Please recommend the title of one of the best books on negotiation skills Thank you

Practical Negotiation Skills

Introduction] This book specifically introduces: the seven most critical preparations before negotiation, how to gain the initiative in negotiation, how to grasp the heat of negotiation, how to break the negotiation deadlock, how to bargain with the negotiation opponent, demand strategy in negotiation, win-win strategy in negotiation, interest interaction strategy in negotiation, strategy of attacking the heart in negotiation, surprise winning strategy in negotiation, roundabout strategy in negotiation, concession strategy in negotiation, defense and counterattack strategy in negotiation, anti-pressure and pressure strategy in negotiation, How to provide a variety of options, how to observe words and expressions in negotiations, how to deal with different negotiation opponents, how to deal with trickery in negotiations, how to be able to speak well in negotiations, avoid the seven misunderstandings of negotiations, how to win international negotiations, and successful negotiation cases.

Table of Contents] Chapter 1 The Seven Most Critical Preparations Before Negotiation.

1. Take stock of yourself.

Second, find out the details of the opponent.

3. Set reasonable negotiation goals.

Fourth, form an ideal negotiation team.

Fifth, draw up an efficient negotiation agenda.

Sixth, skillfully grasp the "time of day".

7. Make flexible use of "geographical advantages".

Chapter 2 How to gain the initiative in negotiations.

1. Highlight your strengths.

2. Be flexible and adaptable.

3. Black and white faces cooperate tacitly.

Fourth, the magic of the "fiduciary" strategy.

Chapter 3 How to grasp the heat of negotiation.

1. Skillful use of hole card strategy.

2. Make good use of the time factor.

3. Say "no" when appropriate

Fourth, grasp the timing of the transaction.

5. Top 10 tips for ending negotiations smartly.

Chapter 4 How to Break the Deadlock in Negotiations.

See the detailed catalog.

Business negotiations. Publication: Sichuan University Publication date: 2005.06.

The book consists of ten chapters. Chapter 1 provides a concise analysis of the concept, characteristics, basic types and objects of business negotiation, and outlines the outline of business negotiation. Chapters 2 to 9 discuss in detail the various aspects involved in the business negotiation process, and give a comprehensive introduction, analysis and explanation of the negotiation stages, negotiators, negotiation background, negotiation psychology, negotiation language skills, negotiation tactics in negotiation, and negotiation etiquette and etiquette, supplemented by case studies.

Chapter 10 describes the negotiation styles of businessmen from the world's major countries, regions, and nations.

The arrangement of the contents of this book highlights the scientific and theoretical nature, and also takes into account the practicality and readability. This book can be used as a textbook for the course of "Business Negotiation" in colleges and universities, and can also be used as a business negotiation.

Negotiation is the wisdom of both sides. Mental, endurance contest. He's different from racing. The race is the one where the water runs first and the one who reaches the finish line wins. Negotiation needs.

Domestic sales staff have strength, but also need to have skills and keen thinking. Therefore, mastering certain sales negotiation skills is very helpful for sales work!

Sales Negotiation Skill 1: Expression of Opening Statements.

Opening remarks are the key to how to open the situation, and a good start is half the battle. The phrase is verified: start to decide the outcome.

a Roundabout approach: Generally speaking, the negotiation does not start directly to the subject matter of the negotiation. Pave the way for a good communication atmosphere for negotiations. A clever greeting or an artistic compliment is the best opening line, such as:

1) Today's weather is nice.

2) You're so charming, a strong woman! (Charisma is a generic word).

Through these relaxing topics, it can naturally lead to themes.

b Direct method: single knife straight in.

Come straight to the point. Tell the other person directly what I'm here for. Idea.

Let the other person understand as soon as they hear it. This is generally done when time is of the essence or in situations where you are very familiar. It is necessary to have a certain psychological quality.

Have a certain temperament. There is even domineering in the bones.

Sales Negotiation Skills 2: Good Language Skills.

Language Skills in Business Negotiation – Successful business negotiations are the result of excellent use of language arts by both parties.

1. Strong pertinence; 2. The expression is tactful; 3. Flexible and adaptable; 4. Use silent language appropriately.

Sales Negotiation Skills 3: The Art of Negotiation and Negotiation.

"Details Change Destiny" and "One Sentence Book Touches People's Hearts".

These two books are not bad and may be helpful to you.

Wang Jiaxuan's "Win-Win Negotiation" and "China's Spirit of Hard Work" hope to help you.

