Why are luxury goods never discounted? European luxury goods are not new, they are not all discounte

Discounted luxury goods are not called luxury goods.

What is luxury? Ordinary people can't afford to buy goods, and rich people are not necessarily willing to spend money on them.

As buyers of luxury goods, they are never interested in the value for money of the goods, but the pride that the brand itself can bring to them. Luxury goods of any style of bags are calculated in tens of thousands, but we all know that most of the material costs they consume are less than one-tenth of their selling price, but many people are still willing to buy.

Why are we willing to buy branded goods? I believe that only a small number of people will be because of its quality, because in fact, there are many affordable goods in the mall, the quality and reputation are also very good, but most people will still choose brand products if their economic conditions allow. <>

A lot of times we don't like to be stared up and down all the time, but there is only one exception, and that is when we are wearing a luxury. If we just walk down the street in a very normal dress and be watched all the time, we usually feel very uncomfortable, because we always feel that there is no place in the whole body that is worthy of attention.

But if we are walking on the street wearing a luxury product, even if today's makeup is not as delicate as usual, it will not affect our good mood at all, and even all the eyes we encounter on the street will be regarded as the envy of others.

Buying luxury goods is never for its high quality, nor is it necessarily how much its style suits our hearts, but mainly because the luxury brand itself is a status symbol, which can show our identity and achievements in many cases, and that sense of pride and glory is not something that every product can do.

This is a great question in economics, in microeconomics we will know that the goods we consume are roughly divided into several categories, one is ordinary fast-moving consumer goods, and other products caused by supply and demand, and there is a special category, which we call luxury.

Why are luxury goods so special? One of the reasons is that in the field of economics, what it represents is the fixed class of fixed sales, that is, the consumer group he faces, but that group of people, if he lets go of the **, then, in a short period of time, a large number of people will buy it, but in the long run, he will lose the group of advanced people who are most conducive to his development, so that his entire supply chain will shrink.

In fact, for this group of people, they buy things not because they really need this thing, but they need to buy this kind of conspicuous goods to prove their social status, similar to the Apple mobile phone a few years ago, they don't think that the real Chinese domestic mobile phone and the Apple mobile phone in their use of the experience of how big the gap is, but the use of such a mobile phone can show their wealth in the circle around them, so as to show their social status, Therefore, their demand is mainly a psychological need, and if the price is reduced, then it means that they will give up this kind of luxury and choose other luxury goods that are more in line with their value.

So what will happen, manufacturers cut their profits because of excessive profits, and want to have more sales, but after the price reduction, the sales decreased, not only the profits decreased, but also the sales decreased, so that the manufacturers could not make more money, or their own brands caused a certain loss, this is how the manufacturers will not do something, manufacturers they are very smart, they have never been able to make more money with their marketing strategies, so they do not put prices is actually due to themselves, Know what the consequences will be when you put the price down.

Summary. Hello dear, in general, most European luxury goods do not need to be discounted, because they are already low prices**. But if it is, sometimes there are discounts to attract more consumers.

Hello, dear, generally speaking, most European luxury goods do not need to be discounted by friends, because they are already low prices**. But if it is **, sometimes there is a banquet orange with a discount to attract more consumers.

Can you add, I don't quite understand it.

It depends on the services offered by each store, such as the form of discount, the degree of discount, etc. Generally speaking, the full ** type of goods can be bought brand new products, and no discounts will be provided, but there will be a certain discount for those who can spot or display goods. Some stores restock their existing lead potatoes every season, in which case they may offer a discount.

European luxury goods may vary from region to region** and discounts may vary, so compare them before you buy to get the best**. Dear, the above is the answer I summarized for you, I am very happy to serve you, please give me a thumbs up, thank you very much, I hope mine is helpful to you, and then I hope you are happy every day, happy life, good luck always with you.

Generally speaking, luxury items in Europe cannot be discounted. Due to the complexity of the European luxury market system, some brands will tightly control ** in order to maintain a uniform brand image without making significant discounts. As a result, European luxury goods are usually not discounted.

However, if the fruit is a seasonal clearance sale, some brands may offer some level of discount.

Alas, vanity ...

In the summer, you can go to Europe to see!! Every year there are all over the country!! And it's a good deal