How is the public relations major? How about public relations majors Is it good to get a job

The public relations major keeps pace with the development of China in the 21st century, matches the talent needs of the public relations industry, and cultivates compound senior talents who are suitable for the needs of the market economy, have solid professional knowledge of public relations and good professional ethics, and specialize in the investigation, consulting, planning and implementation of public information dissemination, relationship coordination and image management of organizations. Students in this major mainly learn the basic theories and basic knowledge of modern management science and communication, accept the cultivation and training of the basic qualities and basic abilities of information communication, relationship coordination and image management, master the theories, techniques and methods of modern management and public relations, and be able to engage in the investigation, research, planning, implementation, evaluation and other communication management work of ** departments, enterprises and institutions or social groups, as well as teaching and scientific research.

Main courses of public relations at Donghua University:

Public Relations.

PR language and communication effectiveness.

Introduction to Journalism and Media.

Marketing, Advertising.

PR Surveys & Assessments.

Journalism Practice and Public Relations Writing.

Public Relations Planning.

Economic & Communication Regulations.

Program conception and production.

Brand Communication & PR Marketing.

Public Relations Practices and Case Studies.

Graduation** Higher Education Self-Taught Examination – Public Relations (with some electives)***Introduction to Thought.

Principles of Marxist Political Economy.

English (2) Human Relations.

Public relations eloquence.

Modern Negotiation.

Public Relations Cases.

International Public Relations.

Graduation ** Modern ** General Theory.

Public Policy Corporate Culture.

Theories and Methods of Innovative Thinking.

Introduction to Chinese Culture.

Leadership Science Organizational Behavior.

Human Resource Management (1).

Modern Enterprise Management (1).

Advertising operation strategy.

Public Relations.

PR Psychology.

Public Relations Writing.

That's all there is to offer for the time being.

Resources.

The essence of the public relations major is more focused on the combination of theory and practice, and while you study this major, you should pay attention to how to deal with the relationship between your classmates, teachers and deans. This way you will improve very quickly.

Secondly, students majoring in this major should step into the society half a step earlier than students in normal schools, and their ability to adapt to society is faster. Pay more attention to the development of comprehensive ability and quality. Every course included in it (especially CIS) is important.

All of the above is personal experience. Hope it helps.

Actually, it's not very good, it's pretty good.

If you really learn something, exercise it, it's really good, there are a lot of courses, but most of them are known from books, and it's not very easy to get a job! I suggest you think about it, hehe.

It's also good for you to learn a little bit, whether it's in interpersonal communication or work, at least you won't lose your temper because you don't understand the rules! I'm also studying, but it doesn't matter if I take the test or not, as long as I can learn something, I can apply it in my life and work. That's it.

I also want to study this major, and it's self-taught, I'm in college, but I'm studying engineering, thinking...

When filling in the college entrance examination volunteers, some friends are more concerned about the employment prospects of public relations majors? The following is a compilation of "How is a public relations major good for employment", for reference only, welcome to read this article.

What are the job prospects for public relations majors

PR talents are one of the scarce talents in China in the 21st century, with good employment prospects. Although public relations started late in China, and although there are still quite a lot of imperfections and underdevelopment in China's political democratization, economic marketization and social informatization, with the rise of China's socialist market economy, the deepening of structural reform, the development of political democratization and the process of modernization, the vigorous development of China's public relations is inevitable and unstoppable, and the sinicization of public relations has encouraging and brilliant prospects.

With the further opening up and development of China in the 21st century, public relations work has been widely valued, and its status and importance have been increasingly demonstrated, and the public relations profession has become increasingly favored by people. According to the Ministry of Personnel of the People's Republic of China, in the next few years, public relations will form a new round of upsurge in China, and high-level and high-quality professional public relations personnel will become sought-after talents in the new century.