Business Negotiation and Communication Skills

Recommend Roger Dawson's "Advantage Negotiation" and Wu Xiangyang's "The Art of Negotiation", I hope it will be helpful to you.

"High grinding code difficulty negotiation".

Negotiation skills are one of the most valuable personal abilities. In addition to business meetings, its application scenarios actually permeate every aspect of everyone's daily life. We participate in various negotiations, either actively or passively, on a daily basis, and the results of these negotiations accumulate over time and precipitate into the trajectory of our lives.

In the process of growing up, you have to negotiate with classmates and teachers, you have to negotiate with your partner in love, you have to negotiate every time you get promoted and change jobs, and you have to negotiate with your increasingly independent and rebellious children after becoming parents. Negotiation is communication with clear goals, and negotiation ability is a collection of skills such as choosing goals, formulating strategies, and communicating effectively.

Related Extensions

Business negotiation: It is an activity carried out by buyers and sellers in order to facilitate transactions, or to resolve disputes between buyers and sellers, and to obtain their respective economic interests. Business negotiation was born and developed under the conditions of commodity economy, and it has become an indispensable part of modern social and economic life.

It can be said that without business negotiations, economic activities cannot be carried out, and business negotiations are inseparable from small bargaining in daily life, as well as cooperation between enterprise legal persons and economic and technological exchanges between countries.

The above content refers to the encyclopedia - business negotiation

Perfect Negotiation: Skills and Mental Strategies

Negotiation is an art that requires methods and skills, and effective negotiation allows us to get what we want on the premise of maintaining good interpersonal relationships.

The content of this book is close to reality, with attention to detail and methodology, such as how to meet the tricks? How to avoid negotiation pitfalls? Negotiations are at an impasse, how to find a turnaround? are common questions in negotiations, and at the same time, there are many interesting sections, which are more convenient to learn.

Knowledge Expansion: Business negotiation has the following characteristics.

First, economic interests are the ultimate goal of business negotiations. In business negotiations, the purpose of the negotiation between the parties must be related to economic benefits. Of course, on the basis of wanting to obtain economic benefits, it is also expected to obtain political, social, and environmental benefits, but among the many benefit goals, obtaining economic benefits is the main purpose of negotiations.

Second, value is at the heart of business negotiations. There are many factors involved in business negotiations, and the arguments, compromises and concessions between the two parties in the negotiation are all centered on value. The value is not only reflected in the first and highest sales, but also in the brand image value, corporate culture value and other aspects.

Third, the contract is the guarantee of business negotiations. A legal and reasonable business contract has important legal binding value for both parties to the business negotiation and can ensure the smooth realization of the negotiation results. The content of the business contract should be accurate, legal, reasonable and complete, and if necessary, the two parties to the negotiation also need to sign a confidentiality clause or confidentiality agreement.

Contains bright slag.

It is not as good as studying the psychology of people to study negotiation skills.

"Negotiation Training for Sales Staff", "The Truth of Negotiation", "Win-Win Negotiation".

The reason why I read these books is because I saw the recommendation of Captain Banzhu on the China Marketing Communication Network, "This is the best book on negotiation skills I have ever seen, and I recommend you read this book in order for you to save some entry fees." Mu Duo, who had always wanted to find practical negotiation books, was overjoyed, so he went to Xinhua Bookstore to buy the books back and looked at them with his head covered.

When I first read it, I felt really painful: because it was translated from a foreign language, the half-Chinese and half-Western language style made the wood look as uncomfortable as eating half-raw rice. You can only read more than 10 pictures at a time and rest for a while, otherwise you will be choked to death sooner or later.

It's so easy to read. It is indeed a more practical and realistic basic negotiation technique.

The book can be basically divided into three main parts:

1. The significance of the negotiation is briefly covered in 12 pages;

2. Strategic skills for the three stages of negotiation:

Opening strategy skills, mid-term strategy skills, and late strategy skills;

Some of these techniques you already know: black-faced, white-faced skills, asking for more than the actual price, pretending to be surprised...

There are some techniques you may not know: leadership tactics, how to go back, Mexican tricks.

For example, if you sell clothes for 20 yuan, and the buyer is still not satisfied with the price of 11 yuan, you say, "Okay, the lowest price is 10 yuan, and you can't sell it any lower." "The buyer will continue to cut. "That's it!

