How should the logistics strategic planning process be integrated with the marketing strategic plann

Logistics strategic planning? Where is the logistics strategic planning without sales planning?

If he dares to predict the sale of 100 finished products, you dare to give 110 inventory, so as to plan for vehicle scheduling and storage stacking.

If you are a new company, then it is best to plan logistics, lag sales planning for 3 months, passively carry out logistics reserves, and after the end of March, according to the sales capacity of the sales department, analyze the sales data (including sales progress, sales cycle, sales growth rate and other dynamic data), and formulate your procurement plan and transportation plan. Don't plan blindly, the sales plan is very ethereal, if the sales are unstable or there is no real sales trace, then the type of procurement, the number of purchases can not be controlled, there is a backlog of goods, occupy a large amount of inventory, and funds will be implicated.

If you have sales traces, then you analyze the sales data, you can make forward-looking arrangements for various work in the time period of logistics, and the actual experience is 1 or 1 to see the attitude of the sales department towards the sales target, and the scope is not too large.

You don't know what type of commodity logistics, production enterprises or trading companies, or sales**, I do the production and sales of edible oil and rice noodles, but also do floor tiles and cosmetics logistics, you don't say specific, I can't make an accurate decision based on your question, I am engaged in warehousing and distribution, and also do each plan, so you are too vague to ask, but the general framework is basically like this.

Hello dear, corporate logistics strategic planning is a plan developed to ensure the long-term success and competitive advantage of enterprises in logistics. Here are a few reasons for corporate logistics strategic planning:1

Effective management of logistics costs: Through strategic logistics planning, companies can find the most efficient methods and techniques to manage and optimize logistics systems, thereby reducing logistics costs. 2.

Improve customer service levels: Enterprise logistics strategic planning can improve customer satisfaction by improving logistics processes and improving logistics service levels. A better logistics strategy ensures that customers receive products on time and accurately, and that authorities and customers can track the status of shipments at all times.

3.Improve chain management: Logistics strategic planning can ensure that logistics systems, such as inventory, logistics, transportation, etc., are closely integrated with other parts of the chain, so as to optimize the operation of the entire chain.

4.Ensuring the competitiveness of the enterprise: In a competitive industry, logistics strategic planning can provide the competitive advantage that enterprises need, such as faster, more accurate and lower cost logistics services.

To sum up, enterprise logistics strategic planning can help enterprises manage risks more effectively, improve the quality and competitiveness of their products and services, and thus achieve better performance and growth.

Answer] :(1) Stage 1.

Before proceeding with the design or redesign of an enterprise logistics, it is important to describe the purpose and objectives of the analytical system planning design.

There are three commonly used goals, the total cost of capital is minimized, and the relative enterprise logistics design scheme is often to reduce the number of logistics nodes, directly deliver the goods to the user, or choose a public warehouse instead of the enterprise's own warehouse; The goal of lowest operating costs often requires the use of logistics nodes to achieve consolidated transportation; The customer service level is the highest, and it is often necessary to configure more logistics nodes and better information systems. Sui Shen.

2) Phase II.

Once the system objectives have been established and the constraints of the system have been analyzed, the next stage is to receive the data required for the design of the system and design the system solution through the analysis of these data.

3) Stage 3.

In the program evaluation stage, each program is evaluated and the appropriate plan is selected.

4) Stage 4.

The implementation phase of the program, which involves the design, construction, commissioning of large-scale, specialized facilities, training and other projects.

5) Stage 5.

In the effectiveness evaluation stage, the truth story plan is tracked and monitored, the changes before and after the implementation of the plan are analyzed, and the evaluation report is put forward as the basis for the plan to revise the insights.