The rise of the public relations industry in China has just begun, but it also has great market potential, but at present, China's talents in this area are still very few, and there are few talents with complete practice and ability, but in foreign countries this major has a strong development background, especially in the United States, that is, in the United States for this area of talent is also urgently needed, the United States to study public relations, is a good choice, an enterprise development in the end often turns to the construction of cultural values, The role of public relations is also more obvious, with the continuous development of China's domestic enterprises, the demand for public relations talents is huge. At present, China's economy is developing rapidly, and a large number of public relations talents are needed. As a result, public relations majors have broad employment prospects.

Public Relations Major

Mainly for the public relations department, advertising department, publicity department of foreign-related institutions of enterprises and institutions, engaged in event planning and organization, publicity, research, market research, public relations and planning, product promotion and other work.

Further reading: The main professional competencies of public relations majors

1.Have the ability to learn new knowledge and new skills and the ability to innovate and start a business;

2.Good communication and coordination skills inside and outside the organization;

3.Master the relevant knowledge and skills of market research;

4.Master the relevant knowledge and skills of planning, and have the ability to plan activities related to corporate image, brand, advertising, etc.;

5.Master the relevant knowledge and skills of marketing, and have the ability of corporate image and product marketing;

6.Master the basic knowledge and skills of crisis management;

7.Master the basic knowledge of economics and accounting, and have a certain sense of business and risk awareness in the process of event planning;

8.Master basic knowledge and skills of social etiquette;

9.Understand the relevant national policies and regulations, and have a strong sense of law.

After graduation, students of this major can be engaged in public information dissemination management, public relations coordination, information consultation, activity planning and implementation, and teaching and scientific research in ** departments, enterprises and institutions or social organizations.

Career Prospects for Public Relations Majors:

Public relations involves interpersonal relations, public communication, organizational behavior, marketing and many other fields, more and more attention by enterprises and departments, public relations talents are one of the scarce talents in China in the 21st century, with good employment prospects.

At present, public relations education, which focuses on knowledge education, trains students who cannot meet the requirements of professional public relations companies in terms of public relations skills. International economic integration is in dire need of applied skilled public relations talents. According to a sample survey of the remuneration of employees in a number of public relations companies, the salary level is on the rise.

The starting salary is generally about 2,000 yuan per month, and after about 2 years of accumulation, the salary of the account director will reach the level of 4,000 yuan per month. The income at the director level is quite considerable, and the average annual salary is 200,000 yuan. This shows that applied public relations talents are becoming a hot profession and are highly concerned by the market.

Public Relations is a highly applied discipline on how to maintain public image and how to communicate with an organization or individual.

Core courses: Public Relations Practice, Planning Practice, Modern Business Management, Public Relations and Communication Regulations, Market Research, Business Negotiation, Public Relations Etiquette, etc.

Practical teaching: Fundamentals of Management, Principles of Public Relations, Public Relations Practice, Public Relations Investigation and Planning, Public Relations Language Arts, Public Relations Psychology, Public Relations Etiquette, Public Relations Planning and Implementation, Social Investigation.

Position: After graduation, he is mainly engaged in office director, assistant to the president, sales manager and other noisy people. Public Relations MajorPublic Relations is a college major.

Public relations is an emerging comprehensive social science, and the theory of public relations has been widely used in various fields in some economically developed countries to guide the social practice activities of various organizations, and has attracted widespread attention with its unique value and role.

The professional spirit is based on the concept of "global vision, localized operation", seeking development by service and transcendence by openness. Closely follow the needs of the market and industry development, constantly enrich the content, improve the curriculum system, pay attention to the cultivation and improvement of professional quality and ability, build a theoretical and practical platform for the close connection between the school and the society, and cultivate public relations professionals welcomed by the society.

After graduation, students can be engaged in public information dissemination management, public relations coordination, information consultation, activity planning and implementation, and teaching and scientific research in ** departments, enterprises and institutions or social organizations. Engaged in industry: After graduation, he mainly worked in new energy, real estate, Internet and other industries.

Position: After graduation, he is mainly engaged in office director, assistant to the president, sales manager and other public relations majors.