How can enterprises continue to innovate, and how can enterprises continue to innovate?

The innovation of the enterprise is very important to the development of the enterprise, in order to maintain the innovation of the enterprise.

There are three ways to start:

First, in terms of enterprise management system, we should fully encourage and support innovation, so that the system becomes the soul of innovation at the core of the enterprise, and establish a good atmosphere for innovation, which depends on the support of the system.

Second, in the company's human resource management and planning, encourage the introduction of innovative talents, so as to emphasize innovation and the innovation ability of personnel in the proportion of the company's human resources.

Cultivate. Third, the incentive mechanism in the company.

Hehe, the premise of continuous innovation is that your business must be alive, and it is not a pity to create a company.

Therefore, to continue to maintain innovation, enterprises must first keep the fundamentals, live for a long time, and continuously improve in the process, which is continuous innovation.

Maybe you don't understand.

It doesn't matter, you can understand the phrase "If you are a smart person, how can you become a talented person." Then you understand what continuous innovation is.

Managers have a sense of innovation, emphasize innovation, encourage innovation of all employees, and support innovation of all employees.

A very macro problem, to look at your specific situation to analyze and determine, in short, including three aspects:

1. Innovative mechanism.

2. An atmosphere of innovation.

3. Soil for innovation.

The mechanism mainly refers to the reward system, the atmosphere mainly refers to human resources and the corporate culture around innovation, and the soil is the basic conditions for laying the foundation around the core technology.

On the premise of not clarifying your business situation, you can only do it in this general way, I hope it can inspire you.

In today's era of fierce competition, the status quo of enterprises is not optimistic. When everyone is using the same approach to success, how do you break out of the encirclement and break new ground? The answer is undoubtedly "innovation", and innovation generally falls into three categories:

Continuous, disruptive and open innovation.

The so-called continuity is continuation, continuation. Continuous innovation is a gradual innovation. It is built on existing products, existing markets, and existing technological infrastructure.

Its main task is to continuously improve the product and to constantly specialize. For example, Apple has released a series of upgraded products such as iPhone 5S, iPhone 6, iPhone 6S, iPhone 7, iPhone 8, and iPhone X year by year. Another example is Microsoft's operating system, from the original Windows, through Windows 95, Windows 98, Windows 2000 to Windows XP, as shown in Figure 2-15.

Figure 2-15 Continuous innovation process of Windows system.

In the process of innovation, continuous innovation does not completely negate the original technology, and often borrows some or even core elements of the original technology to further repair and improve on the basis of it. In fact, in the process of continuous innovation, the development of the original technology will be based on the convenience of the existing market and network, quickly achieve the goal of commercialization, retain customers while obtaining benefits, and keep the technology in the market, so that the technology can play a sustainable role in business creation.

Continuous innovation is a basic part of product strategy, which is based on market demand, basic research, applied research, or the integration of existing science and technology, through the introduction of new technology, new technology, new management methods, and the introduction of production system, to achieve product and service iteration and upgrading, in order to continue to develop the market, occupy new markets, so as to better meet market demand. Continuous innovation is particularly common in the Internet industry, such as improving "user experience", "version upgrade", "new functions", etc.

Now is an era of rapid development of information and continuous technological change and innovation. Which state digs.

The characteristics of the times determine that we must continue to innovate in order to continue, otherwise we can only be subverted.

How can enterprises continue to maintain their ability to innovate? It can be considered in four ways:

1. Clarify the subdivision and consider the problem from the perspective of consumers.

A thousand people have a thousand ideas, everyone's ideas are different, we can't serve everyone well as a business, we must have our own target customers. Serving these target customers well is your own success within a certain range.

Once you've found your target customers, you'll need to keep researching and considering them from the consumer's perspective.

The needs of users are real, not something that some so-called experts come up with.

2. Conform to the development of the times and realize consumer positioning.

With the rapid development of the times, people's life forms and attitudes have undergone great changes. If you blindly follow the previous rules, you are likely to imprison your own thoughts.

Sticking to the so-called principles may never open the door to growth.

Consumers are real, and their needs are their positioning. Any product must be built on the supremacy of demand, and it is a hooligan if there is no clear demand. It will be abandoned by the times at any time.

