Is the pet industry profitable? What is the outlook for the pet industry?

The popularization of live pets** has accelerated the process of Chinese pets entering the family. A few years ago, pets worth tens of thousands of yuan have fallen back to nearly 1,000 yuan or even hundreds of yuan, and the return of this living ** is precisely the fuse for the surge of pet families. Euromoitor** China's pet population will continue to grow at a high rate, creating new business opportunities for the lucrative pet industry.

Some researchers said that in areas with per capita GDP of more than 3,000 US dollars, the pet market will enter a period of rapid growth. Many of China's major cities have fully reached this level, and some large cities, such as Beijing, Shanghai, Guangzhou and Shenzhen, have far surpassed this level.

The pet industry makes money, but the prerequisite is that you have professional veterinary qualifications, and pet breeding experience, and the spirit of hardship and hard work, insist on doing this industry, it will be very profitable, because now more and more people like to raise pets, and pet-related industries are profitable.

It's okay, thirty-six lines are the champions, it depends on how you treat your own work.

Various industrial chains in the industry, such as material market, trading market, breeding farm, etc., will develop in an orderly manner. Take the breeding farm that is, the kennel as an example, more specialization is the focus of the development of the next ten years, the managers engaged in the management of the kennel in the introduction of excellent dogs and breeding will enter the mature and scientific, purebred dog concept in the pet family promotion and recognition make consumers more rational and scientific, so as to reduce the number of stray dogs and cats,"The right dog and cat into the right family"It is a sign that pet dog and cat consumption has entered the internationalization. Some large-scale leading companies will also undergo restructuring and international capital injection, and listed companies in the pet industry will emerge.

The development of domestic dog show activities and pet products exhibitions is more prosperous, and it is expected that the dog show market in the next ten years will still be centered in Beijing and expand to the whole country, and the number of professional dog shows will reach 300 500 per year. International dog show organizations will pay more attention to the Chinese market, such as the internationally famous dog industry organization AKC (American Kennel Club) while inviting Chinese dogs to enter the United States competition, but also plans to combine some American competitions with the Chinese dog show market, cooperate with China on a larger scale, and establish a platform for the internationalization of the dog show economy. Three years ago, most pet stores were self-operated stores, bathing their own dogs and making a simple look.

Self-operated stores now account for about 80% of the entire pet store, but with the development of the market, more and more direct stores or franchise stores will slowly rise. The refinement and optimization of service items and service processes have led to the rise of many new concepts: a series of services such as washing and care, nursing (puppy care, hair care, ** care, anti-aging care, etc.), pet medicated bath, pet spa, shearing, creative modeling, foster care, teeth cleaning, etc.

I said that I didn't have such a high salary.

Young people are willing to consume for pets, because the importance of pets is comparable to their children, because of the importance, so they are willing to pay, in addition to food, as well as medical care, daily care, entertainment, etc., are high consumer spending.

1. As the main force of pet economic consumption in the post-90s, the biggest motivation for pets is "simply like small animals", behind which is the consumption psychology of being willing to spend money for the things they like.

2. Income growth drives consumption upgrading, which also triggers changes in consumption concepts and content.

3. The 100 billion-level market brought up by pets is becoming a new economic growth point. In addition to the pet trading industry itself, the rise of the pet economy has also driven the development of upstream and downstream industries, such as pet food, medical industry, service industry, etc., and with the upgrading of consumption, more subdivided industries have been differentiated.

4. The endless derivative demand has not only cultivated offline industries such as cat cafes and services such as "cloud cat raising" marketing, but also given birth to new career types. Such as "pet health care worker" and so on.

5. Before China's vision is clear, there is no unified law, regulation and industry standards for the development of the pet industry, and the industry is still in the stage of spontaneous growth. Some of the problems exposed, such as the difficulty of traveling with pets, abandonment and abuse of pets, pets hurting people, polluting the environment, etc., as well as the uneven quality of the pet-related service industry, the lack of effective supervision, etc., all restrict the long-term development of the pet economy.

6. The benign development of the pet economy is inseparable from the constraints of the system. This requires the continuous follow-up of pet management policies, starting from the protection of animal rights and interests, clarifying the responsibilities and obligations of breeders, formulating unified industry standards, and increasing industry supervision, etc., to establish and improve the system of systems and regulations.