You say, "In this way, the minimum 11 yuan will be sold to you, and if you want to buy it, you can buy it, and if you don't buy it, you can get it." Generally, the buyer will argue with you, "Didn't you just say that the minimum is 10 yuan?!" So the buyer's attention was on the price of 10 yuan, and he tried to buy it at 10 yuan**, and ignored it

He was still fighting for a lower ** just now.

3. Supplementation of strategies and other skills on other occasions.

Some friends may be dismissive: negotiation, it depends on the collection of information and the strength of both sides, if you know the cost of the other party, what do you need to talk about? (As in Yu Shiwei's lecture, the Japanese know everything about the ** of Taiwan's steel mills, and the light delivery is pressed to the expected **) If you are a small **businessman and want to enter the Carrefour field, do you have the capital to negotiate, and you are not obediently agreeing to Carrefour's harsh requirements?

Yes. If there is a huge disparity in strength and information between the two sides, then negotiation skills will not play a leading role.

However, in many cases, you have to rush to negotiate before you have time to gather enough information, and you have to negotiate with the other party before you can come up with a confident evaluation of each other's strength, then it is the negotiation skills that dominate the situation.

Wood thinks: negotiation information gathering comparison of the strength of the two sides negotiation skills.

Let go of the dismissive eyes, it is difficult for you to collect complete and correct information, and the strength between each other will always be one time and another, only negotiation skills, it does not cost much, only you need to spend some time to master, but you can save a lot of money.

I agree that most of the books on negotiation are translated from foreign languages, which makes it even more difficult to read the books on negotiation and decision-making.

I recommend Wang Luo's "Winning in Negotiation", which explains the economic significance of negotiation and the three-dimensional framework of negotiation at the beginning.

In the middle of the book, I talked about the interaction in the negotiations, and I think this part is the highlight of the book.

It is emphasized that negotiation is actually a game between people, and it is necessary to make good use of the asymmetry of information and the limited rationality of human beings to maximize benefits, and it also spends a lot of pen and ink on the win-win part that readers are more interested in.

Under the "prisoner's dilemma", whether the two sides choose "cooperative interaction" or "non-cooperative interaction", and what kind of negotiation strategy to choose to avoid greater losses when they are at an unfavorable condition, are described at great length in the book.

At the end of the book (in fact, there are about 100 pages), the author uses his experience as a negotiation course instructor in the International Sourcing ** Alliance to provide as many as 60 negotiation skills, and also gives his own examples on how to avoid psychological traps.

In short, in my opinion, this is a very good book on negotiation and decision-making, by the way, the author of this book, Wang Luo, studied under the famous economist Mr. Yang Xiaokai, and the book also mentions many unique views on the economy.

Recommended for a read.

Publisher: Chinese University Press.

The book is divided into three main parts.

Theoretical part. Based on the integration of classic negotiation theories at home and abroad, this paper comprehensively analyzes the main factors affecting the whole process of negotiation from the aspects of negotiation motivation, structure, interests, negotiation power, trust, psychology, culture, and negotiation type.

Case Study: Combined with the explanation of the theoretical part, the corresponding case analysis is provided, and the cases provided are mainly world-famous negotiation cases, which are typical and generally instructive. Some of the cases are completed on the basis of long-term follow-up investigation of well-known international business negotiations, such as Sino-US intellectual property negotiations, US-Japan automobile negotiations, etc.; Other cases are taken from the author's negotiating activities and practices.

Mock negotiations. The materials for the negotiation simulation are taken from real cases and written to suit the needs of classroom exercises. After the negotiation, learners can compare the results of the actual negotiation with the results of their own negotiations, so as to receive better results.

The purpose of simulated negotiation is to enable learners to experience the guiding significance of negotiation theory through practical exercises, and to obtain real experience that is closer to reality. The lessons learned through hands-on experience are more vivid and concrete for them. In addition to the mock negotiations, at the end of each chapter, there are reflection questions and practice questions designed to incorporate the content of the chapter.

This textbook is suitable for students majoring in various disciplines in the field of foreign economics, such as international **, international economic cooperation, world economy, MBA, international relations, international finance, international investment, etc.

Thompson Negotiations.

Publisher: Chinese University Press.

This book is intended for negotiators who want to improve their negotiating skills, whether it is a large business transaction or a personal relationship. For most people, it is entirely possible to dramatically improve their bargaining power. You can get more money in return, feel better about yourself, and feel better when you interact with people.

This book combines theory, scientific investigation, and examples. In addition, the examples in this book are drawn from the real-life experiences of hundreds of negotiators from multiple companies, and they illustrate a variety of effective and ineffective negotiation skills.