3. Empowering management.

Enterprises are made up of people, and each person needs to cooperate with each member in addition to his or her own abilities.

If a decision is made at the top, such a business development will inevitably be limited, because a person's energy is limited after all.

We must dare to delegate power and give everyone the right to make a decision.

When the participation is high, the sense of achievement is high, and such an enterprise will develop better.

4. Think in the opposite direction.

If you walk a path and find it getting harder, looking back may be the best option.

Most people are competing for TV**, but Focus can watch it in reverse, so as to find breakthroughs in subdivisions, continue to meet consumer needs, and achieve success.

Organizations should give employees the time and opportunity to be creative, grow confidence and courage, and finally solidify innovation into behavior and thinking.

Leave room for innovation

Let employees who are in line with the times take over the banner of innovation to form a "catfish effect".

It is very difficult to achieve a breakthrough in the innovation model in the traditional environment, and the most effective way is to establish an independent operating body of innovation, in which there must be an operation and evaluation system that is completely in line with the market. If an organization is still discussing how to integrate innovative positions with performance, and is still very concerned about the opinions and evaluations of the enterprise management, or even deliberately trying to please the management, then innovation is still a change of soup, it is difficult to form a real innovation culture, and it will not be able to achieve substantial innovation results.

The innovation team formed by the organization should be open to all employees, not only the position but the future, not only the index but the market, there is no performance appraisal of the tight spell, and some are fault-tolerant mechanisms, so that employees feel that innovation is free and safe.

Leave plenty of time for innovation

3M allows employees to spend 15% of their working time doing private work, and during that 15% of the time, innovations are rewarded. In this case, 3M's unique innovation model and today's performance have emerged.

In addition to meeting KPIs (Key Performance Indicators), organizations need to set aside a certain amount of time for employees to innovate, especially those in the innovation sector. At the same time, innovation is not achieved overnight, but gradually through continuous practice and trial and error, so the time it takes to go from idea to innovation is often uncertain.

Play a driving role in leadership

The shaping of any culture is initiated by the manager, promoted from the top down, through rigidity, optimization and solidification, and finally agreed from the bottom up. At the juncture of innovation culture change, it is a time to test the ability and courage of leaders to make critical decisions, and leaders need to drive the execution of change and ensure that the culture is implemented, not just hanging them on the wall, because employees often do not listen to what you say, but see what you actually do.

The process of innovation is long and lonely, and the results are unpredictable, which requires the organization to leave enough time and space for innovation, and to be consistent and consistent. The real culture of innovation not only has the flowers of innovation and success, but also the tolerance of exploration and failure; It's not about temporary success, it's about making innovation a habit for organizations and employees.

How to promote enterprise innovation? ()

Dear, we are glad to answer your question: how to promote enterprise innovation? Answer: Dare to boldly use newcomers!

The use of newcomers has two meanings, one is to improve and implement the relevant policies to encourage independent innovation of enterprises. Further implement the supporting policies and implementation rules of the "Planning Outline", especially the tax incentives, financial support, procurement and other policies related to the incentive of independent innovation of enterprises, strengthen the publicity and training of policies, so that enterprises can truly enjoy the preferential policies, encourage enterprises to increase R&D investment, and improve independent innovation capabilities. Do a good job in evaluating and supervising the implementation of policies, establish a long-term mechanism for policy follow-up research and continuous improvement, and improve and improve the policy system in practice.

The second is to increase support for enterprise technological innovation. Support enterprises to undertake more major national and local science and technology projects. Encourage scientific research institutions and institutions of higher learning to open and share scientific and technological resources with enterprises.

Build a number of enterprise-oriented technological innovation service platforms to help enterprises develop new products, adjust product structure, innovate management and open up markets, and enhance the core competitiveness of Oak Watch. Build a number of strategic alliances for industrial technology innovation to promote the close integration of production, education and research. We should increase financial support for the technological innovation of small and medium-sized science and technology enterprises, establish and improve the science and technology investment and financing system and venture capital mechanism to support the development of small and medium-sized enterprises, develop science and technology intermediary service institutions, and support and expand a number of small and medium-sized enterprises with innovative capabilities and independent intellectual property rights.