How a rookie in market research gets into this line of work 10

I think that since you have a good educational foundation, you can first find a large company to enter the market research department, such as major central enterprises, state-owned enterprises, or some large private enterprises of consumer goods, such as milk, water, beverages, etc., including some real estate companies, their market research tasks are also quite heavy, from these relatively mature and standardized places, you can learn the concept of the system, stand in a higher perspective of your favorite industry, and then slowly grow into an expert in the field or do it alone. The key is to learn and grow by doing.

Market research is not just about going out to collect information, it is only a small part of market research data collection.

There are many categories of information collection, such as customers, markets, industries, macro, science and technology, environmental protection, and so on. You first have to know the question of categories.

There are many ways to collect information, including on-site investigations, customer visits, exhibitions, and many other aspects of first-hand information. There are many difficulties encountered in first-hand research. Haven't you heard of fire and theft prevention?

Second-hand materials include collecting a lot of research reports, network information, newspaper materials, and so on.

After data collection, it needs to be summarized and analyzed, and many tools and models will be used. You have to be proficient in all of this.

A study report on the results was formed. This requires you to have a comprehensive understanding of the international and domestic economic situation, industry situation, policy trends, customer situation, competition situation, including the company's product situation.

Market research also has a very boring side. To do a satisfaction survey, I need to aggregate tens of thousands of data and set dozens of parameters and formulas. My satisfaction report word document is more than 100 pages ......

You should seriously consider whether you really like market research.

If you really like it, it is recommended to go to a more formal enterprise market research department to learn more things.

Professor Mao Ronggui of Shanghai Jiaotong University once said that translation is the generation of wisdom by comparison. Read more extracurricular books (as authoritative as possible, such as foreign language salons), see how people translate them, you translate them once, and then compare them.

Don't elaborate too much, it's good once you enter the realm.

Accumulate more and think more. Communicate privately.

Translate all kinds of texts, involving multiple industries and knowledge. Be sure to accumulate more professional vocabulary. Be familiar with the customs and cultural background of English-speaking countries, and keep a bit of a Westernized mind, so that you can translate it with a clear mind and use it freely.

After the sixth level, you are still far away, learn more foreign-related knowledge, such as foreign trade and economic cooperation, this kind of translation is very practical. To do any line (not necessarily a full-time translator), you must first be familiar with the English environment of which line, for example, to translate documents, you must remember the terms of the letter of credit, contracts, various documents and other Chinese and English expressions. To do the wood industry, you must first understand the English of wood.

In short, it can only be accumulated slowly, and it is very tiring and tiring.

Yes, read more books on this.

The lifeblood of a salesman is business, not research.

1. Understand each other, the richer the company, the better, grasp the big and let go of the small.

2. Introduce yourself, introduce yourself and the company's advantages to each other 3. Task: You want to or copy down the contact number of the other party, make different plans for different objects, and then launch plans to attract customers.

It's very simple to understand the spot, which is to visit some spot companies, ask them what they think, or go to the production area to see the growth of crops.

Make an outline of a hierarchical and sub-regional survey.

The income model of Cainiao Station is mainly divided into two points: one is express delivery, which increases income through the platform's subsidy for each order, and the second is to test the mail to income.

According to the number of orders, the gross income generated by the receipt of each 200 Japanese per capita delivery is between 4800 and 5500, so the average daily delivery votes of your target community or campus is 800, which is between 19200 and 22000 gross income.

Rookie Station. Cainiao Station, as one of the five strategic directions of Cainiao Network, is led by Cainiao Network to establish a logistics service platform for communities and campuses, provide parcel collection services for online shopping users, and is committed to providing consumers with diversified last-mile services.

At present, in the construction of the terminal distribution network, in the city, more than 40,000 rookie stations constitute the urban terminal network of the rookie network.

