access to transportation are necessary for a successful dry cleaning franchise location. UCC International Laundry reminds investors to carefully select the right location according to the scale of the dry cleaner, service content and other conditions to obtain long-term and stable economic benefits.
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Steps to start a dry cleaner for beginners:
1. Preliminary investigation.
Before opening a store, you must conduct market research to see if there are similar dry cleaners near the surrounding residential buildings, and investors can choose the location of dry cleaners in or around the residential area with high occupancy rate, around schools, around supermarkets, and on streets with a large number of people.
2. Pre-apprenticeship.
If you are a novice to open a store, you can first go to a dry cleaner to work, see what kind of process the dry cleaner is running, master some technology, and gain some experience, which is very helpful for opening a store.
3. Investment of funds.
To open a dry cleaner, you also need to inject capital, you have to invest in some laundry equipment, drying equipment, etc., which are also considered fixed assets. Just opening a dry cleaner requires us to invest a lot of money, we have to pay for water, electricity and rent every month, in addition to all kinds of dry cleaning equipment, in general, opening a dry cleaner requires us to invest at least 100,000 yuan.
4. Consider joining.
You can open a dry cleaner on your own based on the experience of others but have no brand awareness, of course, you can also consider joining a well-known dry cleaner, so as to have a brand effect. If we join a relatively strong dry cleaning brand at this time, then we will receive professional training and the company's help in the early stage, but we have to pay some franchise fees, and the franchise fee for the general dry cleaning brand is about 5 to 80,000 yuan.
5. High-quality service.
As a service industry, the job of dry cleaners is to provide consumers with high-quality services, including laundry services and in-store consumer experience. Therefore, investors must pay attention to these two points when operating and managing dry cleaners: ensuring the laundry quality of dry cleaners and providing consumers with "smile service".
Joining a dry cleaner requires a store to rely on, but compared to other industries, the store of a dry cleaner does not need to be too large, and it only takes about 30 to join a small dry cleaner. Joining a dry cleaner requires washing equipment, and the operator of the dry cleaner also needs to master certain cleaning and care techniques, so as to ensure the smooth and continuous operation of the dry cleaner. If you want to know more about joining the project, you can click [Click to learn more about the franchise project].
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1. Select the store address.
First of all, we have to choose a better façade room, this is very critical, if the façade room is not well chosen, then our dry cleaner business will be relatively poor, and the general façade room is very good near the community or in the urban area.
2. Purchase dry cleaning equipment.
Dry cleaning equipment is also more important, dry cleaning equipment is generally best bought directly at the manufacturer, but choose the first business, the difference in the price of the first business exists, we need to know.
3. Business license.
You also need to apply for a business license, which is a must, otherwise we will not be able to do business, and we need to bring the basic rental contract and our ID card to the information.
Fourth, do a good job in store publicity.
We have to do some activities in the early stage of opening the store, which can help us accumulate some customer sources, and we can do a washing ** 7% discount in the early stage, such activities can attract a lot of customers.
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Wait a minute. 1. Although the choice of the location of the dry cleaner is "not afraid of the deep alley", for the service of the dry cleaner, the "location" is very important. Generally speaking, investors can choose the location of dry cleaners in or around residential areas with high occupancy rates, around schools, around supermarkets, and on streets with a large number of stores, which is easier for consumers to leave an impression and is also convenient for laundry.
2. The publicity of dry cleaners is indispensable, especially the publicity activities in the opening stage of dry cleaners, which is a "good recipe" for dry cleaners to accumulate consumers in the early stage. Investors can put up posters in a prominent place during the renovation phase of the dry cleaner to let passers-by know that a dry cleaner is about to open and make an impression on them. Investors can also raise the profile of the dry cleaner by handing out flyers to passers-by.
3. Preferential activities are very importantIn the stage when dry cleaners have not yet made a name for themselves, relying on preferential policies has become a measure for dry cleaners to attract consumers. Dry cleaners can hold free trial cleaning activities before opening, so that consumers can experience the high-quality service of dry cleaners, and when they see the quality, consumers will naturally be willing to send their clothes here for cleaning.
4. The expansion of business and the opening of group customers can not only provide laundry services, but also shoe washing, bag washing, leather bag maintenance, luxury goods maintenance, clothing weaving, car cushion cleaning, etc. More refined services can attract more consumers to dry cleaners, thereby improving the profit and image of dry cleaners. Moreover, hotels, restaurants, and wedding photography studios can also become the partners of dry cleaners, and group customers are more stable.
5. Service quality should be guaranteed As a service industry, the job of dry cleaners is to provide consumers with high-quality services, including laundry services and in-store consumer experience. Therefore, investors must pay attention to these two points when operating and managing dry cleaners: ensuring the laundry quality of dry cleaners and providing consumers with "smile service".
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