What is the Lebao beer?

Good wine is really different.

A bottle of Lebao beer is 330 ml. Lebao Refreshing Beer 330ml, a brand of Carlsberg, the world's fourth largest brewing group, entered China in 2012 and is currently the only beer brand in China with an innovative easy-pull beer bottle cap design.

Started in Copenhagen in 1880, Lebao was the first light beer in Denmark. With a refreshing and smooth taste and a light and moderate bitterness, Lebao is sold in more than 80 countries and regions around the world, and is known as one of the top ten high-end beer brands in the world.

Features:

Lebao is a bottom-fermented, light-tasting beer made with lightly roasted light ale malt, bitter hops and bottom-fermented yeast, resulting in a beloved refreshing mouthfeel with aromas of flowers and grains. This mildly bitter beer is perfect for everyday light meals such as salads, and complements spicy Asian cuisine.

The storage period of Lebao beer depends on the type of encapsulation and the region, but in general it is 6 months for glass bottles and cans. In addition to this, the Lebao brand has a wide range of innovative products that will be introduced according to the specific conditions of the specific market.

Lebao beer is produced by Chongqing Carlsberg Lebao Beer Company.

Business scope: 1. Production and sales of all kinds of beer and related by-products, preparation of liquor, beverages, as well as commissioned processing of various beers and beverages, ** beer bottles for self-sale beer turnover. Product 10 is exported, 90 is domestic.

2. Wholesale, import and export of all kinds of beer, fruit wine, distilled spirits, blended liquors, etc. and related supporting businesses (there are no stores, and the commodities involved in the management of special regulations shall be handled in accordance with the relevant provisions of the state);

3. Wholesale, import and export of various beverages, juices and related supporting businesses (products involving quota license management and special regulations shall be handled in accordance with relevant national regulations).

China Resources Snow Beer (China) **** Xixia Jia Brewery has produced Lebao beer, this year's production, I just went to their factory yesterday, and I saw it in the exhibition hall, and the people of their company also told me that Lebao beer is their new product this year.

Lebao has several factories for production, and the heavy beer Yibin factory is one of the production plants.

The degree of Lebao beer is about.

The alcohol content of beer is calculated by weight and is usually 2 to 5 percent. The higher the alcohol content of the beer, the better the quality of the liquor.

The degree mark on the beer bottle refers to the sugar concentration of the wort. 10° beer means 100 grams of sugar per kilogram of Mai Youyuan sprout juice.

Beer can be divided into three categories according to wort concentration:

It is a low-strength beer at 8°C, and the content of the liquor is also the lowest (about 2%), so it is best enjoyed as a refreshing drink in the summer.

To 12° is a medium-strength beer, and the alcohol content is about that.

It is a high-strength beer with an alcohol content of nearly 5% at 20°, and beer above 12° is internationally recognized as a high-grade beer with a long brewing cycle and shelf-stable storage.

Lebao beer is 3 degrees.

Lebao Beer is a brand of Carlsberg, the world's fourth largest brewing group, which entered China in 2012 and is currently the only beer brand in China with an innovative easy-to-pull beer cap design. It is a light beer made with lightly roasted light malt, bitter hops and bottom-fermented yeast, with a refreshing taste and moderate bitterness.

Founded in Copenhagen in 1880, Lebao beer is the first Danish beer with a faint flavor and sells well in more than 80 countries and regions around the world. Its alcohol content is also low among imported beers, only 3 degrees, both the refreshing taste, the low alcohol content and the design of the easy-to-pull beer cap, all indicate that this brand of beer is more suitable for young people.

Bottled beer is more stable

The main material of bottled beer is glass, and the main component of glass is silica. It is a very stable substance with hardly any substances that react with it, so it is best to use beer in glass bottles. It does a good job of maintaining the stability of the beer and preventing the beer from reacting, so it can better preserve the taste of the beer, and some premium beers basically choose to be bottled.

The beer is filled in metal cans, the main material is aluminum alloy, and in chemistry class, it is known that some metals are very active and can easily react with substances in nature. As a result, the beer tank is filled with beer, and certain substances in the beer react with the metal in the can, which makes the beer taste worse.

The above content reference: Encyclopedia - Lebao beer.

There are four main market segmentation criteria: according to the subdivision of raw materials, it can be divided into yellow beer and dark beer, which are beers with different malts as raw materials and produce different colors. Dark beer has a certain market potential and has good growth potential in the market.

Second, according to the way of subdivision, it can be divided into draft beer and cooked beer. Pure draft beer is purer, fresher, more nutritious and has more market potential than cooked beer, which will become the focus of enterprise competition. The production and sales of pure draft beer in Japan account for 95 of the total production and sales of beer, the production and sales of pure draft beer in Germany have accounted for 50 of the total production and sales, and the market share of pure draft beer in the United States can also account for more than 30, but in China, the production and sales of pure draft beer are less than 5, which shows the large space.

Third, according to the consumption level of the consumer group, including identity, status, economic strength, purchasing power and other factors, it can be subdivided into high-end beer, mid-end beer and low-end beer. The profit of high-end beer is several times higher than that of low-end beer, and the mid-to-high-end beer market has become the target of beer companies. Fourth, segmentation by sales channel.

Some beers are aimed at small and medium-sized retail terminals, while some beers are aimed at mid-to-high-end restaurants, hotels, or night clubs, or serve channels. Fifth, by gender, some beer companies have launched more targeted men's and women's beers according to gender. For example, Le Cordon Bleu offers women's beers - "Le Cordon Bleu" and men's beers.