Project Background. Cainiao Network was established on May 28, 2013, and its shareholders include Alibaba, Yintai and Fosun, as well as Fuchun Investment, SF Express and Three Links Yida (Shentong, Yuantong, Zhongtong and Yunda). The investment amount in the first phase is 100 billion yuan, and the second phase is 200 billion yuan. Jack Ma, chairman of Alibaba's board of directors, serves as the chairman of Cainiao.

On May 28, 2015, Alibaba held the first Cainiao Jianghu Conference, and Tong Wenhong, President of Cainiao Network, interpreted the Cainiao strategy for the first time, saying that Cainiao is positioned as a "platform for social logistics collaboration and data-driven", and clarified five strategies: express delivery, warehousing and distribution, cross-border, rural and post stations.

What is a rookie station.

As one of the five strategic directions of the rookie network, the rookie post station has formed a terminal public service network covering major cities across the country through socialization and collaboration through the construction of the rookie post station with partners, through entrepreneurial students in colleges and universities, through greentown, vanke and other properties in the community, and through chain stores through Xishiduo.

In the construction of the terminal distribution network, in the city, more than 40,000 rookie stations constitute the urban end network of the rookie network, providing comprehensive logistics life services at the end, and this will be a last-mile logistics express network throughout the country in the future.

The value of the rookie station.

For users who are inconvenient to receive goods and have privacy protection needs, when filling in the address after placing an order on Tmall and ** platform, select the "Cainiao Station" launched by Cainiao Network from the page to use the parcel collection service for free. In addition to the continuous development of the "Cainiao Station" free parcel collection service, Cainiao Network will also cooperate with partners in shipping: by integrating the shipping needs of scattered users, reducing the logistics cost of the last mile, optimizing timeliness, and improving user experience.

Cainiao Station works with all partners to solve the "last mile" of the logistics industry, give users a better logistics experience, and improve the service capabilities of the industry. The main goal of Cainiao Station is to make the goods of online shopping users safe and fast to be delivered safely and quickly, and to alleviate the pressure of "last mile" logistics services.

Rookies can only be a side hustle to increase popularity. It's not very profitable. I am from Wuhan, with 6,000 households in the community, and I collect 500 to 600 votes a day, and send almost 110 votes.

Receiving a vote is yuan (this is my own talk, some have competition, and the low 2 cents have it). Sending mail to the transit department is yuan, and others pick it up by themselves. The gross income is almost 350 to 400 yuan per day.

It's almost 9,000 yuan a month. But this one person can't do it, my post house is two people, and the convenience store is also two people. Often, it was the convenience store people who went to the post station to help.

The post station can't be on vacation, and I can only go to the top by myself when they have a holiday. The salary of two people is 6,800 yuan a month; The rent is not much, it is a spare place in a convenience store, and it is 1,000 yuan; There are also Internet fees and other rookie fees, almost 300 yuan a month, and I myself go to the top for 8 days a month.

So it's not very profitable to only be a rookie station. It's equivalent to finding a job that can't be taken off. In addition, not every community is shipped.

If there is no ** merchant in the community, there may only be dozens of votes for shipping. If you are unlucky, there is no ** business in the community, and you have no other main business, it is not recommended to engage in a rookie station.

But the post station has brought popularity, and there are almost more than a dozen small supermarkets in our community, convenience stations and the like. My shop is the best business in it. Therefore, if there is a main business in the community, it is recommended to build a post station, (too small a community can be counted) to enhance the main business.

In addition, to be a rookie station, we should pay attention to the warehousing and warehousing. Leaving the warehouse is relatively simple, takes less time, and generally takes more than ten seconds to issue a ticket. But warehousing takes a lot of time.

Personally, it is recommended that within 600 votes, 2 people will do. 600 to 1,000 votes for three people. 1,000 to 1,500 votes cost 4 people.

8 a.m. to 10 p.m.

The rookie post station I made in 2017 received 1,800 couriers a month, and I could probably earn two or three hundred yuan.

