Maslow s five needs in life, Maslow s five levels of needs

He believes that all human behaviors are caused by needs, and the needs system includes five different levels of needs from low to high: physiological needs and safety needs.

The need for belonging and love, the need for respect, the need for self-realization. There are also theories that divide the needs system into seven levels, including physiological needs, safety needs, belonging and love needs, respect needs, cognitive understanding needs, aesthetic needs, and self-actualization needs. Here we will focus on the former.

1) Physiological needs.

This is the most basic requirement for human beings to maintain their own survival, including hunger, thirst, clothing, shelter, and sexual requirements.

2) Security needs.

Personal security, health security, ownership of resources, ownership of property, moral security, job security, family security, social stability and international peace.

3) The need to belong and love.

Also known as social needs.

It includes being loved and loving others, wanting to make good friends, and maintaining harmonious interpersonal relationships.

A sense of belonging to being accepted by the group.

Wait. 4) The need for respect.

It is manifested in self-esteem and respect by others, which is manifested in recognition of one's own strength and achievements, self-confidence, independence, desire for appreciation and evaluation, and emphasis on prestige and reputation.

5) The need for self-actualization.

The so-called self-realization refers to the pursuit of self-ideals, the psychological need to give full play to one's potential and talents, and the creativity and self-worth.

The need to be represented.

Maslow's hierarchy of needs from low to high are: physiological needs (eating, drinking, sleeping); security needs (health, not unemployed, etc.); social needs (family, friendship, love, sense of belonging); Respect for needs (honors); Self-actualization needs (one's own ideals).

Maslow's theory divides needs into five categories: physiological needs, safety needs, social needs, respect needs, and self-actualization needs, from the lower level to the higher level.

1) Physiological needs.

This is the most basic requirement for human beings to maintain their own survival, including hunger, thirst, clothing, shelter, and transportation. If these needs are not met, the survival of humanity becomes a problem. In this sense, physiological needs are the most powerful motivator for people's actions.

Maslow argues that only when these most basic needs are satisfied to the extent necessary for survival can other needs become new motivators, at which point these relatively satisfied needs cease to be motivators.

2) Safety needs.

This is the need of human beings to ensure their own safety, to be free from the threat of career and loss of property, to avoid the invasion of occupational diseases, to be exposed to harsh supervision, etc. Maslow believed that the whole organism is a security-seeking mechanism, and that human receptors, effector organs, intelligence, and other energies are primarily safety-seeking tools, and that science and outlook on life can even be seen as part of satisfying security needs. Of course, once this need is relatively satisfied, it no longer becomes a motivating factor.

3) Emotional needs.

This level of need is two-fold. The first is the need for fraternity, that is, everyone needs a harmonious relationship between partners and colleagues, or to maintain friendship and loyalty; Everyone wants to be loved, they want to love others, and they want to receive love from others. The second is the need to belong, that is, people have a feeling of belonging to a group, want to be a member of the group, and care for each other.

Emotional needs are more nuanced than physical needs, and they are related to a person's physical characteristics, experiences, education, and religious beliefs.

4) The need for respect.

Everyone wants to have a stable social status, and they need to be recognized by society for their abilities and achievements. The need for respect can be further divided into internal respect and external respect. Internal respect refers to a person's desire to be competent, competent, confident, and independent in a variety of situations.

In short, internal respect is the self-esteem of a person. External respect refers to a person's desire to have status, prestige, and to be respected, trusted, and highly valued by others. Maslow believed that the need for respect to be met makes people feel confident in themselves, passionate about society, and experienced the usefulness and value of their lives.

5) The need for self-actualization.

This is the highest level of need, which refers to the need to realize one's ideals and ambitions, to give full play to one's abilities to the fullest, and to accomplish everything commensurate with one's abilities. That is, people must do a good job in order to make them feel the greatest happiness. Maslow suggested that the path taken to meet the need for self-actualization varies from person to person.

The need for self-actualization is to strive to realize one's potential and to become more and more the person you want to be.

Maslow's hierarchy of needs is a motivational theory in psychology that includes a five-level model of human needs that is often depicted as a hierarchy within a pyramid. From the bottom of the hierarchy upwards, the needs are: physiology (food and clothing), safety (job security), social needs (friendship), respect, and self-actualization.

This five-stage model can be divided into insufficient demand and growing demand. The first four levels are often referred to as defect requirements (D requirements), while the highest level is called growth requirements (B requirements).

