Now I m doing marketing, how do you write a daily work plan? Is it every day?

Are you a manager or an employee?

If you are a manager, the work plan is based on data, for example, if you manage a cosmetics sales team, first of all, you must have today's sales data, and analyze according to the data, which indicators have been reached, which indicators have not been reached, and which ones have been exceeded, and what are the reasons. Then write out tomorrow's improvement measures for those who don't meet the target. Which of your subordinates have completed their work, which ones are incompetent today, whether they have tasks to assign tomorrow, etc.

If you're an average employee, you need to write a plan based on a specific work strategy. Take cosmetics as an example, if you are a salesperson in a shopping mall, your plan for tomorrow is written on the premise of today's results and sales measures. Sales measures (or sales methods) are divided into long-term and short-term, long-term will be implemented on a daily basis, and short-term will be implemented on an hourly or half-day basis.

So your co-walking plan is to do what actions in what time period, compare the actual results with the expected results, and analyze the reasons? How to improve.

It's very simple, what do you want to do today, write it out, what is the purpose, what kind of results to achieve, and what kind of preparation will you have for future work.

Don't underestimate the daily work plan, in fact, it is a decomposition action to achieve the purpose.

Don't think of the daily work plan as a waste of time, most of the time people are actions that affect ideas, and when writing plans are ideas and actions.

A good salesperson's day's work schedule:

Turn on the computer when you go to work in the morning, turn on the computer first and then look at the company's mailbox. Look at the boss's arrangement first, if not, find a customer list and start to contact;

In the afternoon, the list and contact of the first person who have been typed will be sorted out and analyzed. Those customers are target customers, those are potential customers, those customers are interested in your products in **, classify them one by one, and put them together with information about the product.

E-mail delivery starts after 5 o'clock.

The sales plan is the basis for every salesperson's work, and it is a must-do job for a salesperson in a large company to write a sales plan. Of course, there are many small companies that do not plan, do not train, do not guide, and only pursue sales volume for salesmen. It is conceivable that most salesmen are difficult to complete the sales task, and the sales task formulated by the company has become a castle in the air, which is simply a decoration or a dead letter.

So, how do you approach sales planning as a salesperson? I think to be a good salesperson, no matter what kind of company you are in, no matter what kind of boss you are facing, carefully formulating a sales plan is the foundation for you to do a good job in sales tasks. So how do you write a sales plan?

When you first become a salesperson or have just arrived at a new company, you have to understand the product first, then the sales channel, and then the market. Don't be busy writing a sales plan first, and when you feel that you have a certain understanding of the market situation and the product situation, you should write the first sales plan. This plan should be the embodiment of your sales idea, and you don't need to write specific tasks, just write about your own sales path, how to cultivate customers and your understanding of product sales.

In short, it is an overview of sales channels and sales methods. When you have a better understanding of the market, you can adjust and supplement your plan.

Generally writing a sales plan includes the following aspects:

1.Market analysis. That is, according to the market situation learned, the selling point, consumer group, sales volume and so on of the product are positioned.

2.How to sell. It is to find out the model and method that is suitable for the sales of your own products.

3.Customer management. It is how to serve and how to motivate customers to increase sales or purchases; How to follow up with potential customers.

I think that's very important and should be a major part of the plan.

4.Sales tasks. It is to set a reasonable sales task, and the main purpose of sales is to improve the sales task.

Only by making efforts to use various methods to accomplish the set tasks can the plan be useful. When it is completed, it is necessary to sum up good methods and models, and if it is not completed, it is also necessary to sum up the problems and difficulties that still exist.

5.Assessment time. Sales plans can be divided into annual sales plans, quarterly sales plans, and monthly sales plans. The timing of the assessment is also different.

6.Summary. It is to judge the sales plan of the previous time period.

The above six aspects are required for the plan. Of course, the plan is not set in stone and needs to be adjusted according to the market situation. Marketing Sales Marketer Sales Training Marketing Training Marketing Training Marketing More....

Writing a sales plan is to make our sales work targeted, instructive and standardized, but also a yardstick for your own sales work, perseverance to do, you will find that your sales skills are improving, your sales tasks are improving, and more importantly, your sales management ability is improving. 95% of the people who can go from salesman to sales manager or boss are people who have a sales plan, and they are also people who can make a sales plan.