The pet store itself is very profitable. But it also depends on how to operate, the geographical location of the store, the size of the scale, and the quality of pet products are very critical. If the owner himself is a professional veterinarian and has a better understanding of pet diseases and health care, it is more conducive to the operation of the pet store.

The precautions for opening a pet point are as follows:

1. The purchasing power of the surrounding people needs to be known.

The size and quality of the purchasing power of the people around the shop determine the basic value of the shop. Of course, in those areas with strong purchasing power, the value of the shop is high, and the cost of your return on investment is relatively high.

2. Quantity is very important.

The return on investing in a shop depends largely on the amount of money. What really supports the long-term profitability of shops is fixed**, followed by mobility** and passenger flow (passenger flow of buses and subways).

3. Skillfully use "like to gather".

The management department does not stipulate the operation of a certain street or market, but in the course of long-term operation, a certain street or a certain area is likely to spontaneously form a "centralized market" for the sale of certain types of commodities.

4. Roadside shops can be ingenious.

If the shop is located on a road'On one side, there is a passenger flow in both directions on the road, and this kind of street-facing shops is not low.

5. The building structure must be good.

The structure of the building also directly affects the value of the shop, which many people do not expect. The structure of the building is varied, and the ideal commercial building structure is a frame structure, or a large-span column-free structure (such as a stadium), and the advantages of these structures are: good display performance, easy to separate, combine, and conducive to layout and commodity placement.

With the improvement of living standards, the development of the pet economy is getting better and better, this is a very large demand market, at present, the pet economy is still very imaginative.

Tell me a real-life example. When I used to work in a bank, I had a friend who had a hobby, photography. At first glance, there is nothing, after all, many people have the hobby of photography, but this hobby is very money-burning, because photography is where money is burned.

But is he making money because of taking pictures of models? Not to take pictures of models. So what is it?

Take pictures of your dogs. Not surprised, not surprised. In fact, that's it, he took pictures of pet dogs, others asked him to take a picture, the cost was quite high, and his ** I have seen, the dog is indeed very good, at that time I didn't know much about all kinds of dogs, but the impression was very deep, he took a picture of a chow chow that was missing, and the effect of the photo was really like a lion.

Each breed of dog has different characteristics, and he can photograph these characteristics, and his photography skills are very high, and his natural income is not cheap.

Do you think that's his pet economy? It didn't end there, since he took pictures of dogs, he has a lot of pet circles, and this circle has reached a certain level, there is a trouble, what trouble? Dogs have a high reputation, especially those who raise purebreds, but also to match purebred, at this time, he will expand his pet economy, he introduced different pet breeding, some are to take a certain competition, that is, pet circle, there are some competitions to prove their breed and ability, so that breeding ** is more expensive, so through breeding, he made another wave.

Is it over? No, he took the development of the pet economy further, his family was in the Northeast, and then there was a piece of land, which was specially built as a dog factory, and then bred and sold, forming another industrial chain. This is a true story around me, this story should be 10 years ago, when relying on the pet economy, his income is considerable, 10 years later, the people's consumption level has been further improved, obviously, the pet economy market is expanding, because people's feelings for pets, in fact, no less than the feelings of children, willing to spend money, so this market, is a market with a large gross profit margin, as far as the current view, the future still has room for imagination, because people need feelings, Pets are required.

And the higher the economic level, the stronger the emotional demand, no matter how the times progress, this demand will continue, so the market will always exist.

In the modern society, pets have become an indispensable part of many people's lives. More and more people are willing to consume for pets, and the main reasons are as follows:

1.The number of people living alone is increasing: As the social structure changes, more and more people choose to live alone. In this case, a pet can accompany the owner and bring warmth and comfort.

2.Social needs: Pets can be a topic and basis for people's interactions. With pets, people can make it easier for people to meet other pet owners and increase their social circle.

3.Fill the void in their hearts: Some people choose to have pets out of spiritual need. Since pets can bring praise, comfort, companionship, and more, many people choose to get pets to get rid of loneliness and boredom.

4.Improving living standards: With the improvement of people's quality of life, the requirements for pets have become higher. People are willing to buy better food, medical care, toys, etc. for their pets, so as to provide a better living environment.

In general, pets are becoming more and more popular in modern society, and they have also become an indispensable companionship and an emotional basis in many people's lives, so people are more and more willing to consume for pets.