In 1943, Maslow pointed out that people need motivation to fulfill certain needs, and that some needs take precedence over others.

These five needs are the most basic, innate, constitute different levels or levels, and become the forces that motivate and guide individual behavior.

Maslow's hierarchy of needs occupies an important place in modern behavioral science. Maslow's hierarchy of needs theory is one of the five theoretical pillars of interpersonal relationship theory, group dynamics theory, authority theory, hierarchy of needs theory, and social measurement theory in management psychology.

Maslow's hierarchy of needs theory has been absorbed by behavioral science and has become an important theoretical problem in behavioral science.

Maslow's five levels of needs theory are: physiological needs, safety needs, social needs, respect needs, and self-actualization.

Maslow believed that humans have some innate needs, and the lower the human needs, the more basic and similar they are to animals; The more advanced the needs, the more unique they are to humans. At the same time, these needs appear in order, and when a person satisfies the lower needs, the higher needs, that is, the hierarchy of needs, can appear.

In addition, basic needs generally appear in the order of physiological needs, safety needs, social needs, respect needs, and self-actualization needs, but not all of them appear in this order.

Maslow's theory divides needs into five categories: physiological needs, safety needs, social needs, respect needs and self-actualization needs, from the lower level to the higher level.

From the perspective of the company's consumer satisfaction (CS) strategy, consumers at each level of demand have different requirements for products, that is, different products meet different levels of demand. The marketing method is considered on the basis of consumer needs, and different needs also produce different marketing methods.

Physiological needs are the most basic and minimum needs of human beings. Physiological needs refer to the needs to maintain physiological balance in people's bodies, such as the need for water and inorganic salts, the need for warmth, and the need for sexual life. If these needs are not met to a minimum extent, human beings will not be able to continue to survive and reproduce.

Therefore, physiological needs are the first needs of human beings.

Security needs include the need for a safe social environment, protection of life and property, freedom from the threat of unemployment, security of life, and medical treatment for illness. Maslow believes that when people's physiological needs are fully satisfied, there will be a psychology that requires safety, which is a special, higher-level psychological expectation of people.

In managerial psychology, social needs are also called the need to belong and love. When physiological and safety needs are basically met, social needs become a strong motivation for people. I hope to maintain friendship with people, I hope to be trusted and love with Tongmo files, and I want to belong and become a member of the group, which is the sense of belonging of people.

Respect needs include self-esteem, self-respect, and the need to be respected by others, which is embodied in the desire to gain strength, achievement, independence, and oneself, and the desire to be appreciated and highly valued by others.

Self-realization refers to the process in which an individual's various talents and potentials can be fully developed in a suitable social environment to realize personal ideals and ambitions. It also refers to the state in which an individual's physical and mental potential is fully realized. Maslow believed that this is the individual's personality inclination to pursue the highest achievement in the future, and it is the highest level of human need.

Maslow's Five Principles of Need.

Maslow divided the hierarchy of human needs into five levels:

1. Physiological needs are the basic needs of personal survival. Such as clothing, food, shelter, and transportation;

2. Security needs, including psychological and material security, such as protection from theft and threats, prevention of dangerous accidents, occupational security, social insurance and retirement, etc.;

3. Social needs, people are a member of society, need friendship and a sense of belonging to the group, and interpersonal communication needs mutual sympathy, mutual assistance and praise;

4. Respect needs, including the need to be respected by others and have their own inner self-esteem;

5. Self-realization needs refer to realizing one's expectations for life through one's own efforts, so as to truly feel meaningful to life and work.

> Obviously, this theory is based on three basic assumptions:

1. To survive, survival is the first unshakable criterion of human beings, and his needs can affect his behavior. Only unmet needs can influence behavior, and satisfied needs cannot act as motivational tools.

2 Human needs are ranked in order of importance and hierarchy, ranging from basic (e.g., food and housing) to complex (e.g., self-actualization).

3. When the needs of a certain level of people are minimally satisfied, they will pursue the needs of a higher level, and so on up step by step, becoming the internal driving force to promote continuous efforts.

P> Maslow's hierarchy of needs holds that needs are intrinsic, innate, and subconscious in human beings, and they develop sequentially, and the needs that are satisfied are no longer motivating factors.

I think that in order to realize one's own needs, the most important thing for a person is to pursue tirelessly.