A few years ago, it was okay to be a rookie station, but don't think about it this year, call you to do this today, ask you to do that tomorrow, and designate manufacturers, ** a few more back than the market, and let you sign to prove that they do not designate manufacturers. Don't choose them to make the manufacturer do, you can, close down for rectification, my own experience.

There are people in every industry who make money, and some people lose money, and they don't care if they can make money before they start, so they will fall down and they won't last long.

Do the rookie post station only the New Year can be on vacation, to see the nearby rookie post station or other collection points more not, if more will definitely not make money, rookie post station collection point less nearby community more people can consider opening, because the first, rookie post station to make money is to make money by receiving mail, receiving a courier to earn 3-7 yuan or more, and then it is storage, storage to see you talk about a few cents, this must be the more the better, I do this community I come 80 a day, it is very little, only about 10, It's too little, so you can't make money, in short, the more you receive, the more you deposit, the more you make money, of course, you have to be mentally prepared to do the service industry, and be ready to work 360 days a year.

The rookie pit people cost 2 yuan a piece, as if they had never seen money.

How much money you make is calculated based on the amount of orders. The general situation (except for individual cases) is like this, if the daily order volume is 200 to 300 orders, you are a part-time worker, 300 to 400 orders you are an office worker, 400 to 600 orders you are a high-salary group, more than 600 orders you are a small boss, if you do the post station to sell things it is amazing, you think about the hundreds of people who come to your store every day, there are always people who will buy things. This profit cannot be calculated.

At that time, you will understand what it means to sell ice cream in boxes and fruit in boxes. Content from:

Rookie delivery don't do a very pit, the treatment is not in line with other couriers, just quit the pit.

It's better not to do it, there is no area protection, anyone can open it, and stop when you say stop in the clouds.

How about opening a side job in an administrative village in a rural area?

Now it's only 5 cents a piece, and I can't earn that much.

Hello, can the county level join.

Express delivery without permission directly put the rookie station, so many people have a headache, today I released a strategy, the test is very effective, very effective, very effective, important things said three times.

Method 1: Call 12345 (mayor**) to complain about the fire hazards of the rookie station, because the rookie station generally mixes all kinds of packages, which has great potential safety hazards, and the fire punishment is very strong, starting from tens of thousands. Anyone who does business understands it.

Method 2: Call 12345 the next day and complain to the chengguan, the rookie post station is generally stacked at the door of the shop, and the chengguan comes to get it directly, so you don't have to worry about it in the future.

Method 3: 12345 complained to the industry and commerce, saying that the rookie post station was operating without a license, and the fine started at 100,000 yuan.

What complaints about logistics on the Internet are nonsense, remember the above three steps, easily get the rookie station, these are permanent methods, if the chengguan comes to the rookie post station to move the packages into the store, there is always a time to move out, see it and call the chengguan. After a few times, the rookie post station was cowardly.

In the short term, the fiscal year is the operation mode of commercial real estate + socialized logistics, most of the rookie investment is land resources, from the current point of view, the core network of rookie has been improved in the region, and the trend of next-day delivery and same-day delivery has been strengthened.

The advantage of JD.com lies in the self-built logistics system, procurement, distribution, warehousing, distribution, and after-sales The whole process has been finely managed. At present, Cainiao has not yet fully achieved full control over the operation and fulfillment end.

From the point of view of the **chain,E-commerce competition is still competing with the entire **chain,Ali and Jingdong have their own financial systems,Ali small loan provides an interest rate of 18%,Jingbaobei provides an interest rate of 10%,Jingdong ** business through procurement and sales and other financial data to obtain financing。

Grasp the downstream market with a large amount of market and do market research respectively. Or first understand what product the new product replaces, and apply the use of the original product.

There are a lot of companies that already have.

The professional knowledge that needs to be understood should be for different users of the parameters of different products, such as power generation, some places need to be large, for customers should observe more, see where there is a need to sell, such as some supermarkets or stores on the street should be needed for power outages, and some new construction sites are more remote and also needed, I don't understand much, I hope it will help you!

I'm also just joining: the new project where there is a tower crane, you can go...